Insurance in your Words

The only thing you have to do is tell them what they want to know.

That's the hard part and only something a valued "objective" third party can do.

You're that third party, some might even call you an advisor.

That's a resposability you take very seriously, however there's a good chance your getting serious about way too late.

The sooner (see earlier) you start the advising process the easier it will be for them to find you.

That's what I talk to Ed Monson, of Monson Insurance, about as he starts to connect the dots after it happened to him.

P.S. We don't have a billion dollars for ads, but we do have a billion ways to help your agency.

All you have to be willing to do is say something (anything) about them before they do about you.

That shouldn't be that hard because it's certainly an idea that 99 percent of businesses are uncomfortable with.

However, once you realize just how powerful it is and how little you have to say, there's a good chance you accept it.

That's what I talked to Sean Halpin, of MJH Insurance, about as he tries to iron out the wrinkles in his competition grabbing strategy.

P.S. The Agency Nation newsletter will help you stay far away from your competition, you should try it.

It's this disproportionate balance of activities that usually leads to burnout and despair.

Let's be honest, there's a reason you made it this far in this industry and rarely does it have anything to do with those nagging tasks.

Now you're faced with the challenge of making sure they get done consistently every month but still leave you time to do what you want.

That's what I talk to Nick Thalhammer, of Cincinnatus Insurance, about as he contemplates the work he might not have to do anymore.

P.S. There's plenty of efficiency and growth happening inside the Agency Nation newsletter, come see for yourself.

Even if you believe in "giving without the expectation of reciprocation" at some point someone has to give if back.

Sometimes, if you're stretched too thin, you won't be able to put them in the right place.

That's what a talk to Jared Bellmund, of Carolina Living Insurance, about as he tries to see what fits.

P.S. Did you know the Agency Nation newsletter fits everytime, Join right here.

When in reality, there's very few limits you can/should put on it from a marketing position.

You'll never be able to identify the growth opportunities you currently have.

That's what I talk to Landon Bentham, of Callaghan and Rice Insurance got things moving just enough.

P.S. There's plenty of growth happening on the Agency Nation newsletter.

It doesn't matter if you're new to content creation or have been doing it for years, everyone runs out of ideas.

But that can't slow you down, momentum is the only thing that will bring them back.

It's even better anytime the idea making is built into the content creation process.

That makes it so much easier to ensure you'll always have something to talk about when you need it.

That's what to talk Avery Moore, of ECI Insurance, about as she tries to figure out the best way to pull them to the surface.

P.S. We can't even count all the ideas on the Agency Nation newsletter.

It's also just one of many advanced business and marketing metrics you should consider discovering.

Because too often agencies get stuck accepting the things that have always been done at face value.

Those things are rarely restructured and even less frequently reevaluated.

That's what I talk to Bogus Handzel, of Handzel and Associates, about as he puts everything on the table to figure out the cost.

P.S. There's a lot of stuff on the table inside Agency Nation University, have you seen it all?

However, that shouldn't stop us from identifying the vulnerabilities a niche or segment of the industry faces.

That forces you to drill down into a type of business and understand what might make it standout over others.

If you can figure out what that thing is you'll be able to exploit it's rarity to find more like it and hold off the computers even longer.

That's what I talked to Ryan Anderson, of Alliance Insurance Group, to see if one of his new accounts might be the key.

P.S. If you join the Agency Nation newsletter you'll definitely be the first to know when the computers get here.

The number one job of your marketing is to get attention when it matters most?

Winning those moments that matter will constantly give your agency the push to get over that hill.

Luckily you don't have to do it alone because trying to understand the world of mobile advertising isn't something that every agency needs.

Ryan sat down with Gregory Bailey, CEO and Founder of Denim, about exactly how timely his message deliveries are.

Connect With Gregory:

• Denim
• LinkedIn

P.S. The Agency Nation newsletter delivers more moments that matter than anyone else.

Not only is it about how you're getting it, but who's showing up as a result.

You dramatically increase the enjoyment of your insurance life if those people genuinely want to buy what you're selling.

Because, let's be honest, we've all had more than a few clients who never valued their insurance policy.

That's what I talk to Alex Dopazo, of Dapazo & Associates, about how he found happiness.

P.S. Jumping on the Agency Nation newsletter would be the happiest thing you did for your inbox in a long time.