How powerful is language manipulation? I originally invited Joshua Lisec on to discuss writing, but we ended up speaking about his most recent book, Unhumans: The Secret History of Communist Revolutions.

We discuss how philosophy shapes a society, the evolution of Marxism in society, soft vs hard power, dangers of far right and far left, and some interesting history nuggets of communist propaganda in the Americas.

Joshua authored over 90 books, mostly ghostwriting famous titles you’ve definitely heard of.

Joshua is a conservative who speaks straight and some of what he says may not jive with your beliefs. But in the current political climate, I feel it’s especially important to 1) recognize the workings of ANY ideology on a population, 2) listen to intelligent people that you do not agree with.

00:00 - Intro: self-publishing vs. traditional

01:34 - Evolution of Marxism in society

16:12 - How powerful is language manipulation?

22:51 - Does end justify the means?

31:08 - Soft vs. hard power

40:30 - Moral values, Christianity and society

47:18 - How to battle an ideology?

48:47 - Far right and far left

57:10 - What is the future of publishing?