While big strategic decisions are crucial, the thousands of smaller decisions made daily within a business hold substantial value and can influence overall outcomes. Decision-making is complex, and can be seriously impacted by human biases and external factors, says management consultant Bryan Whitefield, author of ‘Team Think: How Teams Make Great Decisions’. For decisions to be effective, he says, they must align with the individual’s role, team purpose, and the broader organisational goals. A connected team with a shared understanding and a creative environment is better positioned to make high-quality decisions.

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