Intellicast

Intellicast

By EMI Research SolutionsBusiness
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Intellicast episodes

  • S4E10 – Michael Willens of Adler Weiner Research
    Welcome back to Intellicast! On today’s episode, Michael Willens, Managing Director and Partner at Adler Weiner Research, joins Brian Lamar and Producer Brian to talk about the challenges in-person facilities have faced, along with the changes they have made to made clients and participants feel safe to return in in-person qualitative research.
    Kicking off the episode, Michael talks about the challenges his organization faced when the COVID lockdown began, and how he navigated it. This included how to navigate in different geographic regions where the restrictions differed.
    Michael then talks about the opportunity they uncovered during 2020 that has led to a lucrative new market for his organization. He also discusses the partnerships and relationships he developed over time and how he leveraged them during the crisis.
    The guys then talk about different industries they have seen either increase or pull back their research efforts, both from a qualitative and quantitative perspective. There are a few industries that might surprise you!
    Finally, Michael talks about the safety precautions that they have put in place to ensure that they are not only following the CDC guidelines but how they are going above and beyond to make respondents feel safe in their facilities.
    If you want to connect with Michael, you can reach him by phone at 310-440-2330, by email at [email protected], or on LinkedIn (https://www.linkedin.com/in/michael-willens-9849089/). You can learn more about Adler Weiner by visiting their website www.adlerweiner.com.
    Thanks for listening!
    The Sample Landscape: 2021 Edition is now available! Download our free report to understand how panels change over time, how the pandemic impacted the sample industry, and much more! Click here to get your copy: https://emi-rs.com/the-sample-landscape/
    Want to catch up on our blogs? Click here: https://emi-rs.com/blog/
    You can learn more about EMI’s DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.
    Missed one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here: https://emi-rs.com/resources/
    Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line at 513-401-5463.

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    21 min
  • S4E9 – Clubhouse, CINT’s IPO, and Panel Data as a Post Cookie Solution
    Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian breakdown some of the recent market research stories, as well as some trending LinkedIn posts.
    Kicking off the episode, the guys breakdown the discussion that was occurring on LinkedIn around the lack of diversity on Clubhouse. It was first mentioned by AJ Keirans, and was highlighted again by Jamin Brazil. You can check out the post here. (https://www.linkedin.com/feed/update/urn:li:activity:6765825435956854784/)
    They then discuss the post from Kristen Luck about a recent article in the Guardian about how Dominic Cummings, a political strategist, and advisor to Boris Johnson, talked about polling companies. It brings up a discussion on the lack of advocacy groups in Europe to speak for the industry. You can check out the post and subsequent discussion here: https://www.linkedin.com/posts/kristinluck_dominic-cummings-witness-statement-on-public-activity-6767246468102410240-egK4/)
    Next, the guys talk about the recent IPO of Cint on the NASDAQ Stockholm, and the new integration between Salesforce and SurveyMonkey.
    In the final story of the episode, the guys breakdown a recent article in Streetfight Mag by DISQO. In the article, DISQO makes the case for panel data to as the solution for advertisers and other groups in a post-cookie world. You can read the full article here: https://streetfightmag.com/2021/02/05/disqos-adamant-case-for-panel-data-as-the-post-cookie-solution/#.YDZTNehKiUn
    We end the episode by giving out our top 3 Girl Scout Cookie flavors.
    Thanks for listening!
    The Sample Landscape: 2021 Edition is now available! Download our free report to understand how panels change over time, how the pandemic impacted the sample industry, and much more! Click here to get your copy: https://emi-rs.com/the-sample-landscape/
    Want to catch up on our blogs? Click here: https://emi-rs.com/blog/
    You can learn more about EMI’s DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.
    Missed one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here: https://emi-rs.com/resources/
    Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line at 513-401-5463.

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    20 min
  • S4E8 – Kim Harrison of Focus Forward and FF Transcription
    Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by the founder and CEO of Focus Forward and FF Transcription, Kim Harrison.
    Kim talks about how she got started, and the path she took to grow Focus Forward into the business it is now. This lead Kim and Brian to reminisce about transcribing focus group data years ago from VHS tapes. Kim tells a story about the earlier years about how her Dad used to drive a route to pick up and deliver tapes in the early days of Focus Forward.
    Kim then gives a preview of an upcoming new feature to Focus Forward and FF Transcription, AI-powered transcription. The new service will allow for a quicker turnaround of transcriptions, but it will be a much lower cost.
    In the next section of the interview, Kim talks to Brian about the efforts she and her team undertook pivot when the pandemic hit. In particular, Kim talks about how they addressed their call center facility and changing it from an in-person place to a virtual facility.
    In the final segment of our interview, Kim talks about how her organization has helped quantitative facilities pivot during the pandemic and set up new procedures to help them get back up and running.
    If you were wondering what in-person qualitative is doing to address safety, this is the episode for you!
    You can learn more about Focus Forward at their website here: www.focusfwd.co; and FF Transcription here: www.fftranscription.com
    You can connect with Kim on LinkedIn here: https://www.linkedin.com/in/kim-harrison-0235ba2/
    Thanks for listening!
    Want to catch up on our blogs? Click here: https://emi-rs.com/blog/
    You can learn more about EMI’s DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.
    Missed one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here: https://emi-rs.com/resources/
    Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line at 513-401-5463.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    20 min
  • S4E7 – A 2021 MRX Conference Preview
    Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by Jason Inderhees to discuss the upcoming 2021 market research conference schedule.
    The guys start by discussing the overall conference landscape for 2021, including the approach this year where some are still being held virtually, some taking a hybrid approach, while others are hoping to hold in-person. They also touch on some of the new events that have started due to the pandemic, including the weekly lunch sessions that Jamin Brazil puts on.
    Jason and Brian then talk about what they are looking forward to with in-person events, including a few specific events like IIeX and Quirks.
    In the last segment, Jason and Brian give a preview of the upcoming 2021 edition of The Sample Landscape Report. They talk about what is new for this year, and why it is important for anyone conducting quantitative research to read it.
    Thanks for listening!
    Want to catch up on our blogs? Click here: https://emi-rs.com/blog/
    You can learn more about EMI’s DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.
    Missed one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here: https://emi-rs.com/resources/
    Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line at 513-401-5463.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    36 min
  • S4E6 – Pivoting To Success Out of Crisis With Colson Steber
    Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by Colson Steber, the Co-CEO of Communications for Research and Ag Access.
    Colson first joined us last April, right at the high of the shutdown due to the pandemic. In that episode, he talked about the impact it was having on his business, and how he and his team were working to stay afloat. Today, Colson gives us an update on what has occurred since then.
    Colson starts off revisiting the impact he was facing during that time, including his work in progress dropping 70%. He then gets into a bit more detail around the additional hurdles he was facing during this time.
    Before you think this episode gets too down in the dumps, it is a good story with a good ending.
    Colson then gets into the pivots he and his organization have made over the last 8 months that have allowed them to build their own “v-shaped comeback”. He talks about how he was able to use PPP loans to keep his entire team, and then focus resources to push organizational projects that had been on the shelf, but we key to success in the future.
    Colson also talked about launching their new brand focused on the agriculture industry, Ag Access. He also discusses how they were able to get it off the ground and launched in a matter of a couple of months rather than a couple of years. Colson then gives some details on how the new brand and the more targeted focus they have with it has helped them recover and now flourishing.
    Colson and Brian then switch gears and talk about the changes internally Colson and his team made. This included moving his call center operations from in-person to totally virtual in two weeks. While that is impressive, Colson talks about having to add people starting in June, the turnover challenges he experienced, and changes he made, and how it has led to the lowest turnover rate the organization has ever had.
    Colson then talks about the results they achieved for 2020, including matching their 2019 revenues, after being down in Q2 significantly.
    In the last few minutes of the interview, Colson talks about some of the personal goals he has set for himself in 2021.
    We hope you enjoy this great story!
    You can learn more about Ag Access by visiting the website here: https://ag-access.com/
    You can connect with Colson on LinkedIn here: https://www.linkedin.com/in/colsonsteber
    Want to catch up on our blogs? Click here: https://emi-rs.com/blog/
    You can learn more about EMI’s DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.
    Missed one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here: https://emi-rs.com/resources/
    Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line at 513-401-5463.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    22 min
  • S4E5 – Stock Market Craziness, Qualtrics IPO, and More!
    Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian dive into what’s been going with the stock market, the latest market research news, and more!
    Kicking off the episode, the guys discuss the big story from last week – GameStop, AMC, WallStreetBets, and the stock market. They give their perspective on what’s going on, what other stocks are being impacted, and what they think will happen. They both agree this is probably something that can unite us all.
    Next, the guys move onto the latest market research news. First off, they discuss the Qualtrics IPO that took place last week during all of the other craziness. They talk about how the price rose above what initial asking, and what Qualtrics ended being valued at by the end of the first day of trading.
    In the next story, Brian and Brian discuss the new insights consulting agency that 20/20 Research and Schlesinger Group launched called Aspen Finn. Producer Brian then gives an update about the story on Behaviorally that was talked about on last week’s episode.
    In the last two stories, Brian and Brian talk about SurveyMonkey hiring their first Diversity Officer, and Decision Co acquiring response:AI.
    Thanks for listening!
    Want to catch up on our blogs? Click here: https://emi-rs.com/blog/
    You can learn more about EMI’s DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.
    Missed one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here: https://emi-rs.com/resources/
    Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line at 513-401-5463.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    25 min
  • S4E4 – Xcelerant, Behaviorally, and New Legislation
    Welcome back to Intellicast! Today’s episode is a news-filled one!
    Brian Lamar and Producer Brian kick it off by talking about a couple of branding changes that occurred last week. First, the guys talk about the new omnibus services launched by Directions Research called Xcelerant.
    They then talk about PRS In Vivo US rebranding as Behaviorally. It leads to a conversation about how they have tied their focus into their name.
    Next, the guys talk about some new data privacy and legislation news. First, they discuss California’s new law, A.B. 2257, that wants research respondents to be treated as independent contractors and for incentives to be meet the minimum wage. This leads to a long discussion on the potential impact to online researchers, including whether this will lead to an increase in professional respondents, will it improve data quality, or will it be a driver to a respondent scoring system.
    In the second story on this topic, the guys talk about the announcement from CES from executives of 3 big tech firms that they expect a new nationwide data privacy law to be introduced by the new administration.
    Brian and Producer Brian then talk about a recent LinkedIn post by Patrick Comer around the Research Technology (Restech) industry. They talk about what they found interesting where different organizations are placed. You can check it out here: https://www.linkedin.com/posts/comerpatrick_restech-activity-6758033005341761536-jsyt
    They also touch on the launch of SampleNinja, the new DIY respondent management hub from Discuss.io, and Luth’s new panel that swaps company shares for data.
    Thanks for listening!
    Want to catch up on our blogs? Click here: https://emi-rs.com/blog/
    You can learn more about EMI’s DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/
    Missed one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here: https://emi-rs.com/resources/
    Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line at 513-401-5463.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    29 min
  • S4E3 - Are Polls Obsolete? Recap with Arundati Dandapani
    Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by Arundati Dandapani, Chief Editor and Intelligence Officer at the Market Research and Intelligence Association (MRIA-ARIM), to discuss the recent MRIA seminar she organized last week.
    The seminar, called Are Polls Obsolete? Boosting Trust, Accuracy and Data Quality in Research, brought in an all-star line-up to discuss polling, the state of the industry, understanding how sampling and biases can impact results, the public perceptions of polling, and even the future of it. It featured both academics and industry experts.
    We kick off the episode with Arundati and Brian giving a recap of the seminar, including what led her to organize this event, and the goals she had in mind for the event. She then gets into the attendees and the engagement she had throughout the seminar.
    This leads into a conversation on the feedback she has received about the event overall and the speakers. They also talk about what Arundati would have done differently knowing what she knows now. Brian then digs into the challenges Arundati faced pulling this event together.
    Finally, Arundati gives a preview of another upcoming seminar that the MRIA is working on.
    If you want to watch the recording of the seminar, click here: https://mria-arim.ca/Sys/Store/Products/241033
    Thanks for listening!
    You can learn more about EMI’s DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.
    Missed one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here: https://emi-rs.com/resources/
    Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line at 513-401-5463.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    23 min
  • S4E2 - Managing Sample Provider Networks and A Publix Update
    Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by EMI’s Mary Draper.
    If you a frequent listener, you’ll remember Mary from last season’s episode that kicked off the obsession with Publix. Mary gives us an update from her recent trip to visit not 1, but 3 different Publix over the holidays.
    After the great update, we dive into the latest marketing research news. In the first story, we discuss the Confirmit and FocusVision merger, and the potential impact on the survey programming space.
    In our next story, they discuss Research America’s purchase of Segmedica and how it looks like they plan to grow in the pharmaceutical industry.
    In the second the last story, Brian, Mary, and Producer Brian discuss Samplechain hiring Matt Gershner away from Greenbook to be their new Chief Strategy & Revenue Officer.
    After the news, Mary and Brian talk about best practices for managing a sample provider network. Mary discusses the processes she has put into place as EMI’s Network Quality Officer, as well as how she evaluated potential partners, and what causes partners to be removed.
    Mary is super thorough – you’ll be a network management expert after this episode.
    Thanks for listening!
    You can learn more about EMI’s DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.
    Missed one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here: https://emi-rs.com/resources/
    Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line at 513-401-5463.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    48 min
  • S4E1 – Qualtrics IPO and New Intro Music
    Happy New Year! We are back with a new season of Intellicast!
    Kicking the episode off, Brian Lama and Producer Brian, talk about getting back into the swing of things and the on-going discussion of what this year’s intro music will be. They play both options and hope that listeners will give some feedback on their preference.
    (You can send feedback to [email protected], on Twitter @Intellicast1, or text us at 513-401-5463)
    Next, the guys discuss the big news from Qualtrics and its potential implications.
    They guys then have a lengthy conversation about 3 big storylines from 2020, including how the market research industry responded to the pandemic, the renewed focus on data quality, and all the name changes that went on.
    Producer Brian then springs a surprise topic of the 2020 polling on Brian and they discuss it as well.
    Finally, Brian gives a quick preview of the upcoming MRIA (Market Research and Intelligence Association) event Are Polls Obsolete? Boosting Trust, Accuracy, and Data Quality in Research, coming up on January 14, 2020. You can register for this free event here: https://www.eventbrite.ca/e/are-polls-obsolete-mria-january-seminar-tickets-133393173573?ref=ecount
    Thanks for listening!
    You can learn more about EMI’s DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.
    Missed one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here: https://emi-rs.com/resources/
    Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line at 513-401-5463.

    Learn more about your ad choices. Visit megaphone.fm/adchoices

    43 min

About Intellicast

From the publisher's feed

Intellicast is a market research industry podcast presented by EMI Research. In this podcast, join host Brian Peterson as he discusses the research industry from a vendor perspective, as well as current trends and happenings in the industry, upcoming events, and interviews with other industry professionals.