Aesthetically Speaking: Plastic Surgery & Med Spa Marketing presented by Nextech

How Most Practice Managers Get Reporting Completely Wrong


Listen Later

Weekly and monthly reports determine what’s profitable, what’s not, and where your practice should grow or cut back.

Stephanie Peterson and Anna Browning share why every decision, from staffing to services, should be driven by data, not gut instinct.

They discuss how tracking true costs can reveal surprising insights, like which procedures are actually making money and which ones just look busy on the schedule.

One key takeaway: “garbage in, garbage out.” If your data isn’t accurate, your decisions won’t be either.

Plus, hear why staff engagement isn’t one-and-done; it’s ongoing and built through consistent training, check-ins, and trust.

GUEST

Steffanie Peterson
Practice Manager, Dr. Matthew White Facial Aesthetic Surgery

For more than 20 years, Steffanie has worked with physician, office and surgical center staff to improve efficiency, practice profitability, staff retention and patient care. She specializes in helping practices find ways through both day-to-day operations as well as long-term strategic planning to maximize revenue without compromising patient care or satisfaction.

Learn more about New York City facial plastic surgeon Dr. Matthew White

Questions answered by this episode: 
  • How do you keep staff engaged and feeling valued in a medical practice?
  • What does onboarding and training look like for new hires?
  • How do you handle an employee who's struggling or not catching on?
  • What data should practice managers be looking at — and how often?
  • Which reports should a practice live and die by?
  • How do you use data to decide whether a procedure is actually worth offering?
  • What are the biggest payment processing challenges aesthetic practices face?
  • Where does AI fit into the future of practice management?
  • How do you use data to plan a physical office expansion?

HOST

Anna Browning, VP of Aesthetic Sales - Nextech


Presented by Nextech, Aesthetically Speaking delves into the world of aesthetic practices, where art meets science, and innovation transforms beauty.

With our team of experts we bring you unparalleled insights gained from years of collaborating with thousands of practices ranging from plastic surgery and dermatology to medical spas. Whether you're a seasoned professional or a budding entrepreneur, this podcast is tailored for you.

Each episode is a deep dive into the trends, challenges, and triumphs that shape the aesthetic landscape. We'll explore the latest advancements in technology, share success stories, and provide invaluable perspectives that empower you to make informed decisions.

Expect candid conversations with industry leaders, trailblazers and visionaries who are redefining the standards of excellence. From innovative treatments to business strategies, we cover it all.

Our mission is to be your go-to resource for staying ahead in this ever-evolving field. So if you're passionate about aesthetics, eager to stay ahead of the curve and determined to elevate your practice, subscribe to the Aesthetically Speaking podcast.

Let's embark on this transformative journey together where beauty meets business.

About Nextech

Industry-leading software for dermatology, medical spas, ophthalmology, orthopedics, and plastic surgery at https://www.nextech.com/ 

Follow Nextech on Instagram @nextechglow

Theme music: I've Had Enough, Snake City
...more
View all episodesView all episodes
Download on the App Store

Aesthetically Speaking: Plastic Surgery & Med Spa Marketing presented by NextechBy Nextech

  • 5
  • 5
  • 5
  • 5
  • 5

5

11 ratings


More shows like Aesthetically Speaking: Plastic Surgery & Med Spa Marketing presented by Nextech

View all
Call Her Daddy by Alex Cooper

Call Her Daddy

166,271 Listeners

Behind the Double Doors: The Houston Plastic Surgery Podcast by Bob Basu, MD

Behind the Double Doors: The Houston Plastic Surgery Podcast

14 Listeners

Before And After Stories by The Axis

Before And After Stories

10 Listeners

Breast Cancer Stories by Kristen Vengler & Eva Sheie

Breast Cancer Stories

33 Listeners

Med Spa Success Strategies by Ricky Shockley

Med Spa Success Strategies

16 Listeners

The La Jolla Cosmetic Surgery Podcast - With San Diego’s Most Loved Plastic Surgeons by La Jolla Cosmetic Surgery Centre

The La Jolla Cosmetic Surgery Podcast - With San Diego’s Most Loved Plastic Surgeons

21 Listeners

Perfectly Imperfect - A Female Plastic Surgeon's Perspective by Carrie Houssock, MD

Perfectly Imperfect - A Female Plastic Surgeon's Perspective

4 Listeners

Less of You: Life on Semaglutide & Tirzepatide by Eva Sheie & Kami Gamlem

Less of You: Life on Semaglutide & Tirzepatide

15 Listeners

Alabama The Beautiful: The Eastern Shore Cosmetic Surgery Podcast by Dr. James Koehler, Cosmetic Surgeon

Alabama The Beautiful: The Eastern Shore Cosmetic Surgery Podcast

4 Listeners

Kind of Beautiful by Tracy M. Pfeifer, MD, MS

Kind of Beautiful

0 Listeners

Head On: Migraine Surgery & Plastic Surgery by Bahman Guyuron, MD

Head On: Migraine Surgery & Plastic Surgery

0 Listeners

TouchMD University by Tyler Terry and Tina Brown

TouchMD University

2 Listeners

Patient Obsessed by The Axis

Patient Obsessed

0 Listeners

All the B's: Plastic Surgery + Pop Culture with San Diego's Top Female Plastic Surgeon by San Diego Plastic Surgeon Katerina Gallus, MD

All the B's: Plastic Surgery + Pop Culture with San Diego's Top Female Plastic Surgeon

4 Listeners

Meet The Doctor by The Axis

Meet The Doctor

8 Listeners

Where Before Meets After: Plastic Surgery Transformations by The Axis

Where Before Meets After: Plastic Surgery Transformations

0 Listeners

Aesthetic Appeal by Aesthetic Brokers

Aesthetic Appeal

0 Listeners

Meet The Injector by The Axis

Meet The Injector

0 Listeners

Practiceland: Not Your Doctor's Podcast by PatientFi

Practiceland: Not Your Doctor's Podcast

6 Listeners

Meet the Dentist by The Axis

Meet the Dentist

0 Listeners

The Special Lists by Referral Lab

The Special Lists

8 Listeners