Definitely, Maybe Agile

How to approach redefining the IT-Business relationship


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Feeling stuck when it comes to aligning IT with your business goals? Wondering why bridging the gap between tech and business is so important? Get ready to change the way you think about IT as we explore the value of IT as a strategic partner. In this episode, we'll share insights to help you maximize your organization's capabilities.

But our conversation doesn't stop there. We'll also delve into effective communication and building a strong partnership between IT and business. Discover the importance of speaking a common language, respecting each other, and building trust.

This week's takeaways:

  • Effective Communication: Speak in a way your audience understands, especially when discussing complex topics like technology and business.
  • Shift to a Strategic Partnership: Understand the challenges faced by the business and show how technology can be leveraged strategically.
  • Collaborate in Both Directions: Success requires a two-way dialogue between IT and the business, with both sides contributing their insights and needs.


If you're ready to transform your organization's integration of IT and business, this episode is your guide. Join us on this enlightening journey, and don't forget to subscribe and give us your feedback! To learn more and be part of the conversation, contact us at [email protected]. Stay tuned for more exciting content! 

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Definitely, Maybe AgileBy Peter Maddison and Dave Sharrock


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