Indie Film Hustle® - A Filmmaking Podcast

IFH 440: How to Be a Commercial Director with Jordan Brady


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Today on the show we have commercial filmmaking guru and all-around nice guy Jordan Brady. Jordan Brady began as a stand-up comedian touring nightclubs and colleges across America. A 100% self-taught filmmaker, he’s directed four narrative feature films, three full documentaries and over 1200 national & regional commercials and Maria Bamford’s acclaimed Netflix Comedy Special. Click for more about my feature films.

Jordan directs advertising campaigns for brands and agencies from all over the world. Given his background, it’s no surprise he has directed comedy giants as Will Ferrell, Kevin Hart, Keegan-Michael Key, Rory Scovel and more. Other notable celebrities include international star Arnold Schwarzenegger and country music legend Brad Paisley, campaigns starring actress Kathryn Hahn for Chrysler and Lamorne Morris for Buick.

Equally as nimble with visual effects, he’s shot over 50 sleight-of-hand magic trick spots for Toyota Saatchi Los Angeles that effortless combine in-camera and digital trickery.

Notable advertising awards include multiple Clios, National Gold, ADDY’s, Gold Promax Award, One Show, D Show, Pencil, AICP Awards, and more. Mr. Brady’s work is routinely spotlighted on AdWeek, Ads of The World and Agency Spy.

In 2016, Jordan completed his passion project; a feature documentary trilogy on what its takes to be a stand-up comedian. “I AM COMIC” stars Louis CK (pre-pervert) Sarah Silverman, Leslie Jones and more. 2014’s aptly titled “I AM ROAD COMIC” stars Pete Holmes and Marc Maron. The most gripping film of his career is “I AM BATTLE COMIC”. Filming took Brady to Afghanistan, Kuwait and undisclosed parts of the Middle East where he performed stand-up comedy for our troops stationed there.

In his spare time, Mr. Brady hosts the popular weekly filmmaking podcast RESPECT THE PROCESS, described as “The Rosetta Stone of filmmaking” and teaches Commercial Directing Bootcamp.

Enjoy my conversation with Jordan Brady.

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