Kazi Ahmed took a small insight—seeing friends cash out from Amazon brands—and built Carbon6, a software roll-up startup, selling it for $210M just three years later. 

But behind the quick success was a frantic scramble to survive. Aggressive acquisitions nearly ran them out of cash, forcing a brutal pivot from burning $1M per month to profitability and explosive organic growth. 

This episode dives deep into Kazi’s playbook: when to ignore customer interviews, how to pivot on a dime, and why getting started immediately beats perfect planning every time.

Why You Should Listen:

• How Kazi Ahmed built a startup from $0 to a $210M exit in just 3 years.
• Why chasing perfect ideas kills startups (and what to do instead).
• How aggressive acquisitions almost destroyed the company—and the tough pivot that saved it.
• Why customer interviews are overrated and sales beats surveys every time.
• How to identify when a roll-up strategy makes sense (and when it doesn’t).

Keywords:

startup growth, Amazon FBA, acquisition strategy, profitable pivot, roll-up startups, founder stories, SaaS growth, startup exits, e-commerce software, early-stage advice

00:00:00 Intro

00:02:35 How COVID Unlocked an Amazon Gold Rush

00:06:51 From Aggregating Brands to Aggregating Software

00:12:04 Funding Acquisitions with Friends and Family

00:16:18 The Art of Structuring Deals

00:21:50 Pivoting from Acquisition Spree to Profitability

00:26:35 Aggressive Cost Cutting and Cultural Reset

00:29:43 Scaling Upmarket with a Sales-Driven Approach

00:36:51 The $210 Million Acquisition by SPS Commerce

00:40:26 Reflections and Realities of a Big Exit

Send me a message to let me know what you think!