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How Mars built a culture of creative effectiveness
This week WARC’s Aditya Kishore talks to Sorin Patilinet, Senior Director Marketing Effectiveness at Mars. Discussing Mars’ constant innovation in creative measurement.
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By WARC
5
1010 ratings
This week WARC’s Aditya Kishore talks to Sorin Patilinet, Senior Director Marketing Effectiveness at Mars. Discussing Mars’ constant innovation in creative measurement.
Stay up-to-date with the latest marketing and advertising news with our free daily newsletter.
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