The Beef + Lamb New Zealand Informing New Zealand Beef (INZB) programme has a strong focus on education and extension design - specifically around the transfer of knowledge to commercial farmers and making cutting-edge tools and resources available to the beef industry. Anna Boyd (Beef Genetics Operations Specialist at B+LNZ Genetics) shares what they’re doing in that space and why it’s important.

 For more information, see www.blnzgenetics.com/informing-nz-beef