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Global performance consultancy Ebiquity oversees US$160 billion of advertising spend for the majority of the world's top brands.
CEO Ruben Schreurs sat down with Mumbrella's Hal Crawford for a wide-ranging interview that ran the gamut from agency disruption, to advertiser news avoidance, Elon Musk, outdoor, the rise of Publicis and a personal attack on Schreurs that almost cost him his life.
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Global performance consultancy Ebiquity oversees US$160 billion of advertising spend for the majority of the world's top brands.
CEO Ruben Schreurs sat down with Mumbrella's Hal Crawford for a wide-ranging interview that ran the gamut from agency disruption, to advertiser news avoidance, Elon Musk, outdoor, the rise of Publicis and a personal attack on Schreurs that almost cost him his life.
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