The Near Memo

Indie Bookstores Rebound, Privacy abuses both public & private, Ages 18-25 shun Google for Tik-Tok


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In the past year somewhere on the order of 300 independent bookstores have opened. The need for discovery, serendipity, community and increased opportunities are all likely factors in this resurgence 

Amazon is illegally sharing Ring data with police while ICE is accumulating dossiers on 3 out of 4 Americans with no oversight. 

 Google’s disclosure that 40% of Gen Z’ers prefer Tik-Tok & Instagram to Google when searching for lunch restaurants, surprised many but puts their long term emphasis on images in the search results into meaningful relief. It also explains new search units that are primarily visual like “Find places through photo”. While the comment appeared to be off-hand it likely reflects an intentional effort to offset antitrust scrutiny as well.

The Near Memo is a weekly conversation about Search, Social, and Commerce: What happened, why it matters, and the implications for local businesses and national brands.
Near Memo Ep 73

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The Near MemoBy Greg Sterling, Mike Blumenthal & David Mihm

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