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In this week's episode, Shane Naugher, CEO of Innovative Automations, joins the show to unpack how he transformed his MSP experience into a new AI and automation business. He shares the hard lessons learned behind selling AI services, why project-based automation can destroy margins, how scope creep led to a 20x budget overrun, and why MSPs need to think beyond simply reselling vendor AI tools. We also dive into AI governance, recurring revenue models, automation ROI, internal team adoption, and why MSP owners need to lead from the front before their clients fall behind.

Chapters:

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📺 Watch on YT: https://www.youtube.com/@mspmindset