Insurance Town

How Can Indie Agencies Leverage Tech and E&S Markets to Stand Out?


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In this Episode the Mayor sits down with his buddy Bobby Touran, of Rainbow, the MGA built for Restaurants. The conversation covers Baabak Touran’s background, and how the 2008 financial crisis led him and his friends to start a business that eventually became a major focus for him. Heath and Baabak exchange insights on resilience, adapting to change, and the power of entrepreneurship, particularly within challenging economic conditions. Together Mayor and Bobby dive into topics of personal and professional growth, the unpredictable paths that careers can take, and the importance of seizing opportunities—even in tough times.

Episode Highlights:.:


  1. Insights for Aspiring Entrepreneurs: Reflecting on his experiences, Baabak offers advice for newcomers to the business world. His key message? Embrace the unknown, leverage your network, and never underestimate the power of persistence.
    Key Quotes:
  2. Empowering Small Businesses with Data: Rainbow’s technology helps small agencies leverage data that’s typically out of reach due to cost or complexity, leveling the playing field with larger competitors.\
  3. Automation for Efficiency: Rainbow integrates automation tools that simplify time-consuming tasks. This means agents can spend less time on administrative work and more time building relationships and growing their business.
  4. Data Integration for Deeper Insights: Rainbow aggregates data from multiple sources, giving agencies a more holistic view of each client’s needs, behaviors, and potential risks.
  5. Supporting Growth in a Changing Market: As the insurance industry evolves, Rainbow helps agencies stay agile, adapt to new trends, and respond to the ever-changing demands of their customers.

In essence, Rainbow is helping insurance agencies modernize and grow by putting powerful, user-friendly data tools at their fingertips. It’s an approach that not only helps businesses thrive but also improves client satisfaction—transforming the traditional insurance experience for the better.

A big thank you to our sponsors for making this episode possible!

  • Smart Choice: Looking for a great partner to help grow your agency? Check out Smart Choice for all your agency needs.
  • Canopy Connect: Want to simplify the way you collect client information? Visit UseCanopy.com/heath to see how Canopy Connect can help streamline your agency’s processes.
  • Olde School Marketing: For all your marketing and promotional needs, Olde School Marketing has you covered. Reach out today to level up your marketing game! OldeSchoolmarketing.com 
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Insurance TownBy Heath Shearon

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