In this episode of The Less Insurance Dependence Podcast, co-hosts Gary Takacs and Naren Arulrajah dive into a thought-provoking discussion on whether dentistry should be considered a profession or an industry. They acknowledge the significant influence of insurance companies on dental practices, shaping them more towards being transactional providers rather than relationship-driven professionals. Gary emphasizes the importance of the terminology used, advocating for viewing dentistry as a profession due to the expertise, care, and dedication involved in providing dental services. He urges listeners to assess where their practice lies on the spectrum between transactional and relationship-driven and to consider moving towards a more patient-centered approach. The episode concludes with invitations for further assistance in reducing insurance dependence and improving marketing strategies, encouraging dentists to schedule coaching or marketing strategy meetings. Through their insightful discussion, Gary and Naren provide valuable insights into the evolving nature of dentistry and the importance of patient-focused care.