Insurance in your Words

Lie to yourself all you want, a highly effective piece of content that gets found in search is almost impossible to beat.

Because when it starts working its hard to stop. That means a constant new stream of business finding you.

The only thing you have to be careful of is making sure you go deep enough.

That's what I talk to Woody Brown, of The Rhoads Group, about how he can start to give it more.

P.S. Agency Nation University sole purpose is to help you find that respect. Check it out now.

Because there's a very good chance you might be missing an important piece.

That piece might technology, it might access to the right company or the thing you want to do just doesn't like it.

No matter what, you'll need to overcome them all if you truly want to scale all the way.

That's what I talk to Ed Munson, of Munson Insurance, about as he tries to figure out if he can.

P.S. Did you know Sydney just released a new 42 video workshop inside Agency Nation University?

If there's one thing you should be doing on the internet for your agency, it's distributing your insurance brain to as many people in as many places as you can.

When you're done with that you should feel good about it because too many of us are worried insurance isn't "cool" enough.

Just stop it, it is and so are you so let's all do something about.

That's what I talk to Becky Taylor, Marketing Manger at Ohio Insurance Agents (OIA), as she delivers a much needed pep talk.

P.S. Becky's going to be wandering around Elevate 18 this year, because let's be honest #TeamOhio, you should come too.

Because when you do, you'll limit the amount on enthusiasm you kill delaying progress.

The longer you make something take, the less that will get done.

This is also true if you're always trying to do more than you can handle.

That's what I talk to Dani Kimble, at The O'Neill Group, about as she tries to figure out how fast her process can work.

P.S. If you're not subscribed, I'm going to take a guess and say you have no idea what you're missing from the Agency Nation newsletter. That's unacceptable.

The problem is the mindset you approach the purchase with. That is it's something that isn't really necessary and ineffective.

That mindset is easy to have not knowing or seeing the full potential effective video marketing can have on your agency.

If you could you would have wished you made that investment years ago and even think it's a bargain for the business it delivers.

That's what I talk to Jared Bellmund, of Carolina Living Insurance, about as he dreams of the gear he's missing.

P.S. Did you know I write a Sunday morning email for the Agency Nation newsletter that's the best thing you'll read all week?

Because if you think you need a person, there's a good chance that you actually need a person.

What isn't so obvious is the type of work this person will be doing and seeing if it can be found elsewhere, cheaper.

If you don't figure out the answer to those questions before brining someone new into your agency, that might be a problem.

That's what I talked to long time guest Mike Crowley, of Crowley Insurance, about as he tried to learn when to pull the trigger. P.S. Did you know I write something extra special directly to you every Sunday in my newsletter? You should subscribe.

Alright fine, yes you'll obviously still be able to lose a big account to another agent.

However, if we all get our act together it won't happen because someone didn't do their job right or people hate insurance.

I know it sounds a little far fetched already, but I'm pretty sure if everyone comes together from all sides of the industry we can make it happen.

That's what I talk to Nancy Nicklow, of Huff Insurance, about the account she couldn't believe she was losing.

P.S. You can learn from us and agents like Nancy inside of Agency Nation University, I mean only if you want to be awesome.

Figuring out this simple question alone, is one insurance agents have been struggling to answer for at least a decade.

Most of the time what ends up happening is experience is over-valued and everyone discounts what the game looks like through new eyes.

That's why I talked to Bogus Handzle, of Handzle and Associates, to figure out what's best for his agency.

P.S. Did you know we have only like 34 tickets left, you should come for a few building lessons.

It's never easy finding the right people for your agency.

It's even harder when they will never care about your business as much as you do.

It's impossible and expecting anything else is just asking for trouble.

That's what I talked with Nick Ayers, at i80 Insurance and IAOA, about as he shares his struggles.

P.S. Nick is going to be speaking at Elevate if you want to experience the real deal.

The easier it is for people to talk to you and you talk to them, the better you'll be.

If every interaction is a struggle of epic proportions for you and them you'll have wasted a lot of everyone's time.

Having the proper systems and segmentation in place is vital to making sure that doesn't happen in your agency.

That's what I talk to Ryan Anderson, or Columbia Insurance, about as he tries to make sense of his.

P.S. There are a lot of people in the private Agency Nation University Facebook group that can help make your communication easier.