I helped an MSP generate over 100 leads at a recent expo — and what we did after the event is what actually created the momentum for new clients.

In this video, I’m walking you through the step-by-step game plan every MSP should follow after collecting leads at a trade show, conference, or networking event. Whether you got 10 leads or 1,000, your success depends on how well you nurture and follow up — and most MSPs drop the ball right here.