Higher Ed Pulse

By Mallory Willsea

Higher Ed Pulse is your weekly no-fluff guide to AI in higher ed. Higher ed leaders are expected to master AI overnight. But let’s be real — no one has time to sift through every headline, hot take, o... more

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FAQs about Higher Ed Pulse:

How many episodes does Higher Ed Pulse have?

The podcast currently has 599 episodes available.

Higher Ed Pulse episodes:

April 09, 2024Bonus: Entering our AI Assistant Era – Is Your Campus Ready For It?
In this special episode of Higher Ed Pulse, Mallory sits down with Ardis Kadiu, CEO and Founder of Element451 and co-host of the Generation AI podcast on Enrollify. Together, they discuss two new AI innovations — Bolt Assistants and Bolt Search.
Bolt AI Assistants become an indispensable member of your team.They offer students tailored support while amplifying staff performance through sophisticated tools and insights, aiming to boost productivity and streamline day-to-day tasks. Tell Bolt what you need and every challenge becomes manageable.
Bolt Search is a game changer for navigating .edu websites. It uses smart AI to answer user questions directly. It doesn't just stop at text; it shows you videos and images that match what the user is looking for. Gone are the days of battling for homepage real estate!
Key Takeaways:
AI literacy among higher education leaders is crucial for successful AI adoption and its positive impact on ROI.
The progression from basic chatbots to advanced AI assistants that can handle diverse tasks, offering personalized student interactions and boosting administrative efficiency.
Predictions for 2024 and beyond, with a quickly widening gap between those institutions who implement and integrate AI versus those who don’t.
Let's keep the conversation going! If you're heading to San Diego for the ASU GSV AIR Show or Summit, reach out to us. We're excited to connect, share ideas, and explore the future of higher education together.
Related Links:
Generation AI Podcast: https://podcasts.enrollify.org/generation-ai-podcast?hsLang=en
Actionable AI 5-Part Webinar Series: https://element451.com/actionable-ai-webinar-series-recordings
Definitive Guide to AI: https://element451.com/ai-guide-for-higher-ed
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Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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39min
April 08, 2024Lost in Transition: The Community College Dilemma
Mallory and Seth celebrate National Community College Month by diving deep into the challenges and opportunities faced by community college students, especially when it comes to transferring to four-year institutions. With a focus on cultivating skills for the future, they unpack the concerning data around transfer rates and completion rates, and explore strategies to improve outcomes for these learners. Whether it's rethinking recruitment or embracing vocational training, this conversation is a must-listen for those committed to the success of community college students.
Key Takeaways:
Over 80% of community college students aim to transfer to four-year colleges, yet only about a third make the leap, and fewer than half of those complete their bachelor's degrees.
Successful community college recruitment strategies prioritize personal outreach and partnerships over traditional marketing tactics.
Mallory highlights the importance of high-touch methodologies to support non-traditional students through the transfer process, addressing financial and time constraints.
Vocational training and apprenticeship programs are gaining traction as valuable alternatives to traditional four-year degrees, promising a renaissance in skills-based education.
Related Links:
https://nscresearchcenter.org/transfer-and-progress/
https://www.chronicle.com/featured/student-success/transfer-students
https://ccrc.tc.columbia.edu/publications/Tracking-Transfer-Community-College-and-Four-Year-Institutional-Effectiveness-in-Broadening-Bachelors-Degree-Attainment.html
https://www.wsj.com/lifestyle/careers/gen-z-trades-jobs-plumbing-welding-a76b5e43
https://podcasts.enrollify.org/higher-ed-geek/episode-223-the-future-of-work-apprenticeships-as-a-pathway-to-prosperity
- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
19min
April 04, 2024Pulse Check: Mergers & Acquisitions in Higher Ed — Part 3
In Part 3 of our latest Pulse Check series on Mergers and Acquisitions in Higher Ed, guest Robin Johnson provides applicable advice on managing change during an M&A process. Listeners will learn about:
The four stages of processing change
The integration of different teams and cultures
Dealing with the uncertainty that comes with M&A
Being an effective leader and manager through the process
Guest Name: Dr. Robin Johnson
Guest Social:
linkedin.com/in/doctarob
https://twitter.com/Docta_Rob
Guest Website: https://www.designorgsolns.com
Guest E-book: Blended: A Leader’ Guide to Managing Change During Post M&A Integrations
- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
39min
April 01, 2024A Cautionary Tale About Artificial Intelligence
In this April Fools' Day special of Higher Ed Pulse, Mallory and Seth explore the transformative potential of AI, the challenges of integrating it into educational settings, and the ethical considerations that come with its use. From AI-driven chatbots enhancing student engagement to the pitfalls of technology missteps, this episode unpacks the balance between leveraging AI's benefits and maintaining the irreplaceable human element in education. But there's the twist—and you’ll have to listen to the end of the episode to find out.
Key Takeaways:
The Potential of AI in Higher Ed: AI can personalize learning experiences, making education more accessible and engaging.
Challenges and Ethical Concerns: Implementing AI comes with hurdles, including budget constraints, the need for technical infrastructure, and ethical dilemmas like data privacy and bias.
The Human Element: Despite AI's advancements, maintaining a human touch in education is crucial for mentoring, teaching, and inspiring students.
Related Links:
https://www.motherjones.com/politics/2023/02/vanderbilt-chatgpt-ai-generated-email-michigan-state-shooting/
https://eab.com/resources/blog/data-analytics-blog/missteps-university-leaders-ai-approach/
https://www.insidehighered.com/opinion/blogs/online-trending-now/2024/01/05/how-will-ai-disrupt-higher-education-2024
https://www.forbes.com/sites/marisagarcia/2024/02/19/what-air-canada-lost-in-remarkable-lying-ai-chatbot-case/?sh=c438d20696f2
https://campustechnology.com/Articles/2024/02/22/Survey-Suggests-Higher-Ed-Institutions-Are-Not-Ready-for-Generative-AI.aspx
- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
16min
March 28, 2024Pulse Check: Mergers & Acquisitions in Higher Ed — Part 2
In the second part of our Pulse Check series on Mergers and Acquisitions in Higher Education, guest host Kin Sejpal speaks with Seth Odell, CEO and founder of Kanahoma, to discuss the realm of marketing within higher education M&A, drawing from his firsthand experiences and expertise in leading such endeavors, as well as serving as an advisor for many others.
Listeners can:
Learn how to navigate the uncharted territory of M&A as higher ed marketers
Establish their voice and know what marketers should bring to an M&A process - both on the acquiring and acquired sides.
Understand the importance of marketing audit (i.e., diligence) and what it entails.
Leverage marketing data and their own expertise to develop a sound transition strategy
- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
42min
March 26, 2024Live at CUPRAP: Empowering Professional Development — A Volt and Enrollify Crossover
We're joined by Kevin Renton of Electric Kite and Volt, live from the 2024 CUPRAP conference. Mallory and Kevin talk about running content networks in higher education, with a focus on bringing marketing and enrollment professionals actionable insights and forward-thinking strategies.
Key Takeaways:
Volt's Origin and Vision: Kevin discusses Volt's transition from an agency blog to a leading marketing magazine and its future content direction.
Live Conference Coverage and Community Engagement: A discussion on breaking down barriers and offering insights into conferences to those unable to attend.
Artificial Intelligence in Higher Ed Marketing): The importance of AI safety and policies on campuses to ensure responsible use.
Enrollify's Growth and Content Expansion: Mallory outlines Enrollify's expansion and new initiatives, including webinars and blogging.
Guest Name: Kevin Renton, Principal, Electric Kite
- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
14min
March 25, 2024Buzzer Beaters and Brand Builders: March Madness Has Arrived
In this special episode of the Higher Ed Pulse, Mallory Willsea invites Aaron Blau, VP of Education at Primacy, to talk about all things March Madness. The excitement of March Madness extends beyond just the games, potentially impacting enrollment, marketing, and branding efforts in significant ways. From the visibility boost for lesser-known institutions to the strategies for leveraging athletic success in marketing campaigns, Aaron offers unique insights, blending his passion for college athletics with deep industry knowledge.
Key Takeaways:
March Madness' Impact on Brand Visibility: March Madness offers unparalleled national visibility, particularly for underdog schools that manage to pull off big upsets, significantly impacting their brand recognition and interest levels. But is that impact just a flash-in-the-pan?
Athletics and Enrollment Marketing: Discussion on how athletic success can be leveraged in marketing strategies to enhance enrollment efforts, including connecting athletic content with alumni outcomes and academic achievements.
Future of College Athletics: Aaron shares his predictions on the evolving landscape of college athletics.
Related Links:
https://www.insidehighered.com/opinion/blogs/call-action/2024/03/12/how-all-institutions-can-capitalize-march-madness
https://www.insidehighered.com/news/business/revenue-strategies/2024/03/21/betting-big-sports-help-balance-budget
https://www.forbes.com/advisor/education/online-colleges/does-march-madness-performance-drive-college-application-rates/
- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
27min
March 21, 2024Pulse Check: Mergers & Acquisitions in Higher Ed — Part 1
Welcome to the inaugural episode of our Pulse Check series on mergers and acquisitions (M&A) in higher education, where we dive into the fascinating world of institutional partnerships and consolidations. In today's episode, host Kin Sejpal is joined by Kevin Cavanagh, a seasoned expert in the field, who provides us with a bird's-eye view of the M&A landscape. Whether actively involved in an M&A initiative or not, gaining a high-level understanding of this topic will better equip listeners for what may be inevitable for many in the future.
In today’s episode, you can expect to:
Understand why mergers and acquisitions are becoming more prevalent in higher education and how they serve as strategic responses to sector challenges.
Learn about the importance of keeping student welfare and educational outcomes at the heart of merger and acquisition strategies.
Discover the critical role that thorough planning and transparent communication play in the success of M&A processes.
Guest Name: Kevin Cavanagh
Guest Social: https://www.linkedin.com/in/kevin-cavanagh-b4999b2a/
Host Name: Kin Sejpal
Host Social: https://www.linkedin.com/in/kinsejpal/
X (Twitter): @KinSejpal
Threads: @Kinsejpal
- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
48min
March 20, 2024 Live at CUPRAP: Redefining Talent Acquisition in Higher Ed
In a special bonus episode recorded live at CUPRAP 2024, Mallory Willsea connects with Paul Redfern, VP for University Communications and Institutional Strategy at St. Lawrence University. They delve into the buzz around AI at the conference, strategies for attracting top talent to remote areas, and the innovative ways St. Lawrence University supports its hybrid workforce. This episode is a must-listen for those curious about the future of work in higher education and the evolving role of the CMO.
Guest Name: Paul Redfern, VP for University Communications and Institutional Strategy, St. Lawrence University and President of CUPRAP

- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
13min
March 18, 2024The Dangers of Discounting: Institutions are Growing, but What Is The Cost?
After celebrating 100 years of the Wood Family maple production, Seth and Mallory examine the complex world of growing discount rates at private faith-based higher education institutions, revealing the challenges and strategic considerations schools face amid shifting market dynamics. This episode uncovers the realities of financial pressures, the importance of brand positioning between quality and value, and innovative approaches to tuition pricing.
Leave a comment with your takeaways on Enrollify’s LinkedIn post and Seth and Mallory will pick two listeners at random to receive some sweet syrup treats.
Key Takeaways:
The Rising Discount Dilemma: Growing discount rates are putting pressure on private institutions, forcing a reevaluation of enrollment strategies and financial sustainability.
Branding and Pricing Strategies: The episode highlights the critical difference between quality and value brands in higher education and how misaligned pricing strategies can dilute brand perception.
Institutional Examples: Discusses the bold moves by Colby Sawyer College and Lasell University to slash sticker prices to more accurately reflect what students actually pay, potentially setting a precedent for transparent pricing.
Market Forces and Institutional Responses: Reflections on the broader implications of market forces on higher ed institutions, including the trend of school closures and mergers.
Related Links:
https://www.woodsmaple.com/
https://www.bethel.edu/institutional-data-research/bethel-study/survey-presentations/history/cccu-survey-2022.pdf
- - - -

Connect With Our Host:
Mallory Willsea
https://www.linkedin.com/in/mallorywillsea/
https://twitter.com/mallorywillsea
About The Enrollify Podcast Network:
The Higher Ed Pulse is a part of the Enrollify Podcast Network. If you like this podcast, chances are you’ll like other Enrollify shows too!
Enrollify is made possible by Element451 — The AI Workforce Platform for Higher Ed. Learn more at element451.com.

Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
...more
23min

FAQs about Higher Ed Pulse:

How many episodes does Higher Ed Pulse have?

The podcast currently has 599 episodes available.

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