Behind the Craft

How the PM Role is Changing in 2024 | PM Expert Panel


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My guests today are Sanchan (ex-general manager at Airbnb), Nickey (Product Director at Duolingo) and John (Senior Director at Toast).


We talked about:

1. How the PM role is changing

2. Our favorite PM use cases for AI

3. How to avoid PM title envy to pick your own path


Over 200 people tuned into this conversation live so I think you’ll love it too.


Chapter Timestamps

  • [00:00] Less internal shenanigans, more customer focus

  • [03:30] Why companies are tired of product managers

  • [07:44] Thoughts on Airbnb merging products with marketing

  • [10:25] How Airbnb builds products using narratives

  • [13:09] Designing the right incentives for PMs

  • [17:03] How Duolingo incentivizes PMs to focus on customer obsession

  • [18:34] Why more PMs should pursue building vs. manager

  • [22:01] How the PM and design relationship is evolving

  • [26:08] Getting hired in today's tough tech jobs market

  • [29:41] How to ramp up on AI and get your hands dirty

  • [32:55] Favorite AI use cases for PM

  • [36:25] How to think about what you want in the PM career ladder

  • [41:15] How to talk to users to get useful feedback

  • [42:25] How to be a great product leader in post-ZIRP era

  • [45:27] Your number one career skill is how to smell out orgs


  • Where to find me:

    Newsletter: https://creatoreconomy.so/


    📌 Subscribe to this channel – more interviews coming soon!


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    Behind the CraftBy Peter Yang

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