
Sign up to save your podcasts
Or


Why did Kehlani’s “Folded” work the way it did? I
n this clip, Khris Riddick-Tynes breaks down how the record came together, why it needed more emotional nuance than a standard breakup song, and how trusting the feeling of a record can lead to something bigger.
He also gets into how to motivate artists without forcing them, why substance matters more than technique, how he knew “Folded” was special, and what it takes to keep a slow-burn record moving through smart rollout, remixes, challenges, and staying close to what the audience is responding to.
If you care about Kehlani, songwriting, artist development, hit records, music production, and the long game behind songs that last, this one’s for you.
Simply put, a conversation like this doesn't come cheap.
Want your music everywhere, properly? DistroKid is a straightforward way for independent artists to distribute globally and keep momentum moving. https://distrokid.com/
Listen to the full episode here -
Spotify: https://open.spotify.com/episode/5wOQH0FOauCNaI3L8RANXx?si=TBK2clMnRkOmvZt0tvrCPg
Watch the Episodes On Youtube: https://www.youtube.com/@managersplaybook
By The Manager's Playbook5
1313 ratings
Why did Kehlani’s “Folded” work the way it did? I
n this clip, Khris Riddick-Tynes breaks down how the record came together, why it needed more emotional nuance than a standard breakup song, and how trusting the feeling of a record can lead to something bigger.
He also gets into how to motivate artists without forcing them, why substance matters more than technique, how he knew “Folded” was special, and what it takes to keep a slow-burn record moving through smart rollout, remixes, challenges, and staying close to what the audience is responding to.
If you care about Kehlani, songwriting, artist development, hit records, music production, and the long game behind songs that last, this one’s for you.
Simply put, a conversation like this doesn't come cheap.
Want your music everywhere, properly? DistroKid is a straightforward way for independent artists to distribute globally and keep momentum moving. https://distrokid.com/
Listen to the full episode here -
Spotify: https://open.spotify.com/episode/5wOQH0FOauCNaI3L8RANXx?si=TBK2clMnRkOmvZt0tvrCPg
Watch the Episodes On Youtube: https://www.youtube.com/@managersplaybook

6,803 Listeners

1,031 Listeners

14,224 Listeners

1,441 Listeners

7,853 Listeners

1,963 Listeners

4,047 Listeners

7,434 Listeners

10,513 Listeners

966 Listeners

12 Listeners

7,054 Listeners

493 Listeners

169 Listeners

30 Listeners