Everyone is making less money right now, and almost nobody is saying it out loud.
Hilary Kinavey has been doing weight-neutral work for twenty-five years. Right now, she is making less money. So am I.
In this conversation we name the shame underneath that, and the grief of watching the anti-diet movement lose ground to GLP-1 marketing.
Then we get practical. How to market without betraying your values. Why your email list is the one asset that actually belongs to you. What a lifestyle business looks like when you build it on purpose.
What you'll learn:
- Why weight-neutral clinicians are making less money right now, and what to do with the shame that comes with it
- How to market ethically in a landscape built on false promises
- Why personal branding is outperforming clinical content right now
- What a lifestyle business is, and how to build one that supports your life instead of consuming it
- What Hilary's Ember program is, and who it is for
Mentioned in the show:
Episode 227 with Dana Sturtevant, Center for Body Trust (2020). https://stephaniedodier.com/episodes/227-healthism-the-desire-to-be-healthy-gone-wrong-with-dana-sturtevant/
Hilary Kinavey website: hilarykinavey.com
Hilary Kinavey on Instagram: https://www.instagram.com/hilarykin
Hilary Kinavey on Facebook: facebook.com/people/Hilary-Kinavey/100000200748021
Center for Body Trust: https://centerforbodytrust.com/
Center for Body Trust on Instagram: https://www.instagram.com/center4bodytrust
Ember, Hilary's business container for clinicians. www.hilarykinavey.com/ember
Beyond GLP-1 series: program.stephaniedodier.com/beyond-glp-1
Non-Diet Coaching Certification: https://www.stephaniedodier.com/non-diet-coaching-certification/