If you’re struggling to figure out your niche as a health coach, you’re not the only one. In this episode, I’ll help you get clear on what matters most when deciding who to work with.

You’ll learn:

• Why narrowing your focus can make marketing easier
• How a niche supports your efforts without boxing you in
• The three questions that helped me get unstuck
• A simple way to describe who you help and what they want

You’ll also hear a real-life example from a listener who asked about working with older men and wasn’t sure how specific to get.

🎯 Want help building a list of the right people? 👉 HealthCoachPower.com/ListLab

📬 Need a 90-day plan for getting paying clients? 👉 HealthCoachPower.com/Blueprint

📱 Subscribe so you never miss an episode:  Apple Podcasts – https://apple.co/2sOjwVA  Spotify – https://spoti.fi/2Y0Eu1r  YouTube – https://www.youtube.com/HealthCoachPowerCommunity

If you're newly certified (or almost there) and asking yourself, "What comes next?" this episode will show you exactly where to begin.

In this episode, I’m walking you through the clear, practical steps to start your health coaching business without needing a website, logo, LLC, or complicated tools. It’s everything I wish someone had laid out for me when I began in 2009.

You’ll learn:

• The bare minimum you need to get started
• What tools are actually useful (and what’s optional)
• How to create your first coaching package
• The truth about pricing and finding clients early on
• Why confidence comes after you start (not before)

🎯 Grab the free guide that goes with this episode: 👉 HealthCoachPower.com/GetStarted

📬 Want my free 90-day blueprint? 👉 HealthCoachPower.com/Blueprint

📱 Subscribe so you never miss an episode:  Apple Podcasts – https://apple.co/2sOjwVA  Spotify – https://spoti.fi/2Y0Eu1r  YouTube – https://www.youtube.com/HealthCoachPowerCommunity

If I had to start my health coaching business from zero today with no email list and no budget, here’s exactly how I’d do it.

In this episode, I’m walking you through the simple, repeatable steps that helped me add over 35,000 people to my list, without relying on social media or expensive ads.

You’ll learn:

• How to build your list through real connections (not just Instagram followers)
• The best types of freebies for attracting your ideal client
• Why email converts better than social media
• The headline secret that boosts opt-ins
• What I’d skip entirely if I were starting over

🎯 Join the List Growth Lab Workshop: 👉 HealthCoachPower.com/ListLab

🎉 Need help setting up your list from scratch? 👉 HealthCoachPower.com/MailingList

Subscribe and never miss an episode: Apple Podcasts – https://apple.co/2sOjwVA Spotify – https://spoti.fi/2Y0Eu1r YouTube – https://www.youtube.com/HealthCoachPowerCommunity

If you’re a health coach wondering why all your Instagram posts still aren’t leading to paying clients… you’re not alone.

In this episode, I’m walking you through the biggest marketing mistake I see health coaches making: relying too much on social media. Instead, I’ll show you what actually leads to booked clients: building an email list.

You’ll learn why email works (even if your list is tiny), how it builds trust in a way Instagram can’t, and what steps to take to start growing your list today. Plus, I’m sharing details about my new List Growth Lab Workshop that you can use as a roadmap to build an audience you own, so you’re never at the mercy of algorithms again.

🎯 Want more clients without spending all day on social? Join us at: 👉 HealthCoachPower.com/ListLab

🎉 Need to set up your email list from scratch? Start here: 👉 HealthCoachPower.com/MailingList

Subscribe and never miss an episode: Apple Podcasts – https://apple.co/2sOjwVA Spotify – https://spoti.fi/2Y0Eu1r YouTube – https://www.youtube.com/HealthCoachPowerCommunity

What if you could make money as a health coach without squeezing in more clients or working extra hours? In this episode, Michelle shares her favorite method for earning bonus income through affiliate marketing and how it’s helped her build a steady income over the years without burnout.

You’ll learn what makes affiliate marketing different from MLMs, how to choose the right products to promote, and how to get started (even if your audience is small). If you’re looking to earn some passive income as you make room for summer plans, this episode is for you!

Mentioned in this episode:  📈 Free 90-Day Blueprint – https://HealthCoachPower.com/blueprint

Try Annmarie Skincare for just $21.99 at HealthCoachPower.com/skincare

Includes Michelle’s go-to Aloe Herb Cleanser, Brighten Serum (free!), and more – plus $10 toward your next order. Free U.S. shipping.

Subscribe and never miss an episode: Apple Podcasts – https://apple.co/2sOjwVA Spotify – https://spoti.fi/2Y0Eu1r YouTube – https://www.youtube.com/HealthCoachPowerCommunity

Ever feel like you’ve got a million tasks floating around in your health coaching business and no clear strategy for getting them done?

In this episode, Michelle shares five productivity habits that separate top-performing health coaches from the rest. If you want to attract clients, grow your income, and still have time to make a healthy dinner, mastering time management is a must. You’ll learn how to structure your week, break free from the chaos, and build momentum in your business.

Mentioned in this episode: Free 90-Day Blueprint: https://HealthCoachPower.com/blueprint Free Google Calendar Time Blocking Demo: https://HealthCoachPower.com/text (text the word CALENDAR)

Subscribe and never miss an episode:Apple Podcasts – https://apple.co/2sOjwVA Spotify – https://spoti.fi/2Y0Eu1r YouTube – https://www.youtube.com/HealthCoachPowerCommunity

Ever feel like your loved ones aren’t quite sure what you actually do as a health coach? 

In this lighthearted episode, Michelle is joined by a very special guest—her 11-year-old son! He's grown up watching Michelle build her business from the ground up, and now he’s here to share what health coaching (and working from home) looks like from a kid’s perspective.

Spoiler: It includes kale, YouTube Shorts, and a lot of "yapping."

Whether you're building your business with young ones at home or just need a smile today, you’ll love this behind-the-scenes chat.

Mentioned in this episode: Free: 90-Day Health Coaching Business Blueprint – https://HealthCoachPower.com/blueprint

Subscribe and never miss an episode: Apple Podcasts – https://apple.co/2sOjwVA Spotify – https://spoti.fi/2Y0Eu1r YouTube – https://www.youtube.com/healthcoachpowercommunity

How do you actually get more clients as a health coach? In this episode, Michelle breaks it down into two simple essentials. Forget the overwhelm—this is what works, no matter your niche or experience level.

Mentioned in this episode:Free Health Coach Cook-Along – https://HealthCoachPower.com/cook Text Michelle Here: https://HealthCoachPower.com/text

Subscribe and never miss an episode: Apple Podcasts – https://apple.co/2sOjwVASpotify – https://spoti.fi/2Y0Eu1rYouTube – https://www.youtube.com/healthcoachpowercommunity

Summer hits, and suddenly your business feels...like it’s on vacation. Fewer clients. Less structure. Maybe more sangria than strategy. But ignoring it all summer? That’s a recipe for struggle come fall. In this episode, Michelle shares 10 zero-pressure ways to keep your business alive and thriving – without missing out on summer fun. Perfect for the health coach who wants to stay visible, build connections, and maybe even earn a little income...without missing all the good pool days!

Mentioned in this episode: Join July’s FREE Health Coach Cook-along! - https://HealthCoachPower.com/cook Text Michelle with questions you’d like answered in a future episode - http://HealthCoachPower.com/text Learn more about That Clean Life and save 20% - http://HealthCoachPower.com/TCLinfo

Subscribe and never miss an episode: Apple Podcasts – https://apple.co/2sOjwVA Spotify – https://spoti.fi/2Y0Eu1r YouTube – https://www.youtube.com/HealthCoachPowercommunity

Feeling like everyone’s tightening their wallets? You’re not wrong – economic uncertainty is real. However, people still have problems, and they’re still looking for solutions. In this episode, Michelle shares how to recession-proof your health coaching business in a way that’s simple, joyful, and totally summer-friendly.

You’ll learn how to:

• Create low-ticket offers that build trust fast
• Avoid risky, high-stakes business moves
• Make your business feel like a breath of fresh air

Mentioned in this episode: Join July 2025’s free Cook-Along for health coaches – https://HealthCoachPower.com/cook

Subscribe and never miss an episode: Apple Podcasts – https://apple.co/2sOjwVASpotify – https://spoti.fi/2Y0Eu1rYouTube – https://www.youtube.com/HealthCoachPowercommunity