Insurance in your Words

There's definitely nothing wrong with obsessing over finding new clients, but it's also alright to want to get rid of some.

Sometimes it just doesn't workout, it's no ones fault, there's just a better insurance business relationship out.

Having a set of standards to look for in a client is a pretty easy way to make sure you're not getting taken advantage of in the relationship.

That's what I talk to Alex Dopazo, of Dopazo and Associates, about what he looks for in the perfect client.

P.S. Agency Nation University is a pretty good place to learn the laws of insurance attraction.

The secret is, it never is.

Getting yourself to a place where good enough gets out the door is the only way to win.

The judgement you're afraid of rarely happens and is never worth avoiding.

That's what I talk to Woody Brown, of the Rhoads Group, about as he struggles with his effort.

P.S. Agency Nation University can help you be good enough.

Delivering more information to a potential client is great.

Letting them see your face, when it's convenient for them is even better.

But, reaching a nirvana like state with video marketing and video proposals is something entirely different.

That's what I talk to my buddy Ryan Sautman, of Just4You Insurance, about as he breaks down is process.

P.S. Want to know about what videos should be where? Agency Nation University is your ticket.

Listen to Part I here.

Because the worst thing you can do is nothing and refuse to decide who should be listening.

The crazy thing is that it's not always who you think it is.

But taking the time to figure it out how to relate to that person will make them want to do what you say.

That's what I talk to Becky Taylor, Marketing Manager at Ohio Insurance Agents Association, about as she figures out who should listen to them.

P.S. Agency Nation University can teach you how to talk really good.

Once you realize that, creating the things your agency needs to organically attract clients gets a whole lot easier.

It's the subtle and simple shift in mindset that will free your desire to create things to help people find you.

It's with this freedom you'll be able to figure out who really wants to talk with you.

That's what I talk to Terry Grier, of Strive Insurance, about as he comes close to doing it.

P.S. There's a whole lot of talking into things Agency Nation University can do.

If we're getting even crazier, it should be as close to the bottom of the sale as possible.

That is if you've provided your prospects with the ability to educate themselves to that point before they reach for the phone.

That on demand education will help increase your efficiency and identify the hottest leads.

That's what I talk with Eli Gillespie, of Gillespie Insurance Services, about as he tried to figure out his.

P.S. Agency Nation University can help get your leads all the way to the bottom.

These are the moments when it's not a whole lot of fun to work in a family business.

The family part gets in the way of the business that needs to be done.

Because it's not easy to pull your agency out of coast mode, but if you do you'll really enjoy the ride.

That's what I talk to Mike Crowley, of Crowley Insurance, about how he took control.

P.S. You can be the first one in your agency to go to Elevate 18 this year.

Because that better deal could come at a cost of your clients well being.

What do you have to do to keep that person loyal during the toughest of times and should they even have to be?

That's what I talk with Nancy Nicklow, of Huff Insurance, about the severity of the better deal she often faces.

P.S. Did you know the Agency Nation newsletter is amazing?

There's a lot to be said about not needing/wanting to know something.

It's liberating on a level you probably can't imagine, but how practical is it?

Does your ear need to be all the way to the ground or can you listen a few feet up?

That's what I talk to Bogus Handzel, of Handzel and Associates, about as he figures out how sharp it should be.

P.S. Agency Nation University can sharpen all kinds of swords for you.

It's a constant grind that is unforgiving and relentless in it's consistency to be completed.

Knowing what to do and where to start is going to depend on what you have at your disposal.

Because you have to create something that goes far beyond the surface and includes something with a lot of depth and complexity.

That's what I talk about with Becky Schroeder, of Senior Vice President of Marketing for ITC, about the never-ending journey.

P.S. If you need help to constantly keep going, Agency Nation University can help.