In this kickoff to a special four-week fundraising series, host Rob Harter welcomes Seb Boyer, President of Zeffy, a 100% free fundraising platform built for nonprofits. Seb, a former tech entrepreneur and AI startup founder, shares his insights into why Zeffy was created, how it sustains a completely free model, and what the latest fundraising data reveals about giving trends across the nonprofit sector.

Rob and Seb dive into Zeffy’s recent benchmark reports, including findings on seasonal giving patterns and recurring donor behaviors. Seb explains why fall is the prime giving season, how different sectors experience unique donation trends, and why retaining recurring donors is both a challenge and a major opportunity. This data-driven episode equips nonprofit leaders with actionable strategies to elevate their year-end campaigns and rethink donor engagement through the lens of smart data.

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