MSP Heroes Podcast

How to Sell Backup & Disaster Recovery Like a Pro (For MSPs)


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Are you an MSP looking to boost revenue by selling Backup & Disaster Recovery (BDR) solutions? This video is for you! In today’s digital landscape, data loss, cyber threats, and natural disasters make BDR a critical service – yet many MSPs struggle to sell it effectively.


In this video, we’ll dive deep into why BDR is an essential investment, how to overcome common objections, and ways to position BDR as a proactive strategy for business continuity. Learn how to frame BDR as an investment, handle client pushback, and craft packages that meet diverse client needs. We’ll also cover real-world examples to help you show clients the true impact of data security.


Whether you’re new to BDR sales or looking to refine your approach, this video will help you turn BDR into a must-have service for your clients. Don’t miss out – mastering the art of selling BDR could be the game-changer your MSP needs!

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