We’ve learned the basics of how Instacart works, and now Bernie Che, Associate Director of Omnichannel Platforms at Flywheel Digital, teaches us even more about advertising on Instacart - which is where so much of your power as a brand lies on the platform. We’ll cover strategy in more depth as well as metrics for success for brands looking to step up their game on Instacart.

*In this episode we will refer to Instacart Plus as Instacart Express, which changed post-recording of this episode.