Intellicast

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian are joined by Chris Powell, CEO of Talmetrix. Talmetrix captures, connects, and correlates disparate talent data to generate relevant insights that improve employee experience, engagement, retention, performance, and employer brand reputation.

Kicking off the interview we talk with Chris about Talmetrix and their focus on employee engagement. It then shifts to Chris’s background and what led him to Talmetrix. Chris talks about some of the other organizations he worked with, including Scripps Network, Voya, Marriott, Deloitte, and Northwestern University.

The guys then switch gears and talk about employee engagement research. They discuss the difference between employee satisfaction and employee engagement and how that impacts an organization. Chris also touches on how employee engagement research has changed because of COVID, and why it is important to measure engagement now as many organizations are still having their employees working virtual.

Brian and Chris then discuss Talmetrix’s approach to employee engagement research and its similarities and differences to traditional consumer research. It has more in common than you would expect.

In the second half of the interview, Chris takes on our 4 P’s. We learn Chris is a great home chef and loves to make homemade pasta. We also learn he is a big car guy, and what his top 3 dream cars are. Finally, Chris gives us both a great Publix story and a Prince story.

You can learn more about Talmetrix at their website: https://www.talmetrix.com/

You can connect with Chris on LinkedIn(https://www.linkedin.com/in/chris-powell-7a7a123/,, or you can email him at [email protected].

Thanks for listening!

We have a new webinar on when it is best to use a DIY sample tool and when to use a direct managed service coming up on October 7 at 2:00 PM. You can register for it here: https://us02web.zoom.us/webinar/register/6716004396063/WN_MTGSHxn9T5Op0ldrbDDdiA. You can also catch it on-demand after!

Check out our new report, Measuring Effectiveness: The Ideal Methods to Ensure Quality Data, here: https://emi-rs.com/measuring-effectiveness-the-ideal-methods-to-ensure-quality-data/

You can learn more about EMI’s new DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.

The new edition of EMI’s annual report on the sample industry, The Sample Landscape, is now available! You can download a copy of this insightful report on how the sample industry differs, and what you need to know to navigate this industry. Download it here: http://www.emi-rs.com/the-sample-landscape/

Missed one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here: https://emi-rs.com/resources/

Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line 513-401-5463.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back to Intellicast! We have a jam-packed news episode for your today.

Brian Lamar and Producer Brian kick off the episode with a quick recap of the first presidential debate. Producer Brian probably summed it up best by calling it a true representation of 2020.

The guys then dive right into the news – and there’s a lot!

First, they touch on Research For Good’s new Chief of Staff, Rich Silva. Then they turn to the news of a new panel being launched by Confirmit and the Institute for Jewish Policy Research. This actually leads to a discussion on whether more religion-based panels will start to pop up or not.

In the next story, the guys talk about the latest acquisition by Dynata, as well as the new integrated insights system, GEODE / AI, launched by Burke.

The guys switch gears a bit and then talk about the new Centre on Artificial Intelligence and Data Analytics for Science, Business and Society launched in Paris. They talk about the partnering companies involved and wonder about the impact this could bring to the industry.

We then move into our rebranding segment. We touch on 4 rebrands that have occurred in the last 2 weeks, including Vision Critical rebranding to Alida, Survata to Upwave, Alpha HQ to Feedback Loop, and Greenwald & Associates to Greenwald Research. These stories had Brian Lamar asking why companies go through rebranding, and Producer Brian gives a pretty good explanation (totally unplanned too!).

The guys then cover the acquisition of Inteligx by PureSpectrum, and the additional services it adds to PureSpectrum’s portfolio.

In the last segment of the episode, the guys discuss the recent call by P&G’s Chief Brand Officer to change the upfront process. Producer Brian is intrigued by the upfront process, both the ad buying and the TV pilot aspects, and he talks passionately about how this could change the whole process. They also talk about what P&G’s Chief Brand Officer said, and what kind of impact a change in the upfront process could have on ad testing and other market research.

If you need to catch-up on market research news, this is the episode for you.

We have a new webinar on when it is best to use a DIY sample tool and when to use a direct managed service coming up on October 7 at 2:00 PM. You can register for it here: https://us02web.zoom.us/webinar/register/6716004396063/WN_MTGSHxn9T5Op0ldrbDDdiA

Check out our new report, Measuring Effectiveness: The Ideal Methods to Ensure Quality Data, here: https://emi-rs.com/measuring-effectiveness-the-ideal-methods-to-ensure-quality-data/

You can learn more about EMI’s new DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.

The new edition of EMI’s annual report on the sample industry, The Sample Landscape, is now available! You can download a copy of this insightful report on how the sample industry differs, and what you need to know to navigate this industry. Download it here: http://www.emi-rs.com/the-sample-landscape/

Missed one of our webinars or want to get some of our whitepapers and reports? You can find it all on our Resources page on our website here: https://emi-rs.com/resources/

Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line 513-401-5463.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back to Intellicast! On this episode, Brian Lamar and Producer Brian discuss IIeX, the recent Market Research Podcast Awards, the latest in market research news, and more.

Kicking off the episode, the guys catch-up with each other and discuss some recent events taking place in their lives.

They then give an update on Lincoln Merrihew, Susie Ribnik, and Tyler Farmer – all of whom where featured on episode 20. They were happy to announce that while initially impacted due to job loss from the pandemic, they are now all employed and doing great!

In the next segment, Brian Lamar gives a quick recap of the virtual IIeX event that went on last week. Brian talks about some of the presentations he attended, the virtual set-up and how it compares to the live version, and the great job Greenbook and Little Bird Marketing did.

That leads right into a recap of the Market Research Podcast Awards that were held on the evening of the first day of IIeX. Brian talks about the event and the top 3 podcast winners.

The guys then switch gears and discuss some market research news, including a new implicit research tool by HCD, Toluna’s new end-to-end platform, and Sprinklr’s new equity valuation.

Have a great week!

Check out our new report, Measuring Effectiveness: The Ideal Methods to Ensure Quality Data, here: https://emi-rs.com/measuring-effectiveness-the-ideal-methods-to-ensure-quality-data/

You can learn more about EMI’s new DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.

The new edition of EMI’s annual report on the sample industry, The Sample Landscape, is now available! You can download a copy of this insightful report on how the sample industry differs, and what you need to know to navigate this industry. Download it here: http://www.emi-rs.com/the-sample-landscape/

You can discover more about the industry COVID-19 insights and resources, including EMI’s research and blogs by visiting here: https://emi-rs.com/covid-19-research-and-resources/

Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line 513-401-5463.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back to Intellicast! On today’s episode, Brian Lamar and Producer Brian dig into the latest market research news.

Kicking off the episode, the guys catch-up with one another, including a quick discussion around the current sports landscape, and which ones seemed to have gotten it right, and others that may not.

The guys then jump right into the news. The first story they touch on is the launch of a new Tech Advisory Consumer Panel by Maru/Matchbox.

Second, they discuss WPP’s latest earnings report. Both of them expected the announcement of a loss, but the actual number was a bit startling.

In the next segment, they discuss a new report by McKinsey about “Zoomers,” a new nickname for 15-21-year-olds who they consider the anti-Millennial.

The next story about the new partnership between DISQO and Gongos, leads a deep discussion from both of the guys around how COVID-19 may have impacted the current round of partnerships and other changes in the market research industry.

In the next segment, the guys talk about Brandwatch’s launch of Social Panels, and they compare it to the news from a couple of weeks ago about virtual panels.

In the next section, the guys discuss several stories that were in the most recent Insights Association Advocacy update email. They talk about the privacy shield law, and its potential impact, a couple of rejected laws that would have meant a new tax on market research, and the updates to CCPA regulations.

In the final segment of the episode, the guys give an update on Rory Dineen, who recently joined Suzy, and Adam Dietrich, who had a new study around “shy” Trump voters published in Bloomberg and Business Week.

Have a great week!

Miss our webinar, Is Sample Blending Finally Cool? Best Practices For Tracking Studies? You can still watch the on-demand version, click here: https://us02web.zoom.us/webinar/register/7815977657841/WN_QX3ceSkLQcSlpZ0LMZSbbA

You can learn more about EMI’s new DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.

The new edition of EMI’s annual report on the sample industry, The Sample Landscape, is now available! You can download a copy of this insightful report on how the sample industry differs, and what you need to know to navigate this industry. Download it here: http://www.emi-rs.com/the-sample-landscape/

You can discover more about the industry COVID-19 insights and resources, including EMI’s research and blogs by visiting here: https://emi-rs.com/covid-19-research-and-resources/

Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line 513-401-5463.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back to Intellicast! On this episode, Brian Lamar and Producer Brian dig into the latest market research news.

The guys kick off the episode discussing Dynata’s purchase of the searchable insights platform, Sharpr. They discuss how Sharpr might be integrated into Dynata’s offerings, and what clients could expect from the platform.

Next, they discuss ESOMAR’s announcement of the Insights Festival, taking the place of the 2020 Congress, and the new agreement between the Insights Association, MRS, and The Research Society.

Next, the guys touch on the latest companies to employ OpinionRoute’s new CleanID solution. They also discuss the expansion of FocusVision’s Sample Marketplace. They guys also talk about the latest hire by Burke.

In the second to last story, the guys talk about the class-action lawsuit filed against Oracle and Salesforce for violating GDPR. They talk about the potential repercussions and what they are looking to come out of the case.

In the final story of the episode, Brian and Brian discuss the results from the 2020 Mental Wellbeing in Research study. They discuss their own experiences, which then leads to a deeper discussion around mental health and its perceptions in society.

Talk to you all next week!

Register for our upcoming webinar, Is Sample Blending Finally Cool? Best Practices For Tracking Studies, here: https://us02web.zoom.us/webinar/register/7815977657841/WN_QX3ceSkLQcSlpZ0LMZSbbA

You can learn more about EMI’s new DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.

The new edition of EMI’s annual report on the sample industry, The Sample Landscape, is now available! You can download a copy of this insightful report on how the sample industry differs, and what you need to know to navigate this industry. Download it here: http://www.emi-rs.com/the-sample-landscape/

You can discover more about the industry COVID-19 insights and resources, including EMI’s research and blogs by visiting here: https://emi-rs.com/covid-19-research-and-resources/

Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line 513-401-5463.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back to Intellicast! On this episode, we are joined by Arundati Dandapani, Founder of Generation1.ca, and the Chief Editor of MRIA-ARIM.

Before the interview with Arundati, Brian Lamar and Producer Brian kick off the show with a couple of games, all about Canada.

Then we jump right into the interview with Arundati. We learn about her background in journalism, and what led her to Toronto and the market research industry.

Arundati then talks about the multitude of organizations she is involved in, both in Canada and around the world. (Trust us, it’s a lot!)

Then we dig deep in the Cannabis research that Arundati conducts, including some cool stats that surprised Brian Lamar, as what she has upcoming.

In the final segment of the interview, we get to know more about the personal side or Arundati. We learn her hidden talent, and well as the top 3 summaries of books she has read in 2020.

I

f you are interested at all in Cannabis research, you don’t want to miss this episode.

You can connect with Arundati on LinkedIn here (https://www.linkedin.com/in/arundati/) or by visiting www.generation1.ca.

Register for our upcoming webinar, Is Sample Blending Finally Cool? Best Practices For Tracking Studies, here: https://us02web.zoom.us/webinar/register/7815977657841/WN_QX3ceSkLQcSlpZ0LMZSbbA

You can learn more about EMI’s new DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.

The new edition of EMI’s annual report on the sample industry, The Sample Landscape, is now available! You can download a copy of this insightful report on how the sample industry differs, and what you need to know to navigate this industry. Download it here: http://www.emi-rs.com/the-sample-landscape/

You can discover more about the industry COVID-19 insights and resources, including EMI’s research and blogs by visiting here: https://emi-rs.com/covid-19-research-and-resources/

Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line 513-401-5463.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back to Intellicast! On today’s episode, it’s a double dose of Brian’s and Jason’s! We are joined by special guest Jason Silver, Director of Business Development of Gazelle Global, to talk about selling in what is now the new normal. Jason Inderhees also joins Brian Lamar and Producer Brian.

We learn how Jason Silver got into the market research industry, and what led him to his current role at Gazelle Global. He also gives us some insights into what Gazelle Global does.

We then get into some sales talk, which surprisingly, is one of the first times we have focused on this topic. We talk with Jason Silver about how selling has changed due to the pandemic. Both Jason’s talk about the adjustments they have made to both their selling approaches, and their daily habits.

This leads to a discussion about how their selling during the pandemic is easier or harder based on their selling styles.

Jason then let us know about some of the adjustments he’s made as well as what he is looking forward to when the current crisis ends.

In the second half of the interview, we have some fun with Jason (both actually) in a new round of The 4 Ps. We find out about Jason’s love of golf, some of the things he’s been doing since quarantine started, and more. Brian also chimes in with some of his favorite sales clichés.

You can connect with Jason Silver on LinkedIn (https://www.linkedin.com/in/jason-silver-44885725/) , or by email at [email protected]. You can learn more about Gazelle Global by visiting their website here: https://www.gazelleglobal.com/

Have a great week!

You can learn more about EMI’s new DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.

The new edition of EMI’s annual report on the sample industry, The Sample Landscape, is now available! You can download a copy of this insightful report on how the sample industry differs, and what you need to know to navigate this industry. Download it here: http://www.emi-rs.com/the-sample-landscape/

You can discover more about the industry COVID-19 insights and resources, including EMI’s research and blogs by visiting here: https://emi-rs.com/covid-19-research-and-resources/

Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line 513-401-5463.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back to Intellicast! On this episode, Jason Inderhees joins Brian Lamar and Producer Brian to talk the latest in market research news.

It kicks off with Brian Lamar giving a quick recap of a webinar he led around data quality. If you missed it, you can check out the on-demand version here: https://us02web.zoom.us/webinar/register/WN_dbypCdpOSIahfVJ8BjbHGQ

The guys then dig into the latest market research news, starting with a discussion around Delvinia’s launch of virtual panels, and what it could potentially mean to the future of respondents. The guys then discuss the new partnership between the MRS and Colour of Research.

Brian and Jason then discuss the 2020 WIRe diversity champion award that is accepting nominations, as well as a new diversity webinar coming up from the Great Lakes Chapter of the Insights Association. You can register for the webinar here: https://www.insightsassociation.org/mrac/great-lakes-chapter/events

The guys then give an update to the Qualtrics IPO story they discussed on the previous episode.

In the last 2 segments, they discuss the launch of Accelerated Answers by Kantar, and the end of the Research & Results conference (as well as the launch of a new conference in its place).

Thanks for listening!

You can learn more about EMI’s new DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.

The new edition of EMI’s annual report on the sample industry, The Sample Landscape, is now available! You can download a copy of this insightful report on how the sample industry differs, and what you need to know to navigate this industry. Download it here: http://www.emi-rs.com/the-sample-landscape/

You can discover more about the industry COVID-19 insights and resources, including EMI’s research and blogs by visiting here: https://emi-rs.com/covid-19-research-and-resources/

Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line 513-401-5463.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back! On today’s episode, Brian Lamar and Producer Brian dive into the latest market research news.

The episode kicks off with a discussion on the return of sports, and how the pandemic is impacting their return. This leads to a story from Producer Brian about a coronavirus scare he had at his house this past weekend.

The guys then jump into some market research news, starting with the news of SAP spinning off Qualtrics. They also touch on the acquisition of SurveyHealthcareGlobus as part of the launch of Apollo Intelligence Corporation, Kantar’s Project Moonshot, OP4G implementing CleanID, and Ipsos’ first-half results.

In the last segment, Brian talks about a couple of upcoming webinars

Enjoy!

If you are interested in registering for the upcoming webinar on July 30, A Prologue to the Future of America, with John Zogby Strategies, click here: https://us02web.zoom.us/webinar/register/WN_2CL1CZljRZeNKAmwAfrUbg

If you want to join our upcoming webinar, Data Quality: Why You Should Care, on August 5, click here: https://us02web.zoom.us/webinar/register/WN_dbypCdpOSIahfVJ8BjbHGQ

You can learn more about EMI’s new DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.

The new edition of EMI’s annual report on the sample industry, The Sample Landscape, is now available! You can download a copy of this insightful report on how the sample industry differs, and what you need to know to navigate this industry. Download it here: http://www.emi-rs.com/the-sample-landscape/

You can discover more about the industry COVID-19 insights and resources, including EMI’s research and blogs by visiting here: https://emi-rs.com/covid-19-research-and-resources/

Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line 513-401-5463.

Learn more about your ad choices. Visit megaphone.fm/adchoices

Welcome back to Intellicast! We have a jammed-packed episode for you today – Jason Inderhees returns to discuss the GRIT report, market research news, and other current events with Brian Lamar and Producer Brian.

We kick off the show with a really cool Publix update. Brian Lamar reached out and got some great tips from a Publix insider, including a secret website to see if chicken tender subs are on sale. You can visit it here: http://arepublixchickentendersubsonsale.com

The guys then move into some market research news, including promotions at Directions Research and MarketVision, a new hire by Measure Protocol, and a new division launched at Schlesinger. They also discuss the rebrand of LRW to Material, which leads to a discussion on what potentially EMI could rebrand as.

The news then turns a bit more serious as they discuss the recent search of the Hong Kong Public Opinion Office and its link to the new laws in Hong Kong. Keeping with the polling theme, the guys also discuss RavenPack’s new alternative to polling solution.

Finally, the guys discuss the news of Wal-Mart being sued for a CCPA breach.

Jason takes us off the rails by bringing up the return of baseball (and other sports) in the next few days.

Getting back on topic, the guys turn to the main topic of the podcast – the GRIT report. Both Brian and Jason give some highlights and thoughts on the report, including the timing of the data, how COVID-19 was addressed by Lenny and the team, the rankings of the most innovative companies (both supply and clients), just to list a few. They also discuss 1Q and the article written by their CEO.

This episode covers a ton!

To download a copy of The GRIT Report, click here: https://www.greenbook.org/mr/grit/

You can read all the entries of our new data quality blog series below:

When It Comes to Data Quality Not All Panels Are Equal - https://emi-rs.com/2020/07/17/when-it-comes-to-data-quality-not-all-panels-are-equal/

Data Quality – Demographic Differences - https://emi-rs.com/2020/07/22/data-quality-demographic-differences/

An Introduction to Quality Checks and Their Use Determining Data Quality - https://emi-rs.com/2020/07/13/an-introduction-to-quality-checks-and-their-use-determining-data-quality/

You can learn more about EMI’s new DIY sample platform, CONNECTOR, and request a demo by visiting our website at www.emi-rs.com/connector/.

The new edition of EMI’s annual report on the sample industry, The Sample Landscape, is now available! You can download a copy of this insightful report on how the sample industry differs, and what you need to know to navigate this industry. Download it here: http://www.emi-rs.com/the-sample-landscape/

You can discover more about the industry COVID-19 insights and resources, including EMI’s research and blogs by visiting here: https://emi-rs.com/covid-19-research-and-resources/

Got a suggestion or feedback? Reach out to us at [email protected], or on Twitter at @Intellicast1, or leave us a voicemail on our call-in line 513-401-5463.

Learn more about your ad choices. Visit megaphone.fm/adchoices