What is 1% for the Planet, who started it, and what do they do? Furthermore, when a crisis breaks out (like the current fires in Hawaii), many of us wonder how best to contribute, which organizations to donate to, and how to go about determining that? To help us get a better handle on all of these topics, we’re talking with Kate Williams, CEO of 1% for the Planet, and our hope is that this conversation will inspire individuals and businesses to keep taking steps to create a better future.

TOPICS & TIMES: 

What is 1% for the Planet? (2:18)

Origins (3:21)

When did you get involved? (4:44)

Kate’s background (4:59)

Growth of 1% (8:47)

What are the Funds Used For? (14:08)

Individuals + Businesses + NonProfits (16:56)

1%’s Vetting Process (18:48)

Evolution of 1% (20:44)

Current State of Nonprofits (26:44)

Making Time-Sensitive Donations (30:33)

1% of What? (39:52)

B Corps vs 1% for the Planet (41:01)

Maui: How to Donate and Help (43:17)

What’s Next for 1% (45:10)

Where to Learn More (46:22)

Trails & Trees (47:35)

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