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Influencing Insider
Influencing Insider episodes
- Fashion PR with Are Media's Alex Bruce-Smith
Digital managing editor of Elle and marie claire, Alex Bruce-Smith joined Influencing Insider to discuss what she covers across the fashion industry.
28 min - Business PR with The SMH's Jessica Yun
It’s earnings season with a federal election on the horizon which means the business pages are busy.
25 min - Breakfast Radio with 2Day FM's Alexandra Carlon
Breakfast radio is a busy industry with plenty of news and interviews to organise. Helping to make sure the Hughesy, Ed and Erin show is across everything is producer Alexandra Carlon.
22 min - Podcast and Tech PR with CEO of Lawson Media Kristofor Lawson
Lawson has recently announced the launch of a new podcast and website called The Defrag which looks at news with a global lens, producing in-depth coverage of trending stories.
17 min - Tech PR with Gold Lizzie Winner David Braue
Fresh off taking out the Golden Lizzie at the 2021 IT Journalism Awards, David Braue joins Influencing Insider for the first episode of 2022.
25 min - MarComms and Advertising with AdNews’ Chris Pash
Your campaign is taking off or maybe you’ve won a new client, Chris Pash and his team at AdNews handle all the news concerning advertising, media, marketing and technology industries.
16 min - PR 101: How to share your news in Australia
So, you’ve been handed your company’s PR reins, want to share your news in Australia, but you don’t really know where to start? This episode is for you then!
From understanding the Australian media landscape to learning what to actually include in your press releases, we'll cover it all.
33 min - Travel PR with Traveller's Craig Platt
Giving us an insight into what will be trending over Christmas and New Years is the managing editor of Traveller.com.au, Craig Platt.
26 min - Parenting PR with Kidspot’s Leesa Smith
Kidspot is Australia’s top parenting and childhood news site, and leading the team is news editor Leesa Smith.
16 min - PR 101 with Sphere PR MD Louise Roberts
Influencing Insider is here to give you the basics with Louise Roberts, Managing Director of Sphere Public Relations, and Mike Woodcock, Chief Commercial Officer of MediaConnect.
27 min
About Influencing Insider
From the publisher's feed
The most effective way to gain media coverage is to give the media exactly the information they're looking for. Influencing Insider is a regular interactive video series where we interview Australia's most influential media and journalists to find out how PR professionals and those looking for publicity can most successfully interact with them.
Each episode of Influencing Insider runs for about 30 minutes and covers off topics like what to pitch, what not to pitch and when and how to do it. You'll gain an insight into each of our guest's media outlets and the work they create.