INspired INsider Podcast

Stefan Georgi regularly charges 50-100K for a single sales letter and is a sought after copywriter and runs a group of the who's who of direct response companies that include people from Agora, Natural Health Sherpa, and some other 9 figure health companies.

• [2:45] Jeremy welcomes his guest, Stefan Georgi.
• [5:15] Stefan talks about what he's learned from his wife, Laura.
• [7:30] Mentors and peers who have impacted Stefan.
• [12:00] Stefan opens up about his work with Justin Goff.
• [15:00] Testing headlines.
• [17:45] What is the best way to use video on a sales site?
• [19:30] Stefan explains what RMBC is.
• [22:20] Research is the key to good copywriting.
• [27:15] Expanding on the RMBC process.
• [31:40] How Stefan helps businesses get their message out.
• [33:20] Common mistakes that most brands make.
• [37:45] Who is the ideal client for Stefan's call center services?
• [40:40] How did Stefan end up starting his own supplement company?
• [46:15] Stefan shares some sales copy success stories.
• [52:10] What Stefan learned from his father.
• [58:45] Proud professional accomplishment from Stefan's career.
• [1:01:50] A low moment from Stefan's career.
• [1:04:00] How to get a copy of Stefan's Sales Letter Outline and more.
• [1:09:00] Closing thoughts.

Have you poured a lot of time and effort into the primary message of your business? If you had to sum up your message in a concise sentence or phrase, could you? On this episode of Inspired Insider, you'll hear from business leader and entrepreneur, Stefan Georgi. In his conversation with Jeremy, Stefan opens up about his career as a direct-response marketer, how he tests headlines, common mistakes most brands make, challenges he has faced in his career, and much more. You don't want to miss a minute of this powerful episode featuring Stefan's unique insights!

Who has helped you on your career trajectory? Have you had the fortune of networking with well-connected leaders who have mentored you or have you had to chart your own course through trial and error? Thankfully, Stefan Georgi had some pivotal mentors and peers who invested in his growth over the years. Stefan isn't shy about giving credit where credit is due - he's also dedicated to giving back and investing in the next generation of leaders. What can you learn from Stefan's approach to business and leadership?

Did you know that video is the fastest growing medium for getting your message to the public? It's true! Just take a look at the rise of YouTube, Facebook Live, and Instagram. More and more - the primary messaging platform for many businesses is the use of video. Do you have a plan to adapt with the new media wave, or will you get stuck in the past? It all comes down to who you are trying to reach! If your target audience is retiring boomers, the best option might not be video - but if you are trying to reach stay-at-home moms then you might be on the right track!

Crafting a compelling and memorable message is no small task. Do you think the likes of Nike's "Just Do It" message was developed overnight? Too often, we take these memorable messages for granted and fail to appreciate the hard work that goes into finding the right message for an audience. In his career as a direct-response marketer - Stefan has learned that the key to crafting the right message is to research your audience. Do you know their likes and dislikes? Do you know how they describe their everyday problems and passions? If you can learn how your target audience communicates - you are well on your way to crafting the right message.

Let's face it; life has a way of forcing us to slow down and pay attention - this can be in the form of the perfect sunrise or unexpected news. The real question is - what will you do when things get dialled up in your life? Will you rise to the occasion or will you shrink and retreat? When Stefan heard the news that his father was ill and wouldn't have long to live - he made sure to rise to the occasion and make the most of the time he had left. Remember - all of your success and fame won't mean anything if you don't take the time to care for your loved ones!

• Stefan's website
• www.Redoxconsulting.com
• Copy & Funnel Accelerator
• TURTLE PEAK
• Justin Goff
• Free Copy Of Stefan's Sales Letter Outline + His Private T&C Mastermind Presentation
• Intro Music by Kidd Russell

Rise25's mission is to connect you with your best referral partners and customers.

We do this in 3 ways…

1. Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners.

1. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way.

1. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com.

If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com.

Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Eddie Lichstein is the managing partner for Rejoiner - an email marketing agency. Eddie is also the co-founder of Autoplicity - an auto parts and supplies store which sells a variety of new parts and accessories for cars and trucks, both foreign and domestic.

• [0:40] Jeremy introduces his guest, Eddie Lichstein.
• [1:50] What is Rejoiner?
• [3:50] Why do business leaders like to use Rejoiner?
• [5:00] Eddie shares a customer success story.
• [7:00] Who should use Rejoiner?
• [9:30] Why taking care of your customer is key.
• [11:00] Closing thoughts.

What is the best way to ensure that customers keep coming back to your business? Should you focus on the quality of your product or service? Should you focus on creating great customer service? On this episode of Inspired Insider, you'll hear from entrepreneur and business leader Eddie Lichstein. In his conversation with Jeremy, Eddie opens up about why he partnered with Rejoiner, how the service helps customers, why providing great customer service is so important and much more. You don't want to miss a minute of this engaging episode featuring Eddie's story!

Imagine what it would look like to have a top-notch marketing team dedicated to getting and keeping your customers connected to your business. Does it sound too good to be true? It doesn't have to be! Eddie Lichstein was so impressed with the concept of Rejoiner that he went from customer to managing partner! He saw that Rejoiner was on to a brilliant business model - take the complexity out of in house marketing and put it in the hands of experts. Since Eddie partnered with Rejoiner, the business has only grown - now they serve more clients than ever before. Make sure to check out the link to Rejoiner in the resources section at the end of this post.

Did you know that one of the best ways to stand out from your competition is to provide great customer service? It's true! From Amazon to REI, businesses have learned that treating a customer with care the first time increases their chances of becoming a repeat customer. You don't have to spend a fortune to make sure your customer experience is great - just treat them like you'd like to be treated. Focusing on customer service might sound like an elementary aspect of building a business, but you'd be surprised at how many businesses miss this critical component! What can you learn from Eddie's story with Rejoiner and their focus on providing great customer service?

• Rejoiner
• Autoplicity
• Edward Lichstein - Co-Founder - Autoplicity.com | LinkedIn
• Intro Music by Kidd Russell

Rise25's mission is to connect you with your best referral partners and customers.

We do this in 3 ways…

1. Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners.

1. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way.

1. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com.

If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com.

Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Manuel Suarez is the founder of Attention Grabbing Media (AGM) which is a full-service, social media marketing agency. He runs and has successfully founded several 8 figure ecommerce brands. Manuel went on to help his father, Frank Suarez, into a leading force in the field of Alternative Medicine which turned into 7 different companies. After people learned what Manuel had done with his own brands many approached him for help.

• [2:40] Jeremy introduces his guest, Manuel Suarez.
• [4:50] Dispelling the myth of the "Big break" and exploring Manuel's background.
• [10:20] Going through the housing crisis and enduring bankruptcy.
• [14:45] How did Manuel escape the attraction of drugs?
• [21:30] Manuel talks about how he supported himself when he moved to the US.
• [28:15] What led to the turn around of Manuel's career?
• [35:00] Manuel talks about his experience building a business on Amazon.
• [37:20] Facebook Advertising is the wave of the future.
• [42:00] Creating content and delivering value.
• [47:00] Manuel talks about why he LOVES using Facebook Messenger.
• [53:00] How to connect with Manuel.
• [54:40] Get your message out there!

Do you ever find yourself looking at the horizon - searching for that "Big break" in your career? What if that big break never comes? How will you respond? On this episode of Inspired Insider, you'll hear from entrepreneur and business leader, Manuel Suarez. In his conversation with Jeremy, Manuel opens up about his struggle with drug addiction, how he ended up in the United States, what it takes to build an ecommerce business, challenges he has faced along the way, and much more. You don't want to miss a minute of this fascinating episode featuring Manuel's story!

When did you get your big break in your career? Are you still waiting for it? Too often talented men and women find themselves on the sidelines waiting with bated breath for an opportunity to prove themselves. The truth is - if you wait for your big break - chances are, it'll never come. Don't wait for opportunity and success to fall in your lap - go out and make it happen! If Manuel would have waited for the right moment to arrive - he would still be doing drugs in Puerto Rico. Thankfully, Manuel was able to break out this unhealthy mindset and change the course of his life for the better.

Can you imagine what it would take to go from the lowest point - addicted to drugs - to become a leader in the ecommerce and digital marketing community? The transformation that Manuel experienced sounds like something that only Hollywood could come up with, but it's completely true! Manuel was stuck in a six-year pattern drug addiction and despair until his father called him on his 19th birthday. Manuel's father guided him to find a solution to his pain and suffering - he packed up everything he had and moved to Mexico City. The plan worked, and Manuel was able to get completely free of drugs - to stay away from that life, Manuel chose to stay away from Puerto Rico altogether.

Did you know that the key to business success is grabbing the attention of your audience? From Nike to Apple - leading brands know that if you can keep people focused on your brand and talking about it - that'll translate to sales. For years Manuel's father wanted to build a media channel that would support his business selling supplements - unfortunately, this plan didn't work out. Eventually, Manuel stepped in and suggested to start creating content for YouTube to gain traction and continue to build his father's audience. The YouTube plan worked out, and the subscriber numbers skyrocketed!

These days - Manuel is focused on helping business leaders like you expand your reach and connect with your audience. From Manuel's perspective - Facebook Advertising is the wave of the future. Gone are the days where commercials and billboards reign supreme - now is the era of marketing on Facebook and other social media channels. Does your business have what it takes to keep up with this new marketing trend? If you want to make sure your business stays ahead of the competition - reach out to Manuel and learn how to adapt his innovative approach!

• AGMagency.com
• ManyChat
• M.Me/theninjamarketer
• The Facebook Marketing Ninja Podcast
• www.manuelsuarez.com
• Rich Dad, Poor Dad
• Intro Music by Kidd Russell

Rise25's mission is to connect you with your best referral partners and customers.

We do this in 3 ways…

1. Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners.

1. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way.

1. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com.

If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com.

Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Stefan Georgi regularly charges 50-100K for a single sales letter and is a sought after copywriter and runs a group of the who's who of direct response companies that include people from Agora, Natural Health Sherpa, and some other 9 figure health companies.

• [2:45] Jeremy welcomes his guest, Stefan Georgi.
• [5:00] What Stefan learned from his father.
• [9:30] Stefan reflects on the death of his father.
• [11:45] Proud professional accomplishment from Stefan's career.
• [14:40] A low moment from Stefan's career.
• [17:20] How to get a copy of Stefan's Sales Letter Outline and more.
• [22:45] Closing thoughts.

Would people around you say that you are a person of integrity? Which is more important to you, integrity or success? What if you could have both over the course of your career? On this episode of Inspired Insider, you'll hear from business leader and entrepreneur, Stefan Georgi. In his conversation with Jeremy, Stefan opens up about the impact his father had on his life, successes he has celebrated along the way, why he loves copywriting, and much more. You don't want to miss a minute of this powerful episode featuring Stefan's story!

Who had the biggest impact on your life growing up? Were you really close to your parents, a sibling, or a best friend? Maybe for you, it wasn't until later in life when you found that special connection. For Stefan Georgi - that person was his father - he loomed large in Stefan's life. Watching his father, Stefan, learned that great leaders are focused on the health of their integrity. What good will all of your success be if no one trusts you? The lesson of integrity has significantly impacted the way Stefan does business to this day - he also passing down those lessons to his children.

As you look back on your career - what do you think your legacy will be? Will people point to you as a leader who was willing to go to the bat for them, or will they have a more modest view of your impact? As mentioned above - Stefan was greatly impacted by the positive example of his father - reflecting on that, Stefan hopes to have a similar impact on people in his circle. The proudest career moment for Stefan is witnessing how his leadership has helped hardworking individuals lead a better life. As he continues to build his businesses, Stefan hopes to see his influence and grow and impact more people in a positive way. You can connect with Stefan by checking out the links located in the resources section at the end of this post.

• Stefan's website
• www.Redoxconsulting.com
• Free Copy Of Stefan's Sales Letter Outline + His Private T&C Mastermind Presentation
• Intro Music by Kidd Russell

Rise25's mission is to connect you with your best referral partners and customers.

We do this in 3 ways…

1. Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners.

1. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way.

1. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com.

If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com.

Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Today we have Mark Aramli the inventor and founder of BedJet. Bedjet is the world's first rapid cooling and heating system just for your bed. Mark started his career working on the space suit for NASA. He was responsible for helping engineer elements relating to heating and cooling of the interior space suit environment for the astronauts. Mark's career has included collaborating with BMW on their first zero-emissions hydrogen powered 7-series sedan, working with Capstone Turbine Corporation, and even portable power systems for the U.S. Army and Marines.

• [2:30] Jeremy introduces his guest, Mark Aramli.
• [4:00] Mark talks about working with the Harmon Brothers.
• [7:00] Why Mark doesn't spend much money on brand awareness.
• [9:15] Who is the target audience for the Bedjet?
• [11:30] Mark describes the Bedjet and explains how it has evolved.
• [16:10] How did Mark validate the Bedjet?
• [18:10] Mark talks about his experience with using the Kickstarter platform.
• [21:20] Taking the Bedjet to Shark Tank.
• [27:50] The difference between working with retail and direct to consumer.
• [32:30] Mark talks about using Amazon's Fulfilled by Amazon (FBA) program.
• [34:50] How does Mark keep knock-offs at bay?
• [39:20] A low moment in business for Mark.

What does it take to test a product, produce it, and bring it to the marketplace? Is there a best approach that most business leaders use or is it all up to chance? On this episode of Inspired Insider, you'll hear from business leader and innovator, Mark Aramli. In his conversation with Jeremy, Mark opens up about how he came up with the idea for the Bedjet, why he decided to appear on Shark Tank, what it took to validate the Bedjet, and much more. You don't want to miss a minute of this fascinating episode featuring Mark's story!

Where does an innovative idea like the Bedjet come from? From the complexity and the amazing technology involved, you'd think that the idea for a device like the Bedjet came from a technology firm. The truth is - the Bedjet was born out of Mark's desire to tinker around with a device that would solve his personal dilemma of temperature control in his bed. After he landed on a prototype - Mark decided to get wider input by sending the device to his friends and family - they agreed, Bedjet was a hit!

Once he had the product figured out - Mark had to go to work getting the product exposure in the marketplace. Running a small startup - you can imagine that Mark's brand awareness budget was almost $0. Thankfully, they were able to get a Bedjet into the hands of the brilliant and talented marketing agency - The Harmon Brothers. In just a few months - Mark had a fun, entertaining, and engaging video he could use to promote the Bedjet. You can view the video that helped put the Bedjet on the map the Bedjet website!

As a small startup - Mark took every opportunity he could to raise awareness of the Bedjet and connect with more people who would enjoy the product. The desire to improve the Bedjet's visibility led Mark to several rounds of funding on Kickstarter. With the successful Kickstarter campaigns, the Bedjet got on the radar for the folks at Shark Tank. The funny thing is - Mark had never even seen an episode of Shark Tank before the show contacted him! Jumping at the chance to appear on Shark Tank - Mark packed his bags and attended the tapping - all to no avail. The Sharks were convinced that the Bedjet would bomb - thankfully - they were wrong.

Even though the Sharks didn't believe in the Bedjet - Mark knew better. He was convinced that the Bedjet was the solution that many people all over the world needed to make sleep a more enjoyable experience. Today, the Bedjet is selling like never before. The Bedjet is listed on Amazon, but Mark has been pouring more resources in his direct to consumer efforts, and he's seen it pay off! Mark's story goes to show you that you don't need the stars to align to bring a successful product to the marketplace - you just have to make something people want!

• www.Bedjet.com
• The Harmon Brothers on Inspired Insider
• Intro Music by Kidd Russell

Rise25's mission is to connect you with your best referral partners and customers.

We do this in 3 ways…

1. Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners.

1. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way.

1. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com.

If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com.

Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Manuel Suarez is the founder of Attention Grabbing Media (AGM) which is a full-service, social media marketing agency. He runs and has successfully founded several 8 figure ecommerce brands. Manuel went on to help his father, Frank Suarez, into a leading force in the field of Alternative Medicine which turned into 7 different companies. After people learned what Manuel had done with his own brands many approached him for help.

• [2:40] Jeremy introduces his guest, Manuel Suarez.
• [4:00] Manuel talks about why he LOVES using Facebook Messenger.
• [9:50] How to connect with Manuel.
• [11:00] Get your message out there!

One of the most important aspects of running a successful business is getting your message out to the public. For some businesses, a billboard is a good way to broadcast their message - for others; it's a Facebook Ad. What the best way to share your message? On this episode of Inspired Insider, you'll hear from entrepreneur and marketer, Manuel Suarez. In his conversation with Jeremy, Manuel opens up about why he loves Facebook Messenger as a marketing tool, challenges he has faced along the way, how to share your message, and much more! Don't miss a minute of this fascinating episode featuring Manuel's story!

Did you know that one of the most effective marketing tools in the marketplace is Facebook Messenger? It's true! While many businesses are stuck in the past, relying on traditional mailers or other types of print marketing - the future is social media! Have you tried advertising your business on social media channels? Have you tried marketing online at all? Don't let your business get passed by the competition - learn to adapt and use new tools like Facebook Messenger. Give it a try - what do you have to lose?

If your message is one you believe in, you'll do whatever it takes to get that message out to the public. Is your message worth sharing? What makes your message resonate with people? If you want to share your message - you've got to learn how to communicate in relevant terms. Manuel has seen too many business leaders waste wonderful opportunities over the years - he's developed an approach that can help business leaders like you stand out from the crowd! If you want to learn more from Manuel and his innovative approach to marketing - make sure to check out the links to Manuel's content located in the resources section at the end of this post.

• AGMagency.com
• ManyChat
• M.Me/theninjamarketer
• The Facebook Marketing Ninja Podcast
• www.manuelsuarez.com
• Intro Music by Kidd Russell

Rise25's mission is to connect you with your best referral partners and customers.

We do this in 3 ways…

1. Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners.

1. Our Done for you Lead Generation - We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way.

1. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com.

If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com.

Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

This episode features three top direct response marketers - Brian Kurtz, John Carlton and Richard Armstrong. John is known as "the most respected writing teacher alive"… and the list of well-known marketers who reference John as their primary mentor for writing sales messages is staggering. He worked closely with direct response giants Jay Abraham and Gary Halbert for years… He has a SIMPLE SYSTEM that takes you step-by-step through the process called the simple writing system. Brian helped build Boardroom Inc., which is at its height, was a 150 million dollar company. Brian has overseen the mailing of over 1.3 billion pieces of direct mail over the past 30+ years and has worked alongside some of the top people in the direct marketing industry. Richard is one of the nation's leading freelance direct response copywriters. He was voted the AWAI copywriter of the year in 2012. Richard is a two-time winner of the Caples Award – this is the "Oscars" of direct mail.

• [2:05] Jeremy introduces his guests, Brian Kurtz, Richard Armstrong, and John Carlton.
• [5:30] John shares a lesson he learned from missing a Jimi Hendrix concert.
• [8:40] Brian talks about the regret he has missing out on time with his mentors.
• [13:00] Richard talks about lessons he learned his early career.
• [16:30] The guys talk about how royalty based copywriting started.
• [23:45] If the boss is happy - something is wrong with the copywriting.
• [26:15] How John got started as a copywriter.
• [32:15] You don't choose your mentors, they choose you.
• [39:45] Why you should focus on delivering value.
• [42:00] Richard talks about mentors that impacted him over the years.
• [45:30] John talks about meeting Jay Abraham.
• [48:00] John opens up about the books he has authored.
• [54:00] Brian talks about his book, Overdeliver.
• [1:02:00] Richard shares which direct marketing books he loves.
• [1:04:30] Why copywriters are not con-artists and other reflections.

What does it look like to get some of the best-known names in direct response marketing for a no-holds-barred conversation? Imagine all of the unique insights they'd have to share - look no farther! On this episode of Inspired Insider, you'll hear from three top direct response marketers - Brian Kurtz, John Carlton and Richard Armstrong. In their conversation with Jeremy, the guys explain how they got started in direct response marketing, lessons they learned along the way, why focusing on providing value is critical, and much more. You don't want to miss a minute of this fascinating conversation!

When you look back at your journey - what sticks out? Do you have lessons or regrets that stand out more than others? If you could pass on some advice - what would you share? Looking back at their journey as direct response marketers - Brian, Richard, and John were kind enough to share some of their hard-fought insights. The common theme from their reflections centres on missed opportunities. From missing out on one of the last Jimi Hendrix concerts to failing to spend time with key mentors late in their life - the guys stress the value of taking the road less travelled.

Did you know that one of the best ways to learn an industry or trade is to jump in and start providing value? It's true! Too often - early on in their career - men and women are searching for a place to start without taking the time to find the best people to learn from. Imagine what it would have done for your career to spend a year or two simply learning from the top leaders in your industry. Brian, Richard, and John all attest to the value of sitting at the feet of those who have mastered their craft.

When was the last time you really pushed the envelope? Do you like to take risks and move the needle or are more of the play it safe type? The truth is - in the business world - if you play it safe, you'll never get ahead. The old saying rings true - if the boss is happy, the product isn't good. As direct response marketers, the guys had to learn that making the client happy wasn't the point - they had to create content that would appeal to the customer. You can imagine that navigating the tension between pleasing the client and creating effective copy wasn't easy.

Learning your craft and advancing in your specific industry is no small task. Many men and women can't endure the challenges and roadblocks that arise in an intense industry like direct response marketing. Seeking to share their wisdom and expand their influence, Brian, Richard, and John have each authored books to help budding leaders. They want to do for others what guys like Jay Abraham and Gary Halbert did for them. To learn more from these brilliant minds in direct response marketing, make sure to check out their books - links can be found in the resources section at the end of this post.

• John Carlton
• Richard Armstrong
• Brian Kurtz
• The Don Con
• Overdeliver
• The Entrepreneur's Guide To Getting Your Shit Together
• Successful Direct Marketing Methods
• www.simplewritingsystem.com
• Direct Marketing
• Jay Abraham
• Gary Halbert
• Intro Music by Kidd Russell

Rise25's mission is to connect you with your best referral partners and customers.

We do this in 3 ways…

1. Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners.

1. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way.

1. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com.

If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com.

Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Today we have Mark Aramli the inventor and founder of BedJet. Bedjet is the world's first rapid cooling and heating system just for your bed. Mark started his career working on the space suit for NASA. He was responsible for helping engineer elements relating to heating and cooling of the interior space suit environment for the astronauts. Mark's career has included collaborating with BMW on their first zero-emissions hydrogen powered 7-series sedan, working with Capstone Turbine Corporation, and even portable power systems for the U.S. Army and Marines.

• [2:30] Jeremy introduces his guest, Mark Aramli.
• [3:40] Mark talks about using Amazon's Fulfilled by Amazon (FBA) program.
• [6:20] How does Mark keep knock-offs at bay?
• [10:50] A low moment in business for Mark.

What does it take to push through and overcome challenges in life and business? Do you have a plan to face adversity head on or will you cross that bridge when you get to it? On this episode of Inspired Insider, you'll hear from innovator and entrepreneur Mark Aramli. In his conversation with Jeremy, Mark opens up about selling his product on Amazon, why he feels conflicted using Amazon, what it takes to keep knock-offs at bay, how to overcome challenges, and much more. You don't want to miss a minute of this fascinating episode featuring Mark's story!

How would you respond if your businesses potential was limited by a distributor? You'd cut that distributor out, right? What if that distributor was Amazon? They are hard to cut out when they own a significant portion of the ecommerce marketplace! Mark Aramli feels the tension between life as an Amazon customer and an Amazon merchant. He loves the simplicity and ease of use that Amazon brings its customers, but he finds significant challenges working as one of their merchants. With this tension in mind - Mark encourages ecommerce sellers to avoid depending on Amazon for any sizeable portion of their sales.

Difficulty with Amazon isn't the only place that Mark has had to face and overcome challenges in his career. Back when BedJet was inching closer and closer to its launch date, Mark had to have a difficult conversation with his then fiance. It turns out that Mark's wedding date and the rapidly approaching launch date of BedJet were too close to make anyone happy - the wedding had to be rescheduled. While Mark's soon-to-be bride wasn't happy - she powered through the challenge and supported Mark. As a sign of his gratitude - Mark was able to give his wife the wedding of her dreams. What can you learn from Mark's story?

• www.Bedjet.com
• Intro Music by Kidd Russell

Rise25's mission is to connect you with your best referral partners and customers.

We do this in 3 ways…

1. Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners.

1. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way.

1. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com.

If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com.

Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Laura Gale is the founder of Gale Creative Marketing. She started Gale Creative to help entrepreneurs and marketers to write, publish and market books that transform their businesses. She is certified by Digital Marketer in content marketing, conversion funnel optimization, and traffic acquisition, and has a degree in writing and publishing.

• [2:55] Jeremy introduces his guest, Laura Gale.
• [6:15] Laura talks about her experience working with the Twilight books.
• [8:30] What it was like working with JK Rowling's post-Harry Potter books.
• [12:50] How working on memoirs is a whole different animal.
• [15:15] The value of meeting with someone face to face.
• [19:45] Lessons learned from direct response marketing.
• [23:00] Laura shares an innovative way she reached out to someone via mail.
• [26:15] Creating content for ecommerce businesses.
• [29:45] What was it like to leave the publishing industry?
• [35:15] Laura talks about what it is like working as a Ghost Writer.
• [37:40] Finding the right content - silence helps.
• [41:50] How Laura helps clients launch a book BEFORE the book is written.
• [47:00] Which one is better - self-publishing or traditional publishing?
• [51:40] How to make the most out of a book launch.
• [55:10] Laura talks about her book - "How To Write This Book."
• [1:00:05] A low moment from the journey.
• [1:02:30] A proud moment for Laura.

Have you ever thought about writing and marketing a book to increase exposure for your business? Is the thought of writing a book too intimidating for you? What would it take for you to write a book? On this episode of Inspired Insider, you'll hear from entrepreneur and author, Laura Gale. In her conversation with Jeremy, Laura opens up about her experience in the publishing industry, what it was like working with J.K. Rowling, why she loves helping fellow entrepreneurs, challenges she has faced, and much more. You don't want to miss a minute of this fascinating episode featuring Laura's story!

Can you imagine working with the likes of J.K. Rowling, Stephenie Meyer, and other famous authors? What an amazing experience! While it was an opportunity of a lifetime - Laura Gale says that working with those authors had their fair share of challenges. The sheer scale of coordinating and marketing a book with such a famous author is no small feat. While working with those authors and many others - Laura learned key skills that would help her later on in her career when she decided to leave the traditional publishing industry behind.

Why do entrepreneurs do crazy things like leave the comfort and safety of their careers and head out into open and uncharted waters? The truth is - they want to bring something to the marketplace that they know only they can bring. Leveraging her experience in the publishing industry - Laura set out on her own. The journey wasn't all sunshine and roses - she faced her own set of challenges as she forged her path. Through all the difficulty that came her way, Laura remained convinced that more entrepreneurs and leaders needed to tell their story - that's what keeps her going.

Did you know that writing a book could help you expand your platform? It's true! From politicians to business leaders - more and more leaders are taking the time to tell their story. While old school institutions like newspapers and traditional TV networks are going the way of the dinosaur - books still resonate with people. Something about telling your story - especially in a raw, honest, and compelling way - really connects with a wider audience. Just take a look at Amazon and the HUGE numbers of book sales - both traditional and audiobooks! If you haven't considered it before - give it another thought - writing a book might be the right move for you and your brand.

If you want to make an impression and get a result you've never had - you've got to do something outside of the box. Too often, business leaders get so focused on doing things the same way - that they fail to innovate! Laura Gale learned that if she wanted to make an impression on people - she had to get creative. From unique mailing efforts to taking the time to meet with an individual face to face - whatever broke from the same tired script - Laura tried it. Guess what? It worked! Laura began to receive positive results from her efforts. What can you learn from Laura's story?

• Laura's website
• How To Write This Book
• Laura on LinkedIn
• The Passage: A Novel
• Overdeliver
• Intro Music by Kidd Russell

Rise25's mission is to connect you with your best referral partners and customers.

We do this in 3 ways…

1. Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners.

1. Our Done for you Lead Generation - We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way.

1. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com.

If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com.

Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.

Chris Gronkowski is the founder of Ice Shaker. Ice Shaker is a vacuum-insulated, stainless-steel protein shaker that holds ice for over 30 hours and is the chosen shaker bottle for people like Alex Rodriguez and Mark Cuban who are both investors, Marshawn Lynch and of course all the Gronkowski brothers - Glenn, Dan, Gordie and Rob. Chris is a former NFL fullback who played for the Dallas Cowboys, Denver Broncos and Indianapolis Colts. He played college football at the University of Arizona. He was on the hit TV show Shark Tank and received an investment from Mark Cuban and Alex Rodriguez for 150K for 15% and just 1 year after being featured Ice Shaker grew from 1 product to over 80 SKUs. Today, you can find Ice Shaker in over 3,500 GNC locations and UFC gyms across the USA.

• [1:50] Jeremy welcomes his guest, Chris Gronkowski.
• [3:30] The lowest moment in business for Chris.
• [6:30] A moment that Chris is proud of.

Did you know that relying on sites like Amazon or Etsy can stunt your growth as a business? It's true! Too often, business leaders are so focused on other aspects of their business that they fail to build their own platforms. On this episode of Inspired Insider, you'll hear from business leader and former NFL player, Chris Gronkowski. In his conversation with Jeremy, Chris opens up about a low moment on his journey, lessons he learned along the way, what it was like landing that one big partnership, and much more. Don't miss a minute of this fascinating episode featuring Chris' story!

There is nothing wrong with using a platform like Facebook, Amazon, or Etsy to get your business off of the ground and running. After all, Amazon and Etsy have a built-in audience; you'd be crazy to not have a presence on those platforms. The challenge comes when those big organizations decide to make a change with their terms of service and change the rules of the game overnight. What would your business do if a major player went under suddenly? Would you be able to rally your audience back to your website? Learn from Chris' story and don't let your business get caught exposed and lacking a platform!

As easy as it is to learn from mistakes that others have made - learning from positive steps can be difficult! What went well for one business might not be applicable for the next business - you've got to learn how to read between the lines. Chris' work with Everything Decorated and the Ice Shaker proves that tenacity and resilience will pay off. With each of his businesses - Chris and his wife faced significant challenges, but they were able to bounce back and recover. Some say that the only thing that makes you a failure is giving up - that didn't happen with Chris! What can you learn from his story?

• Ice Shaker
• Everything Decorated
• Shark Tank
• Alex Rodriguez
• Mark Cuban
• Intro Music by Kidd Russell

Rise25's mission is to connect you with your best referral partners and customers.

We do this in 3 ways…

1. Our Done for you Media - We help your company completely run and launch your own podcast. we distribute your show across more than 11 different channels including a dedicated blog post and social media. You simply show up and talk and we do everything else. Our team has been working with podcasters since 2009. I personally credit podcasting as the single best thing I have done for my business and my life. It has allowed me to connect with the founders/ceo's of P90x, Atari, Einstein Bagels, Mattel, Rx Bars, and many more. Besides making best friends and finding my business partner..podcasting has led to relationships with countless customers and referral partners.

1. Our Done for you Lead Generation- We manually send a consistent flow of customized outreach messages to your ideal clients and referral sources that you want to connect with to generate more business and clients - this is not paid traffic by the way.

1. Our Done for you VIP Events - We do live in-person VIP Days and receptions. These are 100% outsourced VIP days for software companies and conference organizers so we can help you serve your highest level customers. It may or may not involve Elvis costumes - See video

Rise25 VIP Days have a proven track record of helping companies to get more referrals, increase retention with their VIP customers, and get more engaged new customers without adding extra work to that company's plate.

Rise25 has hosted VIP events in cities such as Austin, Chicago, Santa Barbara, San Diego, New York, Sonoma, and Las Vegas to name a few.

Since these each require a lot of humans to do the work we have limited bandwidth and only want to work with the right company. so if any sound interesting to you go to Rise25.com and contact us or email support (at) rise25.com.

If your company wants to attract and connect with your highest level customers and referral partners then you can learn more and contact us to find out if your company qualifies at Rise25.com.

Rise25 was cofounded by Dr. Jeremy Weisz and John Corcoran.