Healthcare Rap

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #252, and it originally aired in February 2023. 

Michael Hasselberg, Chief Digital Health Officer at University of Rochester Medical Center, gives insights into the ecosystem where digital health startups, consumers, and academic medicine intersect for the good of a population. Join him as he discusses using technology to increase access to care and how he gave up his clinical practice in pursuit of building new innovative care delivery models.

This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#354) 

See omnystudio.com/listener for privacy information.

It's a jam-packed conversation with the Oura team! Holly Shelton, Chief Product Officer, and Jason Oberfest, VP of Health Partnerships, dive into the design process behind the Oura Ring’s newest heart health features. By the time you finish hearing from Holly and Jason, you’ll have a whole new sense of what’s possible with next-generation wearables and health data. 

All that, plus the Flava of the Week about the FDA authorizing Apple’s Hearing Aid Feature as the first over-the-counter hearing aid software device. Now that AirPods Pro can assist in treating a common ailment for millions of people, how should we keep their announcement in mind as we design and build consumer-centered services? 

This show is produced by Shift Forward Health, the consumer advisory firm that helps providers operationalize consumer-centered healthcare services. (#355) 

See omnystudio.com/listener for privacy information.

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #252, and it originally aired in February 2023. 

Michael Hasselberg, Chief Digital Health Officer at University of Rochester Medical Center, gives insights into the ecosystem where digital health startups, consumers, and academic medicine intersect for the good of a population. Join him as he discusses using technology to increase access to care and how he gave up his clinical practice in pursuit of building new innovative care delivery models.

This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#354) 

See omnystudio.com/listener for privacy information.

Ryan McPherson from Cedar helps us benchmark the patient financial experience. If you feel like your well-being has been negatively impacted by a medical bill, you’re not alone – you’ll hear all about that and other metrics from Cedar’s new PFX benchmark report.

All that, plus the Flava of the Week about Pfizer’s new online direct to consumer play. What did our test drive of PfizerForAll teach us, and what does the platform’s launch tell us about digital health partnerships? 

This show is produced by Shift Forward Health, the consumer advisory firm that helps providers operationalize consumer-centered healthcare services. (#353) 

See omnystudio.com/listener for privacy information.

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #249, and it originally aired in January 2023. 

Victor Reiss sheds light on being a Vice President of Consumerism for a major health system. Victor knows that if it was easy to undergo a Consumer Transformation, more organizations would be further along that journey, so it’s important to acknowledge the challenges in going down this path. He describes what led to UNC Health recognizing the need for this role, how the role is structured, and how he measures success. Hint: it’s a team effort.

Take a listen and let us know your thoughts about retail-inspired healthcare leadership today!

This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#352) 

See omnystudio.com/listener for privacy information.

Darren Sabo, CEO of Primefocus Health, gives an inside look at the company’s launch in partnership with LG. He covers a lot of ground about health at home and educating consumers on this quickly evolving space. 

All that, plus the Flava of the Week about what Rock Health is saying about wearables. What can we learn from their data about wearable usage, and how should we remember mature technologies as we design and build consumer-centered services? 

This show is produced by Shift Forward Health, the consumer advisory firm that helps providers operationalize consumer-first health. (#351) 

See omnystudio.com/listener for privacy information.

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It was episode #237, and it originally aired in October 2022. 

Eric Steinberger, Chief Marketing Officer at Atlantic Health, shared his thoughts as a retail-inspired marketing leader. He was the former CMO at Bed Bath & Beyond, so his retail experience is especially relevant as he shares how his team is organized, how they set priorities to meet consumers’ needs, and how they focus on access, affordability, and quality.

Take a listen and let us know your thoughts about retail-inspired healthcare leadership today! 

This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#350) 

See omnystudio.com/listener for privacy information.

Ryan Thurlwell, the VA Health and Benefits Mobile App Design Lead, recognizes a milestone: the app has been downloaded more than 2 million times, ranking it among the most popular digital health apps. Ryan shares the app's most popular features, insights about connecting digital aspects of a Veteran’s healthcare experience, and what it all tells us about digital engagement. 

All that, plus the Flava of the Week about Rock Health’s new research about consumers and weight care. What opportunities does the research show for virtual coaching, and what other insights does it highlight about what consumers want? 

This show is produced by Shift Forward Health, the consumer advisory firm that helps providers operationalize consumer-first health. (#349) 

See omnystudio.com/listener for privacy information.

This bonus episode is part of the Greatest Hits collection — episodes from the past 6 years that are just as relevant today. It originally aired in May 2022. 

Craig Kartchner shares some provocative thinking about the challenges of reaching consumers in legacy health systems. It’s fair to say that a majority of consumers don’t understand the complexity of the healthcare industry, and they don’t really care. They just want it to be easier. Craig shares how health systems can level up to provide that higher level of customer experience. 

It’s easy to see why Craig is one of our most invited guests! 

This show is produced by Shift Forward Health, the consumer experience advisory firm for health systems. (#348) 

See omnystudio.com/listener for privacy information.

Craig Kartchner, Chief Marketing and Customer Engagement Officer at HonorHealth, returns to share how more marketers are taking on consumer experience responsibilities, yet widespread progress is still slow. He shares why at some point, the industry will have to have a paradigm shift, why companies that excel at consumer experience seem to flounder when they wade into healthcare, and how health systems will never differentiate on an EHR-first strategy. 

All that, plus the Flava of the Week about the stunning price tag of having a seat at the table. You’ll want to hold on tight for this one! A lot of revolutionary ideas are stuck behind pay walls, membership tiers, and walled gardens. So what are we going to do about it? 

This show is produced by Shift Forward Health, the consumer advisory firm that helps providers operationalize consumer-first health. (#347) 

See omnystudio.com/listener for privacy information.