In this episode, Jared Judge explores the critical topic of pricing for musicians. He emphasizes why musicians should never be the lowest-priced option in the room and how to sell musical services at a high price, even in a market flooded with price shoppers. Jared shares insights into attracting quality clients who value experience over price and how to make yourself stand out in a crowded marketplace. He also discusses the importance of networking within the private events industry and how to leverage your unique skills to create a marketplace of one, where you're the only option. Tune in to learn how to eliminate resistance to your prices and confidently charge what you're worth.