Spurred on by a pair of viral videos, Joanna and Zach discuss the question of whether or not the drinks industry is going too far with recent creations and trends, as well as why at this exact moment these innovations are connecting to drinkers and brands alike. Please remember to subscribe to, rate, and review VinePair on Apple Podcasts, Spotify, Stitcher, or wherever you get your episodes, and send any questions, comments, critiques, or suggestions to [email protected]. Thanks for listening, and be well.

Zach is drinking: Clairin Vaval Daiquiris

Joanna is drinking: Ritterguts Gose

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