inventRightTV Podcast

https://mjbizconference.com/

The marijuana industry is exploding and ripe for inventors! For example, read about the inventRight student who recently signed a licensing agreement for his child resistant packaging for pre-rolled joints, cigars, and cigarettes: https://www.inc.com/stephen-key/the-marijuana-industry-is-ripe-for-inven.html

Licensing expert Stephen Key traveled to the 2019 Marijuana Business Conference in Las Vegas to report on the state of open innovation in the industry and where the opportunity for inventors is. The industry is experiencing huge growth in many different areas for innovators, including growing (seed germination, soil science, nutrients, lighting and cooling systems), processing (solvents, distilling equipment, vape juice, concentrates), devices for smoking, packaging, edible cannabis, CBD, marketing, and retail distribution.

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Cofounded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas for products. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

People are always asking licensing expert Stephen Key, "After you license an idea, do you wait until it hit the stores? Tell your friends? What do you do next?" Professional toy and game inventor Sara Farber answers his question. Sara is part of the creative force behind Galactic Sneeze, a company she cofounded with her husband to license and venture games into the market. They have been very successful, with three games licensed to Kikkerland hitting stores like Bed Bath & Beyond this holiday season.

https://www.galacticsneeze.com/

Instagram: @GalacticSneeze

Galactic Sneeze Game Inventing Timeline:

2013 - Invented and published their first game, Schmovie: https://www.amazon.com/dp/B014RVKL9W

2015 - Redesigned Schmovie and re-released it as a family game with smaller box and better components

2016 - Successfully crowdfunded their adult party game, Spank the Yeti: https://www.amazon.com/dp/B01MSL40Z2

2017 - Released their first expansion for Spank the Yeti, The Geek Pack: https://www.amazon.com/dp/B073Q826ZJ

2019 - Licensed 3 new games to Kikkerland Design:

Goat Yoga Party Game: https://kikkerland.com/products/goat-yoga

Clock Block: https://kikkerland.com/products/clock-block

Maskarades: https://kikkerland.com/products/maskarade

Goat Yoga Party Game is the first product they've had in Bed Bath & Beyond, which is pretty awesome.

2020 - They've licensed 2 games slated for 2020 release

Over the years they've also optioned multiple toy and concepts, and have licensed 2 additional games to publishers that were never released.

Watch Stephen's first video interview with Sara. It's about creativity: https://youtu.be/ApAzdT0Erh8

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Cofounded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas for products. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

DormCo website: https://www.dormco.com/

Jeff and his company DormCo are looking for smart and unique ideas for the college dorm industry from people like you! He started out as an inventor so his attitude towards working with inventors is very positive.

Jeff started DormCo in 2010 off of just one product idea, an innovative shelf that he designed for bunk beds. He was a senior in college when he came up with his wooden bed post shelf design and big retailers weren’t interested in his product for the dorm industry. He was just out of college and had a job in pharmaceutical sales at the time but he really wanted to pursue his product and passion. He left his career to follow his dreams knowing that he could go back if he had to but since he has just one life he wanted to go for it.

Jeff continued to follow his dream and since he wasn’t doing it for the money there were times that he wasn’t sure it would work out. There were even some backwards steps in his journey as an entrepreneur including when he ended up in a mall selling jewelry while he was launching his business. He was even stocking Disney movies at one point.

People didn’t understand but he kept battling and in the end it worked out! His original goal was to sell enough to earn 25k a year to make the same income as his wife who was working as a teacher. Today his company DormCo is selling thousands of products and doing millions in sales.

Courtney Laschkewitsch, Managing Director of IGA, recently submitted her innovative product ideas to Jeff and was able to license four products with DormCo. He explained that she sent over a bunch of drawings at first and that some were insane and some were usable. They launched all four of them and one of them is doing pretty good. Jeff explained that DormCo can test products beforehand and find out through trial and error what products will sell well. He further explained that they can order a small original quantity to test because they have established partnerships with factories.

How do you submit product ideas to Jeff? Email [email protected] to submit your ideas.

DormCo website: https://www.dormco.com/

Jeff’s email: [email protected]

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Co-founded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

https://www.basspro.com/shop/en/quarrow-fish-jaw-spreader

Keith Lawrence, an independent product developer, licensed his fishing tool after reading Stephen Key’s book “One Simple Idea” and religiously watching episodes of inventRightTV. Stephen met Keith at the Kansas City inventors group about a year ago and now they are sitting down to talk about Keith’s success story.

Keith was on a fishing trip with his father in Canada when he first noticed an opportunity in the market for a tool that would help you get the hook out of a fish’s mouth. He was fishing for northern pike fish which have razor sharp teeth and walleye and muskie fish which are also species of fish with razor sharp teeth.

The common tool that is used to get the hook out of the fish’s mouth didn’t work for Keith so he wanted to invent a better way to spread the mouth of a fish and get the hook out. His product is called Out Tool, a fish mouth spreader tool you insert into the fish’s mouth that spreads and holds the fish’s mouth open so you can remove the hook.

Keith attributes his success to reading “One Simple Idea” cover to cover. He followed the 10-step process outlined in the book and encourages you to follow the steps too. Keith used the technique of Frankenstein prototyping to get started on his design with a basic prototype. After he created a prototype he started building his list of companies and later started calling those companies. Before he licensed the product his provisional patent was almost up so he refiled for a non provisional utility patent. The utility patent issued and that gave him some strength in his licensing contract.

Keith Lawrence shared that it feels terrific to have licensed his fishing tool and he loves seeing people benefit from using the tool on social media. He is inspired by the licensing business model because it’s simply inspiring to come up with an idea and know that other people can benefit from it and enjoy it.

Please note, Keith is not an inventRight student. He did say this though: "I have to say (and I firmly believe this) that had I been an IR student it would have been far easier and less expensive to navigate the licensing journey and most likely would have resulted in a better licensing deal. So why didn't I become an IR student? To answer that question would take far, far too long and too much space. The BIG takeaway for me is that the IR system is a licensing education that works."

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Co-founded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

https://www.smartpitch.club/p/inventright-smartpitch

Are your LinkedIn messages getting through?

In this episode of our LinkedIn Licensing Strategy series Andrew Krauss, Stephen Key, and Smart Pitch creator Benjamin Harrison explore examples of how to avoid the most common direct message mistakes on the platform.

In this video they discuss:

Creepy direct messages

Long-winded spray and pray campaigns

Doing your homework before reaching out

Have you noticed other direct message mistakes people make on the platform? Let us know in the comments.

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Co-founded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

https://www.beanbagbucketz.com/the-company.html

Our cofounder Stephen Key sat down with Philipp Elliot, cofounder of Creative Brainworks, to learn more about the company's open innovation submission process. Creative Brainworks’ mission is to introduce nonstop fun that brings people together with unique social gaming. Philipp challenges people to get off their phones and play games and his company is looking for toy inventions to fulfill their vision of increasing outdoor activity with fun and unique games.

Philipp has 20 years of experience in retail as an executive with K-mart, Sears and ToysRUs. He was looking for ways to bring people’s ideas to life and he has an understanding of how to get ideas produced and manufactured and also how to tweak products to better fit retail.

He met his business partner Anthony and they launched a toss game called Bean Bag Bucketz. They realized they had something special with a great story so they partnered together and launched the product using Kickstarter.

Stephen met Philipp at Toy Fair in New York where Philipp explained that they want to bring inventors’ products to life. In fact Philipp has licensed an idea from Corey Wilcox, an inventRight student. It’s called Finger Rocketz and it recently launched on Amazon. If you are going to be at a toy trade show Philipp explains that it is best to set up a meeting ahead of time to evaluate your toy or game.

They discuss what his company needs to evaluate an idea, which is a visual and a backstory. If you have the right item and concept it can be brought to life through social media.

Philipp explained that his father once said, “If you go into something with a no answer, you will close too many doors and many possibilities.” To say yes to opportunity, he looks for ways and people and ideas that are different and unique.

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Co-founded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

https://www.galacticsneeze.com/

Instagram: @GalacticSneeze

Galactic Sneeze Game Inventing Timeline:

2013 - Invented and published their first game, Schmovie: https://www.amazon.com/dp/B014RVKL9W

2015 - Redesigned Schmovie and re-released it as a family game with smaller box and better components

2016 - Successfully crowdfunded their adult party game, Spank the Yeti: https://www.amazon.com/dp/B01MSL40Z2

2017 - Released their first expansion for Spank the Yeti, The Geek Pack: https://www.amazon.com/dp/B073Q826ZJ

2019 - Licensed 3 new games to Kikkerland Design:

Goat Yoga Party Game: https://kikkerland.com/products/goat-yoga

Clock Block: https://kikkerland.com/products/clock-block

Maskarades: https://kikkerland.com/products/maskarade

Goat Yoga Party Game is the first product they've had in Bed Bath & Beyond, which is pretty awesome.

2020 - They've licensed 2 games slated for 2020 release

Over the years they've also optioned multiple toy and concepts, and have licensed 2 additional games to publishers that were never released.

Licensing expert Stephen Key interviews Sara Farber, a professional toy and game inventor among other things. She and her husband are the creative force behind Galactic Sneeze and have been very successful launching new games into the market! Sara has licensed and ventured games into the market. She describes her creative process.

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Cofounded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas for products. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

https://www.smartpitch.club/p/inventright-smartpitch

Want to make sure you’re participating on LinkedIn correctly?

In this episode of our “LinkedIn Licensing Strategy” series Smart Pitch creator Benjamin Harrison explore examples of how to participate on LinkedIn the right way.

In this video he, Stephen Key, and Andrew Krauss discuss:

Liking, commenting, and sharing

Avoiding participation pitfalls

Coming across as a professional

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Co-founded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

https://scrubdaddy.com/

Licensing expert Stephen Key interviews Aaron Krause, the massively successful entrepreneur who invented everyone's favorite sponge, Scrub Daddy. Since Aaron appeared on Shark Tank in 2012, he has sold more than 25 million Scrub Daddies and his company is worth upwards of US $170 million. Scrub Daddy now offers nearly 20 different products (a total of 34 SKUs) which is absolutely remarkable.

In this video, Aaron pulls back the curtain on what it's really like pitching on QVC, the home shopping channel. He's truly an expert, having done live pitches on QVC more than 280 times!! He keeps getting invited back to QVC because his new products and his pitching can't be beat. One time, he pitched on QVC 12 times in one day. Whoa. He discusses the value of watching yourself, the importance of believing in your product, and more. He clarifies that he's not acting; what comes across on camera is real passion.

Aaron is a big believer in intellectual property and has 28 patents to his name. He thinks of himself as an inventor and recently got involved with a new ice hockey stick company. He explains the deal he made and how he became a shark! He also describes what he calls "the most incredible thing he's ever invented." It's the world's most durable eraser product. Congratulations on another innovative product Aaron! It will be on the market in about a month.

About Scrub Daddy: "Our broad range of products combine ergonomic design with innovative technologies that work together to deliver superior cleaning power. Our texture changing non-toxic and scratch-free smiling scrubbers are the smart solution for kitchen and bathroom cleaning. Odor resistance and dual-use designs are perfect for delicate applications as well as heavy-duty jobs. Eraser Daddy brightens the surfaces around your home in seconds while the Scrub Daisy Dishwand System thoroughly cleans anything from baking sheets to baby bottles thanks to uniquely shaped interchangeable heads. Let the Scrub Daddy family handle any cleaning job around your home."

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Co-founded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.

https://www.smartpitch.club/p/inventright-smartpitch

Want to learn how to get your product ideas into companies without making cold calls?

In this series inventRight co-founders Stephen Key and Andrew Krauss bring on Benjamin Harrison to discuss how to use one of the most powerful tools in a product developer’s arsenal today, LinkedIn.

Through the “LinkedIn Licensing Strategy” series you’ll learn about how to create an effective LinkedIn profile, make connections with key players within targeted companies, and reach out to potential licensees the right way.

If you like this video then check out “Smart Pitch” for over 4 hours of current LinkedIn Licensing strategies, how to videos, and bi weekly live group meetings hosted by Benjamin Harrison.

https://www.smartpitch.club/p/inventright-smartpitch

Need a killer script for getting into companies? In this episode of inventRight’s “LinkedIn Licensing Strategy” series Andrew Krauss, Stephen Key, and “Smart Pitch” creator Benjamin Harrison explore examples of direct outreach scripts that help you get things started with connections the right way.

In this video they discuss:

Sparking engagement

How to structure your “Ask”

Shortening your script to its most concise form

Bringing an invention to market? Let inventRight, the world's leading experts on product licensing, show you how. Co-founded by Stephen Key and Andrew Krauss in 1999, inventRight has since helped people from more than 60 countries license their ideas. Visit http://www.inventright.com for more information and to become their student.

Call #1-800-701-7993 to set up an appointment with Andrew or another member of the inventRight team to discuss how we can help you license your ideas.

New to licensing? Read inventRight cofounder Stephen Key’s bestselling book “One Simple Idea: Turn Your Dreams Into a Licensing Goldmine While Letting Others Do the Work.” Find it here: http://amzn.to/1LGotjB.

Want to learn how to license your product ideas without a patent? Stephen's book “Sell Your Ideas With or Without a Patent” explains exactly how. Find it here: http://amzn.to/1T1dOU2.

inventRight, LLC. is not a law firm and does not provide legal, patent, trademark, or copyright advice. Please exercise caution when evaluating any information, including but not limited to business opportunities; links to news stories; links to services, products, or other websites. No endorsements are issued by inventRight, LLC., expressed or implied. Depiction of any trademarks/logos does not represent endorsement of inventRight, LLC, its services, or products by the trademark owner. All trademarks are registered trademarks of their respective companies.