Healthy Hustle

If you've ever felt like you're doing everything right—posting on social, running ads, trying new funnels—but your functional medicine clinic still isn't growing, this episode is for you.

I'm joined by Andrew Newland, Founder and CEO of Functional Medicine Marketing and author of Digital Marketing & SEO for Functional Medicine Practices. Since 2020, Andrew has helped clinics across the globe grow their practices with SEO-driven digital strategies that actually work. He's known for his no-fluff approach and deep understanding of how to market functional and integrative medicine in a way that feels aligned, strategic, and sustainable.

In this episode, we dive into what most health practitioners get wrong about online marketing, how SEO can quietly become your best lead generator, and what it really means to approach your practice like a CEO—even if you're still wearing all the hats.

• Why social media isn't a reliable long-term growth strategy
• How to build an SEO foundation that compounds over time
• Why clarity is more powerful than clever branding
• The three-part marketing trifecta Andrew uses with all his clients
• How to create messaging that speaks to skeptical leads
• The difference between "marketing to get noticed" and "marketing to convert"
• How to think like a business owner, not just a provider
• The biggest mistake practitioners make on their websites
• What to expect when you start doing SEO the right way

• Website: functionalmedmarketing.com
• Facebook: facebook.com/functionalmedmarketing
• Instagram: instagram.com/functionalmedicine_marketing
• YouTube: youtube.com/@functionalmedicinemarketin447

Ever wonder why brain fog kicks in during a launch? Or why your energy crashes after a day of pushing through with caffeine and protein bars? You might be tempted to blame stress or exhaustion—but what if it's deeper than that?

In this solo episode, I'm sharing why your gut isn't just about digestion—it's your business partner. The gut-brain connection is real, and if you're not tending to your gut health, you're likely sabotaging your ability to focus, lead, and show up in your business.

From bloating and burnout to food choices and nervous system regulation, I dive into the real-life impact gut imbalances have on entrepreneurs. I also walk you through simple changes that made a massive difference in my own launches, mindset, and long-term health.

• What the vagus nerve has to do with your business focus
• Signs your gut health may be affecting your productivity
• Why stress and gut imbalances create a vicious cycle
• The role of serotonin and dopamine in your gut (and why it matters)
• How I shifted my launches by treating my gut like a business partner
• The power of plant diversity and hydration
• My go-to stress reset tools: shaking it out, breathing, dancing
• When to hire a functional practitioner for deeper testing

If you've ever wondered why your marketing isn't generating the right kind of attention—or any attention at all—this episode is for you.

Today, I'm talking with David Sanchez, Founder & CEO of Digitalis Medical. David is a registered ER nurse turned digital marketer who blends clinical insight with powerful strategy to help healthcare brands grow authentically online. With 10+ years helping healthcare and wellness professionals cut through digital noise, David knows exactly what works—and what doesn't—when it comes to reaching your ideal audience.

We talk about why visibility alone isn't enough, how to create content that connects, and the power of authentic, trust-building video. David also breaks down the key elements of a strategic omnichannel presence—and how one idea can become 50+ marketing assets when repurposed properly. If you're overwhelmed by SEO, social media, or paid ads, this is your roadmap for a more intentional approach.

• Why "getting visible" is not the same as being strategic
• How to define your Unique Selling Proposition (USP) so you stand out
• The truth about SEO: when it's worth it and when to skip it
• David's Content Ocean Method: turn 1 idea into 50+ marketing assets
• Where to start if you've never done paid ads
• How to test messaging using simple, low-budget Facebook ads
• Why raw video testimonials outperform highly polished content
• The best placement for testimonial videos on your website
• How to simplify your content strategy and reach the right people

• Website: https://digitalismedical.com
• LinkedIn: linkedin.com/in/davidsanchezrn
• Complimentary Marketing Strategy Session: https://digitalismedical.com/contact

If you've ever felt like your offer is great but it's still not selling, this episode will be a game changer.

I'm joined by Jeff Wenberg, founder of Offer Evolution and a marketing strategist with over 15 years of experience. Jeff has led marketing at major companies like Leadpages, Zipify Apps, and Salesmsg—helping them scale with offers that actually convert. Today, he helps coaches and online entrepreneurs fix the real reason their sales stall out: how they're talking about what they do.

Jeff breaks down how to translate your offer into language your audience actually understands and wants, especially if you're selling to a cold audience. We talk about how market research interviews give you copy-paste messaging gold, why confidence skyrockets when you clarify your offer, and how to use your audience's words to create conversion-ready content and ads.

• Why great coaches still struggle to sell their offers
• The #1 mistake most people make when writing marketing copy
• How to ask the right questions during market research calls
• What to do with that research (hint: copy and paste!)
• Why cold audiences need completely different messaging
• How to test messaging in real-time (even at the coffee shop)
• The difference between "pitches" and "enrollment stories"
• Why visibility fears are often rooted in unclear messaging
• How to build a value ladder the smart way

• Website: factmethod.com
• Instagram: @iamjeffwenberg
• Free Tool: Pitch GPT

Your offer might not be broken—it just needs better words. Learn how to talk about what you do in a way that makes people want to buy.

If you've ever stared at your screen, second-guessed every word, or deleted a post for the tenth time, you're not alone—and you're not broken.

In this solo episode, I open up about the very real experience of imposter syndrome and how it shows up in your business as procrastination, perfectionism, and even over-delivering. From my own story of struggling with learning challenges to freezing on camera, I walk you through how those old stories still show up—and how I've been healing them, one brave step at a time.

This is the honest talk I wish I'd heard in my first year of business. If you've ever wondered, "Who am I to coach anyone?" or "What if they find out I don't know enough?"—this episode is your permission slip to keep going anyway.

• What imposter syndrome really sounds like in your head
• How perfectionism and people-pleasing are sneaky forms of self-sabotage
• Why your social media feed is NOT the full story
• How childhood stories and self-worth issues show up in business
• Five tools to work through imposter syndrome (even on hard days)
• Why action—not perfection—dissolves fear
• A reminder that your clients want real, not flawless
• How I rewired my own beliefs and kept showing up

If you've ever wondered why you procrastinate on important tasks, undercharge for your services, or fear showing up online—this episode is for you.

I'm joined by Ally Rose, a Certified Clinical Hypnotherapist and subconscious success coach who helps women rewire the self-sabotaging patterns keeping them stuck in business. She's helped over 100 clients clear the subconscious blocks that cause perfectionism, people-pleasing, procrastination, fear of failure—and fear of being fully seen. One of her most powerful transformations? Helping a client hit her first half-million-dollar year after just one session.

Ally breaks down what's really happening beneath self-sabotage and how you can shift your internal patterns to start showing up in a whole new way—without shame or burnout.

• Why self-sabotage is rooted in core childhood wounds
• How subconscious programming affects pricing, visibility, and momentum
• The connection between perfectionism and love/validation
• Visibility blocks: where they come from and how to work through them
• How small, safe steps can rewire your nervous system
• How unresolved emotional trauma impacts your business and energy
• Reframing failure and fear of being judged
• The power of creating a "proof jar" and a strong support system
• Daily mindset routines that actually stick
• Why compassion and curiosity help dismantle self-sabotage

• Website: theallyrose.co
• Instagram: @theallyrose
• Facebook: Ally Rose
• Quiz: Free Subconscious Business Block Quiz

You're not broken. You're not lazy. You're just trying to stay safe with outdated programming. Let's rewrite your story.

If you're just getting started as a coach and wondering, "How do I actually get paying clients without a big budget or fancy website?" — this episode is for you.

In this solo episode, I break down the exact steps I used to book my very first five health coaching clients—without running ads, without a huge social following, and without burning out. I share what worked, what didn't, and why organic, relationship-based marketing still matters more than ever.

Whether you're just out of certification or you've been spinning your wheels trying to land clients, you'll walk away with clear action steps to start booking clients now.

• Why clarity and connection matter more than perfection
• How to leverage your warm network without being salesy
• Scripts you can use to reach out to friends and former coworkers
• How collaborations and workshops can grow your audience for free
• Real-life example of how I booked clients from a juice bar workshop
• A simple social media strategy that builds trust
• The power of small, actionable freebies that lead to discovery calls
• How to turn a freebie into a basic funnel (no tech overwhelm required)
• One action step you can take this week to start booking clients

• YourHealthCoachBiz.com – Done-for-you programs, freebies, and funnels
• Freebie ideas: 3-Day Energy Reset, Gut-Friendly Snack Guide, Morning Ritual Checklist
• Free support: Book a Zoom call or DM @rachelafeldman for help choosing your funnel

You don't need perfection. You need connection. Your first five clients are already closer than you think—you just have to reach out.

Are you tired of spending hours on social media without seeing real client leads? Still wondering how to book more discovery calls that don't feel awkward, cold, or salesy?

In today's episode, we're breaking down the LinkedIn strategy consultants and coaches are using to land high-quality leads—on repeat. I'm joined by Sara Royf, founder of Communications with Sara, who has helped over 100 business owners use LinkedIn to find clients without paid ads, cold pitches, or content overload.

Sara first discovered the power of LinkedIn more than 10 years ago while promoting a nonprofit she founded—Student Organ Donation Advocates—which she helped scale from 1 to 115 chapters and raised nearly $1M organically. Now, she teaches coaches and consultants how to use simple, authentic LinkedIn strategies to grow their business. She lives in Tel Aviv with her husband, baby Liam, and dog, Quentin.

• The biggest mistake people make when posting to LinkedIn
• Why copy-pasting content from Instagram doesn't work
• How to optimize your LinkedIn profile like a landing page
• Finding potential clients and referral partners on the platform
• A DM strategy that builds trust instead of creating cringe
• The "happy question" trap—and what to ask instead
• Using content to spark connection and guide messaging
• How to track leads so you stop letting them fall through the cracks
• Why you don't need LinkedIn Premium to succeed
• Posting twice a week to stay visible and valuable

• Website: sararoyf.com
• LinkedIn: Sara Royf
• Free Profile Feedback: DM Sara on LinkedIn to request a personalized audit

You don't have to pitch to strangers or post nonstop to get leads. You just need the right profile, the right people—and a real conversation.

What if beauty didn't come in a bottle—or from a needle?

In this episode, I'm joined by Cathy Goldstein, the founder of TruEnergy Skincare, who shares how she's using frequency-infused, bio-adaptive technology to help women age naturally, gracefully, and powerfully. After a near-death experience with Crohn's disease, Cathy dedicated 40+ years to acupuncture, energy medicine, and holistic esthetics. Now she's challenging everything we think we know about aging and beauty.

We talk about energy alignment, fascia health, and how natural tools can deliver facelift-level results—without toxins, pain, or downtime. If you're interested in biohacking, beauty, or building a wellness brand with purpose, this episode is for you.

• Cathy's journey from Crohn's patient to skincare innovator
• How emotional expression and fascia health affect aging
• What bio-adaptive skincare is and how it works
• The science behind frequency-infused skincare
• Why needles and toxins aren't the only path to anti-aging
• How energy flow and facial tension impact your appearance
• Bridging beauty with brain health and emotional wellness
• The challenge of innovating in a skeptical beauty market
• Running a purpose-driven product business as a practitioner
• Why redefining beauty starts with redefining energy

• Website: truenergyskincare.com
• Instagram & Facebook: @truenergyskincare
• LinkedIn: Cathy Goldstein

If you've ever questioned what "anti-aging" really means—or you're ready to reclaim beauty as energy, vitality, and truth—this episode will shift how you see your face and your future.

When I first burned out in my business, I thought it was from overwork. But the real root wasn't hustle—it was trauma.

In this deeply personal episode, I open up about how perfectionism, people-pleasing, and old childhood wounds drove me to exhaustion. I talk about how I ignored rest, skipped meals, and pushed through every red flag until I hit my breaking point. What helped me heal wasn't just strategy—it was learning to regulate my nervous system.

I'm sharing the tools that helped me stop spiraling, reconnect with my body, and start building a business from a place of safety and sustainability—not survival. If you've ever felt stuck in overwhelm or anxious no matter how much you "get done," this one's for you.

• Why burnout isn't just about working too much
• How trauma and perfectionism drive overworking
• What nervous system dysregulation looks like in business
• Fight, flight, freeze, and fawn: what these survival states mean
• How nervous system healing changed my work, parenting, and coaching
• Cold water resets and vagus nerve work
• Breathwork and shaking for emotional release
• How to regulate even when you're busy or launching
• Micro boundaries that protect your energy
• The truth about worth, rest, and productivity

• YourHealthCoachBiz.com – Done-for-you programs and content so you can stop overworking and start scaling
• Cold water technique: vagus nerve reset
• Shaking and dancing: trauma release
• Breathing practices: 4-7-8 and box breathing
• EFT and tapping: somatic rewiring Community and co-regulation: don't heal alone

You're not broken. You're not lazy. If you're stuck, anxious, or exhausted—it's not a strategy issue. It's a nervous system one. And healing is possible.