iGaming Daily

In this conversation, renowned slot streamer Brian Christopher joins Joe Streeter, Editor of iGaming Expert, on iGaming Daily to discuss his journey in igaming from posting himself playing slots for fun on Youtube to becoming one of the most sought after slot streamers.

During the episode, Christopher discusses the importance of understanding audience demographics and the significance of authenticity in engaging viewers before sharing insights into building a community through fan engagement. 

The conversation also touches on the rise of social and sweepstakes casinos in the US, the challenges associated with navigating regulatory changes in the gaming industry and Christopher's partnerships with BetMGM and SportsGrid.

Host: Joe Streeter
Guest: Brian Christopher
Producer: Anaya McDonald
Editor: James Ross

Remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 

Ivana Flynn, iGaming Daily’s resident SEO expert, is back for the latest marketing edition of the podcast. In this episode, she is joined by SEO Consultant Dani Leitner and Silvia Tavella, Global SEO Onsite Lead at Betsson Group, to discuss the increasing prevalence of Zero-click results. 

They explore the challenges and opportunities presented by these consumer behaviour changes, emphasising the need for a shift in how SEO success is measured, and also talk about the importance of producing quality content to boost visibility.

Later on in the episode, the conversation also touches on strategies new brands can use to establish visibility and authority in a competitive market, the importance of EAT signals and the necessity of adapting to the rise of AI overviews in search results, as well as the opportunities this shift offers.

Host: Ivana Flynn
Guests: Dani Leitner & Silvia Tavella
Producer: Anaya McDonald
Editor: James Ross

Remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 

In this episode of iGaming Daily, supported by Optimove, Ted Orme-Claye, Editor of Payment Expert, is joined by Ted Menmuir, SBC’s Content Director and, making his debut on the podcast, Joe Beel, Senior Marketing Executive at SBC, to recap the key talking points from ICE Barcelona.

The trio discuss the growing importance of media in the igaming industry, the potential future impact of cryptocurrency and the latest innovations in sports betting technology.

Later on in the episode, the conversation also touches on the significance of a regional focus in igaming conferences and the future of payments in the gaming industry before concluding with insights on upcoming events and trends to watch out for in the igaming space.

Host: Ted Orme-Claye
Guest: Ted Menmuir & Joe Beel
Producer: Anaya McDonald
Editor: James Ross

Remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 

In the latest episode of iGaming Daily, brought to you by Optimove, SBC Noticias Senior Journalist, Fernando Noodt is joined by Noticias Editor, Lucia Gando and SBC's VP of Relationships LatAm discuss the significant developments in the gaming industry for 2024, focusing on the rising interest in Latin America, particularly in countries like Peru, Colombia, Paraguay, and Chile. 

The trio delve into the challenges posed by new tax reforms, the implications of regulatory changes, and the overall transformation of the gaming landscape in the region. 

The conversation highlights the importance of dialogue between operators and governments to foster a sustainable gaming environment.

Host: Fernando Noodt
Guests: Lucia Gando & Lucia Mouriño 
Producer: Anaya McDonald
Editor: James Ross 

In this episode of iGaming Daily, supported by Optimove, Ted Menmuir, SBC’s Content Director, sits down with Sportingtech’s Regional Sales Manager, Marina Selmi, who outlines the secrets to success in the region.

The duo discuss the rapid growth of the newly-regulated market and the unique challenges that Brazil presents for operators, as well as the importance of localisation in technology and services and understanding Brazilian customer preferences.

The conversation also touches on the ever-changing regulatory landscape, the competitive dynamics shaping the market and the future development of the market in Brazil, including the expectations for further consolidation and the impact of first-mover advantages.

Host: Ted Menmuir
Guest: Marina Selmi
Producer: Anaya McDonald
Editor: James Ross

Remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 

In this episode of iGaming Daily, supported by Optimove, Neosurf’s CEO, Andrea McGeachin, takes the reigns as she is joined by Craig Cornforth, Senior Business Development Manager at EPIC Global Solutions, who shares his personal journey with gambling addiction and recovery. 

Craig discusses the impact of problem gambling on his life, including losing both his job and house, the industry's responsibility in addressing addiction and the importance of prevention and education, as well as emphasising the need for a cultural shift within the gambling industry.

The duo also highlight the role payments companies can play in recognising and addressing gambling-related harm, the impact of cultural influences on shaping gambling addiction and the importance of lived experience in shaping appropriate safer gambling measures. 

Host: Andrea McGeachin
Guest: Craig Cornforth
Producer: Anaya McDonald
Editor: James Ross

Remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 

In this episode of iGaming Daily, James Ross, SBC’s Multimedia Editor, is joined by Motti Colman, VP of Revenue at Optimove, who discusses the launch of OptiLive, Optimove’s live sports marketing solution.

The duo reflect on the surge of in-play betting and how OptiLive can be used to optimise the marketing around the product, as well as consider how AI is crucial for scaling real-time messaging in sports betting.

The conversation also touches on future trends in the industry, including consolidation among suppliers and the potential for the sweeps market to push for online casino regulation in the US, as well as the launch of Optimove’s Ignite Plus, which aims to support emerging operators.

Host: James Ross
Guest: Motti Colman
Producer: Anaya McDonald
Editor: James Ross

Remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 

In this episode of iGaming Daily, supported by Optimove, Jessica Welman, Editor of SBC Americas, and Charlie Horner, SBC’s Media Manager, delve deeper into the recently announced probe of Crypto.com’s event contracts by the Commodity Futures Trading Commission (CFTC).

The duo explore the historical context of event contracts in the US, their emergence in the gaming and financial sectors and the legal challenge posed by the CFTC probe.

The conversation also highlights the tension between state and federal control over gambling laws, the increasingly blurred line between investing and gambling and the potential impact of Donald Trump returning to the White House on the investigation.

To find out more about the topics discussed in today's episode, as well as exploring iGaming Expert yourself, click on the following links:

- CFTC Assessing Validity Of Crypto.com Super Bowl Contracts
- https://sbcamericas.com/2024/11/05/robinhood-kalshi-election-contracts/
- https://sbcamericas.com/2025/01/13/donald-trump-jr-kalshi-advisor/

Host: Jessica Welman
Guest: Charlie Horner
Producer: Anaya McDonald
Editor: James Ross

Remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 

In this episode of iGaming Daily, SBC’s Content Director, Ted Menmuir, is joined by Suren Vardanyan, Chief Business Officer of Lynon, a new player in the iGaming technology space.

The duo discuss Lynon's innovative approach to SaaS utilities, its unique founding team and mission statement as well as the challenges faced by technology platforms in delivering applications to the ever-evolving igaming market.

Suren also highlights Lynon's rapid project delivery capabilities, the importance of modular technical architecture for flexible changes without downtime and the company's focus on both B2B and B2C markets.

Host: Ted Menmuir
Guest: Suren Vardanyan
Producer: Anaya McDonald
Editor: James Ross

Remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service. 

In the latest episode of iGaming Daily, brought to you by Optimove, Martyn Elliott is joined by Joe Streeter, the Editor of SBC Media's new igaming news website - iGaming Expert.

The duo discuss the latest regulatory developments in Thailand, highlighting the country's progress in legalising integrated resorts. Attention also turns to India, where recent changes in taxation are seen as a positive step for operators, as well as exploring emerging trends in the African gaming market, particularly the growing interest among younger players.

Finally, both Martyn and Joe provide an overview of iGaming Expert's mission to offer expert analysis and insights into various global markets.

To find out more about the topics discussed in today's episode, as well as exploring iGaming Expert yourself, click on the following links:

- https://igamingexpert.com/
- https://igamingexpert.com/regions/asia/thailand-casino-integrated-resort/
- https://igamingexpert.com/regions/asia/overdue-relief-as-india-to-review-coercive-tax-plans/
- https://igamingexpert.com/features/africa-analysis-from-tekkorp/

Host: Martyn Elliott
Guest: Joe Streeter
Producer: Anaya McDonald
Editor: James Ross

Remember to check out Optimove at https://hubs.la/Q02gLC5L0 or go to Optimove.com/sbc to get your first month free when buying the industry's leading customer-loyalty service.