Hot Copy

Today we’re talking to Rebekah Lambert, a copywriter and marketer and founder of the Freelance Jungle and Hacking Happiness. Rebekah is a known her honest approach to freelance life, the highs and the lows.

She helps members of her community cope with the challenges that come with being a freelancer - and today she’s going to pass on some tips and ideas to you lucky listeners.

Tune in to learn:

• The main challenges freelancers face
• What character traits are useful to have as a freelancer
• How to deal with the feast and the famine
• How to keep momentum going in quieter periods.
• Tips on becoming a happier freelancer?
• Advice on dealing with freelancer isolation

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Leave your thoughts and ideas on the Hot Copy website. And from you we’d love to know, what is your super power? Tell us on Twitter or our Facebook page.  

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If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks! Oh and thank you Anna for your lovely review.

Links mentioned in this article:

Today we’re talking about resolutions. The New Year’s Eve hangover has well and truly passed, the Christmas decorations are back in storage and now you have a clear view of 2017. Or do you?

In this episode, we’ll share our own resolutions and give you some tips on setting resolutions that will make 2017 your best year.  

Tune in to learn:

• Our tips for setting resolutions you actually stick to
• Our one word themes for the year ahead
• Kate’s business and personal resolutions for 2017
• Belinda’s business and personal resolutions for 2017

Tell us what you think 

Leave your thoughts and ideas on the Hot Copy website. And tell us if you prefer to write or type!

And subscribe on: iTunes | Android | RSS 

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If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks! Oh and big hugs to Jenny De Lacey from Writing Works for her fantastic testimonial.

Links mentioned in this article:

• 7 steps for making a New Year’s Resolution and keeping it (Life hack)
• Is your creative well running dry? Proven tips to stimulate your creative self (for better business) (Copywrite Matters)

Our copywriting goals and themes for the year ahead Today we’re talking about resolutions. The New Year’s Eve hangover has well and truly passed, the Christmas decorations are back in storage and now you have a clear view of 2017. Or do you? In this episode, we’ll share our own resolutions and give you some […]

Today we’re talking to Cathy Topping, a website and graphic designer now helping entrepreneurs and small business owners to build and market their own websites.

In this pod, you’ll learn essential elements of your visual branding, design mistakes you could be making, how to work with designers to maximise your copy and more.

If you grapple with design or you’re a closet designer, this chat is definitely for you!

Tune in to learn:

• Cathy’s opinion on which comes first: design or copy
• Whether you should be creating your own social media graphics
• The single biggest mistake freelancers make when creating their own graphics
• Essential elements of your visual branding
• One action and one tip you should take with your design and branding
• Cathy’s free course on building a WordPress website

Tell us what you think 

Leave your thoughts and ideas on the Hot Copy website.

And subscribe on: iTunes | Android | RSS

Share the pod love!

If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks!

Oh and a big shout out to Jays Carer for the lovely testimonial we read out on today's show!

Links mentioned in this article:

• Cathy’s design business: Two10 Solutions
• Cathy on Facebook
• Cathy on Twitter
• Cathy on Google+
• YourWebToolkit.com
• Build your WP website in a day (Free course)

 

Today we’re talking to Cathy Topping, a website and graphic designer now helping entrepreneurs and small business owners to build and market their own websites. In this pod, you’ll learn essential elements of your visual branding, design mistakes you could be making, how to work with designers to maximize your copy and more. If you […]

In this week’s pod we’re talking about our favourite podcasts and how they help us become better writers, better business people and better humans.

We think you’re going to love this episode because it’s packed full of some of iTunes best. We’re sharing our faves podcasts, what we learn from them and how we use them to grow and improve our businesses.

Tune in to learn:

• Our favourite business shows
• Our favourite story telling shows
• Why we love podcasts
• When we think is the best time to listen
• How to use podcast listening as a way to improve your business.

Tell us what you think 

Leave your thoughts and ideas on the Hot Copy website.

And subscribe on: iTunes | Android | RSS

Share the pod love!

If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks!

We read out a review at the end of each show and today, we’re giving a shout out to Matt Fenwick from truenorthwriting.com.au.

Links mentioned in this article:

• This is Criminal
• Revisionist History
• Serial
• Flying Solo Podcast
• This American Life
• Three Month Vacation podcast
• Rainmaker FM (Copyblogger pods out of the wazoo)
• There is no such thing as a fish
• The Nerdist
• BBC 4 Friday Night Comedy

In this week’s pod we’re talking about our favourite podcasts and how they help us become better writers, better business people and better humans. We think you’re going to love this episode because it’s packed full of some of iTunes best. We’re sharing our faves podcasts, what we learn from them and how we use […]

Every now and then we host a very special Hot Copy episode and invite our listeners to send us their questions. This is one of those episodes! Sit back, relax and listen to our best answers to some questions you might even have wondered about. Thanks to Kylie Saunder, Johanna Kohler (Compelling Copy), Sarah Winterbine, […]

Every now and then we host a very special Hot Copy episode and invite our listeners to send us their questions. This is one of those episodes!

Sit back, relax and listen to our best answers to some questions you might even have wondered about.

Thanks to Kylie Saunder, Johanna Kohler (Compelling Copy), Sarah Winterbine, Lisa Cropman (The Word Nest), Kelly O'Donnell, Angela Denly and Jenny De Lacy (Writing Works) for their questions!

Tune in to learn:

• How to deal with requests to “polish” copy that has already been written
• How to get a copywriting brief out of a tight lipped client
• What we really think of online headline writing tools
• How to plan for multiple, concurrent projects
• And whether it’s better to outsource your own copywriting

Tell us what you think 

Leave your thoughts and ideas on the Hot Copy website.

And subscribe on: iTunes | Android | RSS

Share the pod love!

If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or comment over on iTunes or Stitcher. Thanks! We read out a review at the end of each show and today, we’re giving a shout out to Newbie Writer!

Links mentioned in this article:

• CoSchedule headline tool
• Portent content ideas generator

In this week’s episode we’re talking about subcontracting. This is when a copywriter or agency uses someone else to write the copy. Generally they pass out the work and pay the writer a percentage of the overall fee.

It’s something I get asked about a lot, as often, as your copywriting business grows, it can seem like a great way to earn more money without actually writing copy.

But subcontracting can be problematic, and today Belinda and I are going to share our experiences and tips with you.

Tune in to learn:

• The pros and cons of using subcontracting copywriters in your business
• Belinda and Kate’s own experiences of using subcontractors
• The pros and cons of being a subcontractor
• Answers to the big subcontracting questions including:
  • Whether you can get a testimonial for work you did as a subcontractor?
  • Where you can use subcontracting work in your portfolio
  • The average margin charged on top of your rate
  • How much time you need to spend editing work from your subcontractors
  • Whether you have to disclose that you’re using a subcontractor

[Tweet "Hot Copy #36: #Copywriting subcontracting - A ‘how to’ guide #hotcopy"]

Tell us what you think 

Leave your thoughts and ideas on the Hot Copy website.

And subscribe on: iTunes | Android | RSS

Share the pod love!

If you like what you’re hearing on Hot Copy, the best way to support the show is to take just a few seconds to leave a rating and / or a comment over on iTunes or Stitcher. Thanks!

We read out a review at the end of each show, and today we’re giving a shout out to larrye5012 for the great review.

  Links mentioned in this article:

• ATO guide to employee or contractor 
• Sub contracting agreement