If your dealership is using Google AdWords you owe it to yourself to listen to this podcast. Today, I dive deeper into strategies to inspect the performance of Google AdWords campaigns. This strategy can also be used to inspect Facebook, YouTube, or any online advertising strategy used at the dealership.

 

This podcast is supported by an article I wrote on LinkedIn on October 4th.  You can read the article and view the spreadsheet using this link: http://bit.ly/2fVRkZP