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🎙️ Inside the Numbers — Powered by RockDaisyHost Ron McKeefery sits down with Monte Sparkman—Head S&C Coach at Haltom High School (TX).Coach Sparkman shares how his coaching philosophy has evolved from chasing weight room numbers to developing complete athletes. Learn how he uses movement-based training, performance technology, and data to improve athlete buy-in, streamline coaching, and build a culture that extends beyond the weight room. Whether you're coaching high school or college athletes, this episode is packed with practical insights you can apply immediately.If you enjoy this episode, share it on X, Instagram, or YouTube — and tag @RockDaisyAMS.👉 https://rockdaisy.com/amspro/💡 Quick Hits• Developing complete athletes through movement• Using technology & data to improve athlete buy-in• Building efficient training systems & culture⏱️ Highlights01:16 — From powerlifting to complete athlete development08:02 — Using technology and data to improve coaching14:01 — Streamlining training with the RockDaisy Follow Coach SparkmanX: @MonteSparkman | https://x.com/MonteSparkmanInstagram: @montesparkman | https://www.instagram.com/MONTESPARKMAN/#StrengthCoach #SportsPerformance #AthleteDevelopment #SportsScience #RockDaisyAMS
🎙️ Inside the Numbers — Powered by RockDaisy
Host Ron McKeefery sits down with JC Hull—Head Strength & Conditioning Coach at Lindenwood University.
JC shares lessons learned from working under some of the top coaches in the profession, building a Division I strength program with limited resources, creating athlete buy-in, and developing future coaches. From leadership and communication to performance technology and budgeting, this episode is packed with practical advice for strength coaches at every level.
If you enjoy this episode, share it on X, Instagram, or YouTube — and tag @RockDaisyAMS.👉 https://rockdaisy.com/amspro/
💡 Quick Hits
Building programs with limited resources
Athlete buy-in & culture
Leadership & communication
Performance technology on a budget
Developing young coaches
⏱️ Highlights
00:55 — Learning from great mentors
03:00 — Needs vs. wants when building a program
08:40 — Managing large groups with a small staff
13:00 — Creating athlete buy-in
16:00 — Creative solutions with limited resources
18:50 — Advice for young strength coaches
22:00 — Leadership lessons
24:10 — Books every coach should read
Follow Coach Hull
IG: @jc_hull_sc | https://www.instagram.com/jc_hull_sc/
#StrengthConditioning #SportsPerformance #Leadership #StrengthCoach #RockDaisyAMS
🎙️ **Inside the Numbers** — Powered by RockDaisy
Host Ron McKeefery sits down with Ash Samaniego— Head Strength & Conditioning Coach for UCLA Women's Basketball and NCAA National Champion.
From the Marines to a national championship, Ash shares practical lessons on leadership, athlete buy-in, performance technology, and building championship culture.
If you enjoy this episode, share it on X, Instagram, or YouTube — and tag @RockDaisyAMS.👉 https://rockdaisy.com/amspro/
💡 **Quick Hits**
• Marine leadership
• Championship culture• Athlete buy-in
• Force plates & monitoring• Coaching advice
⏱️ **Highlights**
01:00 — Marine to UCLA0
4:00 — Non-negotiables
08:20 — Championship culture
12:20 — Athlete monitoring16:10 — Emotional IQ
24:30 — Young coach adviceFollow Coach Samaniego
X: @ashfromguam | https://x.com/ashfromguam
IG: @coachashfromguam | https://www.instagram.com/coachashfromguam/?hl=en#StrengthConditioning #SportsPerformance #AthleteDevelopment #RockDaisyAMS
🎙️ Inside the Numbers — Powered by RockDaisy
Host @RonMcKeefery sits down with veteran strength & conditioning coach Bob Alejo to discuss the evolution of the profession, the rise of sport science and technology, and why leadership, communication, and adaptability will determine the future of coaching.
Drawing on 40 years of experience across collegiate and professional sports, Alejo shares insights on data, mentorship, high-performance models, and how coaches can continue to create value in a rapidly changing landscape.
If you enjoy this episode, share it on X, Instagram, or YouTube — and tag @RockDaisyAMS
💡 What you'll learn (quick hits)
• Data is only useful with context.
• Technology should support coaching.
• Communication drives performance.
• Great coaches never stop learning.
• Leadership matters more than programming.
⏱️ Episode highlights
01:20 — Data, technology & NIL changes.
04:00 — Staying current in a changing profession.
11:25 — Where strength & conditioning went off track.
18:20 — The future of coaching and AI.
29:50 — Skills every young coach should develop.
Follow: Coach Alejo
X: @Coach_Alejo | https://x.com/Coach_Alejo
IG: coachbobalej | / https://www.instagram.com/coachbobalejo/
🎙️ Inside the Numbers — Powered by RockDaisyHost Ron McKeefery sits down with Bryan Fink — Director of Strength & Conditioning at the University of San Francisco — to discuss culture building, individualized programming, leadership, and career longevity in strength & conditioning.From transitioning out of football environments to managing Olympic sports, Fink shares practical insights on creating athlete buy-in, building staff structure, and preparing coaches for the realities of the profession.If you enjoy this episode, share it on X, Instagram, or YouTube — and tag @RockDaisyAMS👉 https://rockdaisy.com/amspro/💡 Quick Hits• Build culture through creativity• Structure creates consistency• Individualize athlete development• Emergency preparedness matters• Financial stability = career longevity⏱️ Highlights01:00 — Football vs Olympic sports03:10 — Building culture + athlete buy-in06:30 — Individualized programming09:00 — Managing staff + communication11:00 — Emergency action planning16:00 — Financial advice for young coaches#StrengthConditioning #SportsPerformance #AthleteDevelopment #RockDaisyAMS
🎙️ Inside the Numbers — Powered by RockDaisy
Host @RonMcKeefery sits down with AJ Middleton — Head Strength Coach at Seattle Prep — to break down how simplifying training, building structure, and creating buy-in can drive real results at the high school level.
From teaching true beginners to using creativity and positive reinforcement, Middleton shares how to build confident, consistent athletes.
If you enjoy this episode, share it on X, Instagram, or YouTube — and tag @RockDaisyAMS
👉 https://rockdaisy.com/amspro/
💡 Quick hits
• Keep it simple
• Teach the basics
• Structure = consistency
• Praise drives buy-in
• Creativity boosts engagement
⏱️ Highlights
00:30 — College → high school shift
02:00 — Motivating athletes
05:30 — Teaching fundamentals
09:30 — Readiness tracking
14:00 — Managing workload
18:00 — Creativity + culture
Follow: Coach Middleton
IG: @coach_aj_middleton | / coach_aj_middleton
🎙️ Inside the Numbers — Powered by RockDaisy
Host @RonMcKeefery sits down with Erik Schwager — Dir. of Strength & Conditioning at Virginia Military Institute — to break down how performance programs can succeed in high-constraint environments by simplifying systems, empowering athletes, and focusing on what actually drives results.
From rigid schedules and external stress to implementing APRE and micro-dosing, Schwager shares how smart programming, communication, and “small wins” can improve both performance and buy-in across a team.
If you enjoy this episode, share it on X, Instagram, or YouTube — and tag @RockDaisyAMS
💡 What you’ll learn (quick hits)
• Training in high-constraint environments
• Micro-dosing for in-season gains
• APRE + auto-regulation
• Athlete ownership drives buy-in
• Small wins build culture
⏱️ Episode highlights
00:30 — Military schedule challenges
02:20 — Managing fatigue + stress
04:30 — Athlete ownership systems
06:15 — Auto-regulated programming
07:30 — Micro-dosing approach
09:30 — Simple data → real decisions
11:00 — Building athlete buy-in
13:30 — Winning first 90 days
Follow: Coach Schwager
IG: @coachschwag | https://www.instagram.com/coachschwag/
🎙️ Inside the Numbers —Powered by RockDaisy
Host Ron Mckeefery sits down with Dr. Jason George — former NFL high-performance leader and consultant — to discuss how performance departments are evolving from isolated roles to fully integrated high-performance models. @WakeForestAthletics @WakePerformance
With technology expanding rapidly, Dr. George explains howorganizations can move beyond scattered data and spreadsheets to a coordinatedapproach that blends sports science, coaching insight, and leadership — helpingteams make better decisions and communicate clearly across departments.
If you enjoy this episode, share it on X, Instagram, orYouTube — and tag @RockDaisyAMS
💡 What you’ll learn (quick hits)
• Coordination across performance disciplines
• Data + experience drive decisions
• Tech only matters with clear objectives
• Leadership = synthesize, not dominate
• Simple dashboards for coaches
⏱️ Episode highlights
00:20 — Evolution of performance data
02:50 — Need for high-performance coordinator
04:40 — Integrating sports science + coaching
07:00 — Managing expert staff
09:05 — Simplifying data for coaches
10:30 — Metrics that matter
12:30 — Visual dashboards
14:20 — Actionable insights
🎙️ Inside the Numbers — Powered by RockDaisy
Host Ron Mckeefery sits down with Cliff Stein — former NFL executive and negotiation expert — to break down how college programs are navigating revenue share, NIL, and athlete compensation.
With budgets tightening and decisions getting more complex, Cliff shares how programs can move from constant “fire drills” to a clear roster strategy, disciplined spending, and cap-style management — powered by Front Office 360.
If you enjoy this episode, share it on X, Instagram, or YouTube — and tag @RockDaisyAMS.
Learn More about Front Office 360👉 https://frontoffice360.com/
💡 What you’ll learn (quick hits)
• NIL & Salary Cap needs structure — not spreadsheets
• Philosophy + discipline beat chaos
• Great negotiation = prep + trust
⏱️ Episode highlights
00:44 — From NFL to consulting
01:45 — NIL changes everything
05:06 — Where programs struggle
10:47 — From fire drills → strategy
12:08 — 3 pillars: eval + discipline
15:10 — Smarter negotiation tactics
21:51 — RockDaisy + Front Office 360
28:05 — What’s next (data + decisions)
Follow Cliff Stein
X: @frontoffice360 | https://x.com/frontoffice360
IG: @frontoffice360 | / https://www.instagram.com/frontoffice360/
YT: @NegotiationWarriors | https://www.youtube.com/@NegotiationWarriors
🎙️ Inside the Numbers — Powered by RockDaisyHost @RonMcKeefery sits down with James Perez, Assistant Dir. of Sports Performance at the University of Arizona Football, to break down how a true sports science model gets built.
From low-tech beginnings at Stanford to a fully integrated GPS, force plate, VBT, and 1080 system that individualizes speed, manages load, and drives real return-to-play decisions.If you enjoy this episode, share it on X, Instagram, or YouTube — and tag @RockDaisyAMS.👉 Check out RockDaisy.com | https://rockdaisy.com/ — the athlete management system built for coaches, by coaches.💡 What you’ll learn (quick hits)• Building a sports science model from scratch• Speed as “king” + individualized sprint buckets• GPS + force plates for smarter RTP• Daily “hot list” to manage load & recovery• VBT that auto-adjusts to athlete readiness• Turning data into competition & coach buy-in⏱️ Episode highlights00:44 — Stanford origins & early tech journey03:58 — Speed becomes “king” in the program05:10 — Individualized sprint work with 1080 + force plates07:00 — GPS + force plates guiding return-to-play09:20 — VBT adjusting loads to athlete readiness11:40 — Daily “hot list” for targeted recovery13:45 — Data driving competition & coach buy-in24:00 — Future: AI dashboards & real-time flagsFollow Coach PerezX: @Coach_PerezJR | https://x.com/Coach_PerezJRIG: coach_perez_arizonafb | https://www.instagram.com/coach_perez_arizonafb/
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