In this episode of the Black Belt Business Podcast, host Matthew Brenner chats with Chris Casamassa, CEO of Red Dragon Karate. Chris details his extensive martial arts background and outlines Red Dragon's model for growth and instructor development.

They discuss the strategic process for opening new locations, focusing on internal development and maintaining quality through a combination of weekly meetings and performance metrics.

Chris emphasizes the importance of appearing successful to attract adult instructors and shares insights into running multiple locations effectively. The conversation spans various aspects of running a martial arts business, including the challenges and best practices for staff training, quality control, and adapting to evolving industry standards.

Chris also touches on his diverse career as an entrepreneur, author, and motivational speaker, and the importance of setting the right example for students and staff.

Want to see clips of episodes and behind the scenes footage of what it is like running martial arts schools? Follow Matthew on Instagram here:  ⁠@blackbeltbrenner1⁠

If you want to grow your martial arts school organically- WITHOUT relying on paid ads, and bring in 60 new students in 16 weeks, ⁠schedule a call with Matthew HERE to see if we’re a good fit for your goals: https://calendar.app.google/4iebpmfcm547p5Bu6

Want to see an 8 minute explainer video on how it all works? ⁠https://www.doubleyourdojo.com/⁠⁠