Hey Small Business School! Today, I’m challenging the idea that charging more automatically equals success in business. There’s no one-size-fits-all formula for business success, it’s all about creating a purposeful and profitable business model that works for you. Whether you’re a luxury service or an accessible option, there’s a place for your business to thrive!

Topics Covered:

• Why higher prices don’t necessarily mean more success and how businesses like Walmart and Target thrive without being “luxury.”
• Success isn’t just about pricing; it’s about profitability, impact, and loving the work you do.
• The pros and cons of operating in high-end vs. affordable spaces, and how to make either model work for you.
• Why it’s essential to match your price with the value you deliver and how to avoid the “race to the bottom.”

Success isn’t about charging the most! It's about creating a business that feels purposeful, profitable, and aligned with your goals!

Staci's Links:
Instagram. Website.

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Head over to my website https://www.stacimillard.com/ to grab your FREE copy of my Profit Playbook and receive 30 innovative ways you can add more profit to your business AND the first step towards implementing these ideas in your business!