Imagine being able to write a compelling, emotional sales message that doesn’t come across as sleazy or icky. What if you could whip up that sales message quickly and have it strike the right note with your prospective client? And when you write this message, it gets your reader to take the action you want them to take, whether it’s to book a call, click a link, or push the buy button. 

That’s exactly what you’re going to learn how to do in this episode of ill communication. I’m sharing a powerful copywriting formula that has stood the test of time. It’s been used in some of the most successful marketing and advertising campaigns, and in fact, it’s being used on you right now! 

This copywriting formula is not only effective, but it is my personal favorite. You can use it to write almost any type of copy. Whether it’s a donation letter, a sales email, or a Facebook ad, this formula will help with it all. 

That formula is called P4, and you’re going to love it. Tune in to this episode to learn more about what this formula is, how to use it, when to use it, and so much more! 

Show notes are always available at www.kimkiel.com!

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