“Sell the pieces”, They said. “The car will tell you what you need”, They said. “You have lifetime fluid”, they said. Coach J and GMan tackle the Ala Carte of selling services to the customer. They’ve researched and spoken to the people. Here’s what they’ve said, “What happened to my 30k, 60k, and 90k service packages?”, “I knew to prepare for what was needed”, “Now, I am just confused”. We in the dealer world have fallen victim to the fear of fast lubes and manufacturers telling us that they want ala carte options for the customer and to sell off multipoints. What happened to giving the customer what is easy and comfortable to them?