In this episode of The Marketing Week Podcast, we’re reflecting on the year so far and what it means for marketers going into the second half of 2026.

Hosts Lucy Tesseras, managing editor, and Molly Innes, senior reporter, are joined by the Marketing Week editorial team to dig into the big stories of 2026 and the lessons brands should carry through to make a success of the next six months.

This episode spans everything from how marketers can find growth in a low-growth environment and influencer marketing transparency, to the evolution of AI search and B2B buying behaviours.

The team also discuss the industry’s career progression crisis and how it’s impacting parents, as well as a look at how marketers can improve their martech stacks.

This episode of The Marketing Week Podcast is sponsored by Kantar. Its LINK AI creator content insights turn influencer ads into predictive insight you can act on. Discover how you can invest with confidence, not guesswork with LINK AI by Kantar.

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