Insurance in your Words

Insurance in your Words

By Joey GiangolaBusinessMarketing
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Insurance in your Words episodes

  • Bring Value Without Asking
    If you do, you stand a much better chance when some needs to remember your name.

    In order to do that, you have to have a solid process in place that believe in blindly to success.

    It's that level of dedication most agents lack and ultimately why they never see results.

    That what I talk to Woody Brown, of The Rhoads Group, as he tries to figure out his.

    P.S. Woody is going to be speaking at Elevate 18, that means you should definitely be there.

    16 min
  • Why Marcus Sheridan Believes in Video Marketing
    It's pretty simple actually, it gains trust faster so you can spend more time selling.

    Why wouldn't you want prospects to be able to hear, see and know you before you do?

    Video give you the ability to reach into organizations and audiences you never would expect to be watching.

    The secret is, everyone is and not many people (see agencies) are giving them anything to watch.

    That's what Ryan talks to Marcus Sheridan, Owner at IMPACT, about his belief in the power of video.

    If you want to see Marcus live for a four hour video marketing workshop, get your ticket to Elevate 18 today before it sells out!

    Connect with Marcus:

    IMPACT

    LinkedIn

    P.S. Seriously, that workshop will change your life longer than you can handle.

    55 min
  • What is Agency Nation?
    It's very possible you might have no idea, even if you do, it will still be fun.

    This is by far one of the most popular questions I get from people who are just getting to know our company.

    Which is fine, it's a completely fair question and it's possible we don't make the answer as obvious as it should be (we're working on that).

    At the end of the day if we can help you find your insurance flag and plant it somewhere worthwhile we'll consider that a job well done.

    That's what I talk to Ed Munson, of Munson Insurance, about as he tries to put the pieces together himself.

    P.S. You can really get up close and personal with us (Agency Nation) if you come to Elevate 18!

    19 min
  • Stop Trying to Do Everything
    What really ends up happening is there's a lot that doesn't get done.

    We've finally made it to a place where "not getting it done" is an option.

    Someone in your agency needs to be doing something to make sure people know who you are when you are not around.

    If not, someone else will diffidently be there for them and tell them everything they need to know.

    That's what I talk to Becky Taylor, Marketing Manager at Ohio Insurance Agents Association, about the thing agents tell her they do.

    P.S. Agency Nation University is a great place to let someone else in your agency learn how to do it.

    19 min
  • Find a Way to Improve Your Culture
    I definitely don't see enough of either across the board in the industry.

    Your ability to find a way around any challenge or obstacle is something that will set you miles a part.

    Combine that with an ability to make decisions on purpose about how your agency does things and most people won't know how to act.

    That's how crazy important both are and the power you'll possess if you combine them.

    I talked to my good friend Dani Kimble, at The O'Neill Group, how she found a way within their culture.

    P.S. You should definitely find a way to click here and check out Agency Nation University, there's lots of culture agents in there.

    18 min
  • Answer The Phone
    This is the not so dirty little secret holding a lot of us back.

    If you agency struggles with this basic form of communication, you're fighting a steep uphill battle.

    We have to be better at answering the phone, because it doesn't just impact your agency, it effects all independent insurance agents.

    That's what you'll hear first hand from calls that went wrong. I was simply looking for an interesting agent to talk to and found something entirely else instead.

    P.S. Don't forget to get your ticket to Elevate 18 today!

    26 min
  • Were You Born a Salesman?
    It seems like a lot of "next-gen" agents feel that way.

    Maybe the problem is the term has changed and we haven't aliened ourselves with what it actually means today?

    Just because you aren't attracting and closing business the way the previous generation did, doesn't mean you lack natural sales skills.

    It could just mean you've figured out a way to connect and communicate with prospects that make sense for today's business entertainment.

    That's what I talk to my buddy Mike Crowley, of Crowley Insurance, about as he confronts his lack of natural sales ability.

    P.S. A ton of agents a learning how find they're natural sales ability in Agency Nation University, you should check it out.

    17 min
  • Are You Doing The Right Thing?
    It's always the right thing to do the right thing.

    Even though it's really hard at the time, your ability to do it will set you apart from more people than you think.

    Sadly, too often people in the insurance industry act like they've never heard of such a thing.

    If we can all stop trying to talk our way out of doing it,

    That's what I talk to Nancy Nicklow, of Huff Insurance, about as she knows what happens when you do.

    P.S. There's a lot of people doing the right thing in Agency Nation University, go do it with them.

    16 min
  • How Much Young Blood Does Your Agency Have?
    Don't worry, you're not the only agency having a hard time finding it.

    This is a question that has haunted the industry for probably more than a decade now.

    Why are more young people choosing to sell insurance? What has the world come to?

    These are all fair questions that mostly feature unfair answers.

    That's what I talk to Bogus Handzel, of Handzel and Associates, about as he try's to figure out where his is going to come from.

    P.S. Did you know there's going to be a lot of "young blood" running around at Elevate 18 this year? You should come.

    26 min
  • Listen to Someone Else
    Just because someone never sold a policy, doesn't mean they can't say something really smart to change your agency.

    We have to get over this ridiculousness overvaluing other agents and agency owners opinions.

    Do they have a better chance of being more specifically applicable to your business? You bet.

    But is it the only source of wisdom you should adhere to when trying something new? Absolutely not.

    That's what I talk to Becky Schroeder, SVP of ITC, about how she is constantly pushing herself outside the industry.

    P.S. It would be a little hypocritical of me to suggest Agency Nation University after all that.

    16 min

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