Health:Further

Part 1. Blockchain in healthcare is a rapidly growing niche, with companies like Hashed Health, Patientory and PokitDok leading innovation in the use of distributed ledger technology for electronic medical records and other applications. Blockchain, though not necessarily the right solution for every problem, is helping with issues in healthcare technology surrounding patient privacy, control of patient data, and health data security. Kristen Johns is a patent attorney at Waller Law, who works with clients on patent and trademark protection, data privacy and security matters, cybersecurity and cloud-related issues. In the past couple of years, she’s been digging into blockchain as an emerging technology, looking at its applications and trajectory across industries including healthcare.

This is part two. Bruce Brandes built Lucro because he saw a problem in healthcare innovation. In short, there were innovative healthcare companies, and then there were companies that thought they were innovative but didn't really get it done. Purchasing decisions could take months and years, but by then...everyone else had already moved on. At the same time, there were countless outstanding products and services being built by entrepreneurs at healthcare and health tech startups that weren't getting the traction they needed. Lucro is a platform that connects purchaser with vendors, cutting down on the time it takes to make a purchasing decision. Here, Bruce Brandes explains more about the problem in healthcare innovation, what his team is doing to solve it, and thoughts for healthcare entrepreneurs looking to get an edge in their market.

Bruce Brandes built Lucro because he saw a problem in healthcare innovation. In short, there were innovative healthcare companies, and then there were companies that thought they were innovative but didn't really get it done. Purchasing decisions could take months and years, but by then...everyone else had already moved on. At the same time, there were countless outstanding products and services being built by entrepreneurs at healthcare and health tech startups that weren't getting the traction they needed. Lucro is a platform that connects purchaser with vendors, cutting down on the time it takes to make a purchasing decision. Here, Bruce Brandes explains more about the problem in healthcare innovation, what his team is doing to solve it, and thoughts for healthcare entrepreneurs looking to get an edge in their market.

Part two of this conversation. A lot of entrepreneurs take the lessons and  money from their companies after exiting and put them back into a new idea. Serial entrepreneurship, as they say. That’s basically the story of David Vivero, founder of healthcare startup Amino. He sold a tech startup to Zillow, where he then worked as an executive. When it was time to move on he knew he was going to start another company. Where his story differs is that the idea for his next venture came from the one-page COBRA document he received on leaving Zillow. The lack of transparency was frustrating as he worked to figure out healthcare and insurance options outside of a company plan. Using his background in technology, design thinking, UI/UX, and his time at Zillow, David build a healthcare startup called Amino to comb through data and present consumers - patients - with clear information about pricing. It's a product built to change the way people interact with their medical care, bringing patient engagement back to the forefront.

A lot of entrepreneurs take the lessons and  money from their companies after exiting and put them back into a new idea. Serial entrepreneurship, as they say. That’s basically the story of David Vivero, founder of healthcare startup Amino. He sold a tech startup to Zillow, where he then worked as an executive. When it was time to move on he knew he was going to start another company. Where his story differs is that the idea for his next venture came from the one-page COBRA document he received on leaving Zillow. The lack of transparency was frustrating as he worked to figure out healthcare and insurance options outside of a company plan. Using his background in technology, design thinking, UI/UX, and his time at Zillow, David build a healthcare startup called Amino to comb through data and present consumers - patients - with clear information about pricing. It's a product built to change the way people interact with their medical care, bringing patient engagement back to the forefront.