Healthy Hustle

Are you struggling with the idea of showing up on video for your wellness business? Do you fear public speaking or being on camera, but know that visibility is key to growing your business?

In this episode, I share my personal journey of overcoming video fear and provide actionable tips to help health coaches get comfortable on video and connect with their audience. From creating simple video scripts to using your phone for recordings, I offer a straightforward guide to help you start showing up confidently on video and build your brand online.

Key Takeaways:

• How I overcame my fear of video and public speaking.

• The importance of creating video content to build trust with your audience.

• A step-by-step approach to crafting your video content: start with a hook, follow with the problem and solution.

• The power of prerecorded videos as a way to ease into live videos.

• How to make video content a regular part of your business to increase visibility.

• Tips on using simple video formats and talking about topics you know well, such as common health issues.

Resources and Action Steps:

1. Pick topics you are passionate about and create video scripts.

2. Start with prerecorded videos, upload them to YouTube, and review your progress.

3. Get comfortable by practicing consistently; don’t be afraid to fail forward.

4. Energize yourself before filming—dance, stretch, or drink electrolytes to boost your energy.

5. Gradually introduce live video as you gain confidence.

Join our Free Facebook Group to connect with like-minded health coaches: https://bit.ly/Healthcoaches

Apply for a Strategy Call to explore the Healthy Hustle Mastermind: https://rachelafeldman.as.me/healthyhustleapplication

Learn More about the Healthy Hustle Mastermind: https://yourhealthcoachbiz.com/healthy-hustle-mastermind/

Are you ready to level up your wellness business but feel overwhelmed with where to start? Do you struggle with crafting offers that truly reflect your expertise and attract your ideal clients?

In today’s episode, we’re diving into the power of creating a signature system and offer suite tailored to your clients' needs. Learn how to position yourself as an expert, streamline your coaching process, and deliver transformational results. Whether you're new to health coaching or looking to expand, this episode is packed with actionable steps to help you build a thriving business that stands out from the competition.

• What a signature system is and why it’s essential for your coaching business.

• How to map out your client’s journey from pain points to their desired transformation.

• Steps to create a tiered offer suite, including entry-level, mid-level, and high-ticket programs.

• Real examples of signature systems from health coaching niches like gut health and metabolic wellness.

• Tips on pricing your programs and marketing your signature system effectively.

• Map out your client’s journey: Identify pain points, desired outcomes, and the steps required for transformation.

• Craft your offer suite: Create 2–3 tiers of programs, from quick wins to high-ticket transformations.

• Name your system: Use power words and timeframes to create a memorable signature system.

• Marketing tips: Leverage testimonials, social media, and collaborations with other health professionals.

Join our Free Facebook Group to connect with like-minded health coaches: https://bit.ly/Healthcoaches

Apply for a Strategy Call to explore the Healthy Hustle Mastermind: https://rachelafeldman.as.me/healthyhustleapplication

Learn More about the Healthy Hustle Mastermind: https://yourhealthcoachbiz.com/healthy-hustle-mastermind/

Are you looking to grow your wellness business without burnout? This episode of Healthy Hustle dives into actionable strategies to help health and wellness coaches increase visibility and master social media selling. From crafting content pillars to using infographics and building confidence, you'll learn how to connect with your ideal clients and create a strong online presence. Join Rachel Feldman as she shares her journey from feeling overwhelmed in the wellness space to building a successful business that truly serves.

Key Takeaways:

• Content Pillars: These are the foundational themes for your content that align with your niche and expertise. Whether you’re a hormonal health, weight loss, or gut health coach, content pillars help you stay organized and consistent in your messaging.

• Social Media Platforms: Focus on 2-3 platforms like Instagram, Facebook, and TikTok to maximize reach without spreading yourself too thin.

• Types of Content: Mix educational posts, infographics, personal stories, client testimonials, quick tips, and program promotions. Aim for high-quality content to build credibility.

• Confidence in Selling: Believing in your value is essential. Many coaches undercharge or avoid promoting their services—mastering sales techniques and self-confidence can change that.

• The 80/20 Rule: Focus 80% of your content on providing value and 20% on promotional material, like limited-time offers and client success stories.

Join our Free Facebook Group to connect with like-minded health coaches: https://bit.ly/Healthcoaches

Apply for a Strategy Call to explore the Healthy Hustle Mastermind: https://rachelafeldman.as.me/healthyhustleapplication

Learn More about the Healthy Hustle Mastermind: https://yourhealthcoachbiz.com/healthy-hustle-mastermind/

Do you feel uncertain about defining your niche or reaching your ideal clients consistently? Looking to overcome self-limiting beliefs and establish a unique place in the health coaching industry?

In today’s episode, we're diving into essential strategies for finding and refining your niche, cultivating the right mindset, and structuring your approach to build a sustainable coaching business. We’ll explore the importance of choosing a specific area of expertise, reframing limiting beliefs, and leveraging your introvert qualities as strengths. Plus, you'll learn how to craft a niche statement, identify your ideal clients, and tackle the top 20 health issues most sought after by clients today.

Key Takeaways:

• Understand the role of mindset in your coaching journey and overcome self-doubt.

• Discover practical steps to choose and define your niche and create a niche statement.

• Learn why niching down actually attracts more of your ideal clients.

• Use your introvert strengths—such as deep listening and authentic connection—to excel in coaching.

• Identify top health issues you can address as a coach, from weight management to autoimmune conditions.

Join our Free Facebook Group to connect with like-minded health coaches: https://bit.ly/Healthcoaches

Apply for a Strategy Call to explore the Healthy Hustle Mastermind: https://rachelafeldman.as.me/healthyhustleapplication

Learn More about the Healthy Hustle Mastermind:https://yourhealthcoachbiz.com/healthy-hustle-mastermind/ Cohort starts October 29th!

Are you looking to create a signature program that not only sets you apart from other health coaches but also attracts your ideal clients and scales your business? Unsure where to start or how to structure your offer?

In today’s episode, I’m breaking down the process of developing a signature coaching program step by step. We’ll discuss how to identify your niche, conduct market research, and define the transformation your program delivers. You’ll learn how to create a unique value proposition, structure your program for maximum impact, and price it confidently. Plus, I’ll share tips on marketing your offer, scaling your program, and building long-lasting client relationships.

Download this fantastic resource to kickstart your funnel and attract more clients: https://yourhealthcoachbiz.com/dfy-5-clean-eating-hacks-list-builder-email-marketing-kit

Are you struggling to stand out as a health coach in a noisy and competitive space? Do you feel like your message isn’t reaching the right people? You’re not alone! Today’s guest, Linda, has been on every side of the fitness and marketing fence. She worked as a personal trainer for over 15 years (CSCS, ACE, NASM, and ACSM certified), was a fitness freelance writer with bylines in nearly every major fitness magazine, including Oxygen, Men's Fitness, Self, and Shape, and even ran an online fitness course for women over 50. Now, Linda specializes in helping fitness entrepreneurs and B2B marketers capture leads and sales through conversion copywriting.

In this episode, Linda shares her expert tips on how to elevate your message and attract the right clients. She dives into the importance of defining your unique value proposition and how to distinguish yourself in a crowded market by truly understanding your audience.

Linda also shares actionable strategies on how to craft engaging email marketing campaigns, the art of storytelling in copywriting, and how to niche down effectively. Whether you’re a coach or business owner, these insights will help you connect with your audience on a deeper, emotional level, driving more engagement and conversions.

Key Takeaways:

• The importance of niching down and understanding your audience's specific needs.

• How to position yourself as an expert through targeted messaging.

• Tips for effective email marketing and making the most of your welcome emails.

• Crafting emotionally-driven content that resonates with your clients.

• The role of AI in content creation and how to use it effectively for brainstorming.

Be sure to check out Linda's website The Copy Workx and her podcast for more marketing and copywriting tips!

Download this fantastic resource to kickstart your funnel and attract more clients: https://yourhealthcoachbiz.com/dfy-5-clean-eating-hacks-list-builder-email-marketing-kit

Sign up for the free 5 day Live event here: https://yourhealthcoachbiz.com/get-consistent-clients-and-cash-a-5-day-live-event/

Are you struggling to attract your ideal clients as a health coach? Do you feel like your message is getting lost in the noise? You’re not alone! Many coaches find it challenging to stand out in a crowded market, but niching down and establishing content pillars can help you connect with your audience more effectively.

In today’s episode, we’re diving into the importance of niching down and creating content pillars for your coaching business. We’ll discuss how focusing on a specific niche can clarify your message, attract the right clients, and establish your authority in the industry. Additionally, I’ll explain what content pillars are and how they can serve as the backbone of your content strategy.

Whether you’re interested in gut health, hormone health, or weight loss, I’ll guide you through the steps to identify your niche and develop compelling content pillars that resonate with your audience.

Download this fantastic resource to kickstart your funnel and attract more clients: https://yourhealthcoachbiz.com/dfy-5-clean-eating-hacks-list-builder-email-marketing-kit

Are you ready to master Facebook ads without breaking the bank? Do you want to learn how to create campaigns that drive results and grow your business? Are you curious about the latest Facebook ad strategies for 2024 and beyond?

In this episode of the Healthy Hustle Podcast, we sit down with Jodi Sodini, an unapologetic marketing expert, CEO, and homeschooling mom of five. Jodi has a wealth of knowledge on how to make Facebook ads work without draining your budget. As a seasoned professional who leads her clients to success, Jodi brings a no-nonsense approach to advertising and personal growth.

Jodi and I dive deep into the current state of Facebook ads, what's working, and what's not. We explore the power of AI, creative strategy, and how to leverage new tools like Advantage Plus targeting to optimize your ad spend. Jodi shares practical tips on building trust, crafting the perfect ad copy, and ensuring your business strategy aligns with your advertising goals. She also gives valuable insights into why letting the algorithm do the heavy lifting is key to running successful campaigns.

Whether you're a seasoned entrepreneur or just starting, this episode is packed with actionable advice to help you elevate your Facebook advertising game. Tune in to hear Jodi’s journey and discover how you can harness the power of Facebook ads for lasting business success.

To learn more about Jodi’s strategies, visit her website: Sodini Marketing

Connect with Jodi Sodini:

• Instagram: @jodi_sodini

• Facebook: Jodi Sodini

• Facebook Business Page: Sodini Marketing

Are you struggling to attract the right clients to your health coaching business? Do you find it challenging to market your services effectively? Creating an Ideal Client Avatar might be the key to transforming your business!

In today’s episode, I’ll guide you through the essential process of defining your Ideal Client Avatar. We’ll explore why having a clear picture of your ideal client is crucial for your marketing strategies and how it can lead to attracting and retaining the clients you truly want to work with. From demographics to psychographics, I’ll help you understand what to consider when crafting your Ideal Client Avatar, ensuring your messaging resonates deeply with your audience.

Download this fantastic resource to kickstart your funnel and attract more clients: https://yourhealthcoachbiz.com/dfy-5-clean-eating-hacks-list-builder-email-marketing-kit

Do you ever feel like giving up on your business when things get tough? You're not alone. In today’s episode, we’re diving deep into the five strategies that will help you persevere and push forward, even when you feel like you can’t go on anymore.

In this episode, I’ll share actionable steps to create momentum when you feel stuck, including how to plan your next move, push through discomfort, and build a system that works for you. You’ll learn why clarity in your goals is essential, the importance of social media planning, and how small wins can lead to big successes. Whether you're struggling with content creation, feeling overwhelmed, or just unsure of your next steps, these strategies will help you stay on track.

Listen in as I also share personal stories of times when I felt like giving up and the tools I used to push through. We’ll talk about building momentum, creating a plan, celebrating your wins, and getting support when you need it most. If you're feeling stuck, this episode is your reminder to keep going!

Download this fantastic resource to kickstart your funnel and attract more clients: https://yourhealthcoachbiz.com/dfy-5-clean-eating-hacks-list-builder-email-marketing-kit