Fan engagement and revenue from digital collectibles, virtual stadiums, and other immersive experiences are on the rise as new technologies such as Apple’s Vision Pro are soon to be released. On this episode of StreamTime hear from MLB, the PGA Tour, and the R&A on how they’re connecting physical experiences with virtual worlds to engage fans. 

Talking Points:

• What is Major League Baseball’s Web 3.0 strategy and how is it broadcasting within the Virtual Ballpark? - (2:33)

• How the R&A hosted the first golf major in the metaverse - (24:30)

• What is the PGA Tour doing in its partnership with Roblox to attract younger fans? - (46:36)