Rob Brown interviews John Wichmann and John Fenton on the evolving landscape of hybrid work in the accounting industry. They explore the importance of intentionality, accountability, and the overall employee experience in creating a successful hybrid work environment. The discussion highlights the challenges firms face in adapting to new work models, the necessity of structured opportunities for collaboration, and the need for flexibility in workplace culture. They also touch on the lessons that can be learned from other industries and make predictions about the future of hybrid work in accounting.

Key Takeaways

• Hybrid work doesn't have to be a broken model.
• Flexibility is crucial for attracting and retaining talent.
• The apprenticeship model is vital for professional growth.
• Communication challenges arise in hybrid work settings.
• Intentionality in hybrid work can enhance productivity.
• Employee engagement is key to a successful hybrid model.
• Diversity in the workplace benefits from hybrid work options.
• Economic factors influence the viability of hybrid work.
• Understanding employee preferences is essential for management.
• The future of work requires a balance between remote and in-office presence. It's not about the amount of time spent in the office.
• The office experience must justify the commute.
• Intentionality is key to successful hybrid work.
• Accountability fosters trust within teams.
• Trust issues can arise during downturns.
• Flexibility must be part of the firm's culture.
• Firms need to differentiate themselves in the talent market.
• Employee engagement is critical for retention.
• Learning from other industries can provide valuable insights.
• Intentionality will define the future of hybrid work.

Sound Bites

• "We want people to be at the water cooler."
• "Hybrid work adds a huge amount of value."
• "It's not about the amount of time."
• "How often has it been worth the commute?"
• "You want to have opportunities structured."
• "Accountability is critical."
• "Trust issues bubble up in down times."
• "You need to set your firm apart."
• "Intentionality is the future."

You can watch this whole episode on youtube with graphics and images here:

https://youtu.be/fBBvlpRE75o

John Fenton is the founder of John J. Fenton Executive Coaching, where he empowers CPA firm leaders to achieve greater clarity and freedom. Previously a managing partner with BDO USA, John brings a wealth of experience to his coaching practice. He is the author of the best-selling book 5 Minute Mastery™ and an award-winning speaker on executive leadership excellence. A Certified Success Principles Trainer, John is also a current Vistage speaker and formerly served as a Vistage Coach. A double graduate of the University of Miami, John earned both his MBA and BBA degrees while showcasing his leadership skills as a member of the Miami Hurricanes Football team. Personally, he holds a black belt in the martial art of tai chi and has a profound perspective on success, shaped by his experience surviving a heart attack. https://www.linkedin.com/in/johnjfentonceocoach

John Wichmann is the Founder and CEO of Gather Sciences and the creator of Balanced Hybrid®, a platform that helps organizations develop sustainable hybrid work models. With expertise in data analytics, consulting, and executive leadership, John focuses on solutions that enhance productivity and employee development in the accounting profession.

Previously, John co-founded Maptician, a workplace management software company featured in Inc. Magazine for its innovative hybrid work solutions during the COVID-19 pandemic. A frequent speaker on hybrid work strategies, John advocates for approaches that drive growth, employee well-being, and environmental benefits. Based in Atlanta, he actively supports the tech community and leads the Technology Executives Roundtable as President of the Board. https://www.linkedin.com/in/johnwichmann

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