How Lawrence Got Live Nation To End Merch Fees

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New York-born siblings, Clyde and Gracie Lawrence, founded Lawrence, an eight-piece soul-pop band. Their album "Hotel TV," released under Jon Bellion's label, achieved significant success with multiple viral moments and top chart positions. Lawrence has undergone extensive touring, including a Jonas Brothers tour, a 53-city tour across North America, and a headline tour across Europe, which has substantially boosted their popularity. In addition to their musical journey, Clyde Lawrence and Jordan Cohen have played a prominent role in advocating for artists, testifying against unfair practices in the live music industry before the U.S Senate Judiciary and influencing meaningful changes.

00:00 - Welcome 07:29 - Tour experience, setlists, and logistics 11:22 - Operating as an independent band, partnering with John Bellion, touring with a team 21:16 - The dynamic within the band, Lawrence, and maintaining a tight group of people 33:08 - The early years of the band 38:20 - On Live Nation eliminating merch fees for certain venues, the economics of the live music industry, and representing independent artists at a Congressional hearing 48:22 - Lawrence advocating for artists to Live Nation 01:01:50 - Songwriting and Lawrence’s new single coming out soon

01:11:13 - What does it mean to you to make it in the new music business?

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Connect with Lawrence: Website: https://lawrencetheband.com/ Instagram: https://www.instagram.com/lawrencetheband/ TikTok: https://www.tiktok.com/@lawrencetheband YouTube: https://www.youtube.com/channel/UCr5v6l4EIKiImmJU-COJ0Sg X: https://twitter.com/lawrencetheband

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